Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.








Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
BMW > M5
Category:
Likely In-Market Propensities
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of Likely In-Market Propensities purchasers for BMW
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > BMW > M5
Name:
Events > Summer Vacay Planning
Category:
Events
Interest & Intent
Range/Size:
180M - 200M
Description:
This audience consists of Events purchasers for Summer Vacay Planning
Taxonomy:
Attain > Interest & Intent > Events > Summer Vacay Planning
Name:
Beauty Supplies > Sephora
Category:
Beauty Supplies
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases at Sephora and are likely to be in-market for beauty products. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Beauty Supplies > Sephora
Name:
Milk Products > Buttermilk
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Milk Products
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Milk Products > Buttermilk
Name:
do you typically decorate your home for Halloween? > Yes, I always decorate my home for Halloween
Category:
Holidays
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in halloween-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holidays > Halloween > Psychographics/Survey > do you typically decorate your home for Halloween? > Yes, I always decorate my home for Halloween
Name:
Political Affiliation > Republican
Category:
Political Affiliation
Politics
Range/Size:
280M - 300M
Description:
Taxonomy:
Attain > Politics > Political Affiliation > Republican
Name:
Laundry > Laundry Scent Boosters
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Laundry Scent Boosters and are likely to be in-market for laundry scent boosters. This activity is reported in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Laundry > Laundry Scent Boosters
Name:
CPG (Consumer Packaged Goods) > Juices/Drinks - Refrigerated
Category:
Juices/Drinks - Refrigerated
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Juices/Drinks - Refrigerated purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Juices/Drinks - Refrigerated
Name:
Shopping Behavior > Big Box and Club Stores: Target Online Spenders
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Shopping Behavior
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Shopping Behavior > Big Box and Club Stores: Target Online Spenders
Name:
Potatoes > Mccain (Mccain Foods Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Prepared Foods
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Prepared Foods > Potatoes > Mccain (Mccain Foods Inc)
Name:
Salt/Salt Alternatives > Lawrys
Category:
Spices/Extracts/Salt
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Spices/Extracts/Salt purchasers for Salt/Salt Alternatives
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Spices/Extracts/Salt > Salt/Salt Alternatives > Lawrys
Name:
Vehicle Lifestyle Ownership > Motorcycle Type Scooter
Category:
Vehicle Lifestyle Ownership
Automotive
Range/Size:
220M - 240M
Description:
This audience consists of Vehicle Lifestyle Ownership purchasers for Motorcycle Type Scooter
Taxonomy:
Attain > Automotive > Vehicle Lifestyle Ownership > Motorcycle Type Scooter
Name:
Food/Drug > Crackers/Saltines/Graha-Brand Ever Eat-Sunshine
Category:
Product Potential
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Product Potential purchasers for Food/Drug
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Potential > Food/Drug > Crackers/Saltines/Graha-Brand Ever Eat-Sunshine
Name:
Household Cleaners > Wood Cleaners
Category:
Household Essentials
Retail
Range/Size:
140M - 160M
Description:
People who have made purchases in Wood Cleaners and are likely to be in-market for wood cleaners. This activity is observed in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Household Cleaners > Wood Cleaners
Name:
Vehicle Make > Jeep
Category:
Vehicle Make
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Vehicle Make purchasers for Jeep
Taxonomy:
Attain > Automotive > Vehicle Make > Jeep
Name:
Medicare Dual Eligible Household > Likely
Category:
Medicare Dual Eligible Household
Insurance
Range/Size:
160M - 180M
Description:
This audience consists of Medicare Dual Eligible Household purchasers for Likely
Taxonomy:
Attain > Insurance > Medicare Dual Eligible Household > Likely
Name:
Vehicle Model > Pontiac Grand Prix
Category:
Vehicle Model
Automotive
Range/Size:
100M - 120M
Description:
This audience consists of Vehicle Model purchasers for Pontiac Grand Prix
Taxonomy:
Attain > Automotive > Vehicle Model > Pontiac Grand Prix
Name:
Cosmetics > Eye Cosmetics
Category:
Beauty
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have purchased Eye Cosmetics and are likely to be in-market for Beauty category. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beauty > Cosmetics > Eye Cosmetics
Name:
Storage & Organization > Closet Organization
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > Retail > Household Essentials > Product > Storage & Organization > Closet Organization
Name:
How much of your holiday shopping would you say is completed during Black Friday/Cyber Monday? > 0
Category:
Holiday
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in holiday shopping-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holiday > Shopping > Retail > Psychographics/Survey > How much of your holiday shopping would you say is completed during Black Friday/Cyber Monday? > 0
Name:
Where do you plan to get most or all of your Halloween supplies? > Known chain stores
Category:
Holidays
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in halloween-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holidays > Halloween > Psychographics/Survey > Where do you plan to get most or all of your Halloween supplies? > Known chain stores
Name:
Product Purchasers > Baby Formula
Category:
Product Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Product Purchasers purchasers for Baby Formula
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Purchasers > Baby Formula
Name:
Lettuce > Leaf
Category:
Lettuce
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Lettuce purchasers for Leaf
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Lettuce > Leaf
Name:
Food & Beverage > Not eat eggs
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Food & Beverage
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Food & Beverage > Not eat eggs
Name:
Coffee Filters > Melitta (Melitta Usa Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Paper & Plastics
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Paper & Plastics > Coffee Filters > Melitta (Melitta Usa Inc.)