Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Insurance > Medicare Information Seekers
Category:
Medicare Information Seekers
Insurance
Range/Size:
200M - 220M
Description:
This audience consists of Medicare Information Seekers purchasers
Taxonomy:
Attain > Insurance > Medicare Information Seekers
Name:
Online Retailers > Wish Shopping
Category:
Online Retailers
Retail
Range/Size:
120M - 140M
Description:
People who have made purchases on Wish Shopping and are likely to be in-market for Online Retailers. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Online Retailers > Wish Shopping
Name:
Gas & Convenience Stores > Stop Go
Category:
Gas & Convenience Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Stop Go and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Stop Go
Name:
Soft Drinks > Sidral Mundet (Tipp Distributors Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Soft Drinks > Sidral Mundet (Tipp Distributors Inc)
Name:
Do you prefer to watch classic Halloween movies or newer releases? > N/A, I don't usually watch Halloween-themed movies
Category:
Holidays
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in halloween-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holidays > Halloween > Psychographics/Survey > Do you prefer to watch classic Halloween movies or newer releases? > N/A, I don't usually watch Halloween-themed movies
Name:
Where will you do the majority of your holiday shopping? > Mobile app (a brand / retailer's specific app)
Category:
Holiday
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in holiday shopping-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holiday > Shopping > Retail > Psychographics/Survey > Where will you do the majority of your holiday shopping? > Mobile app (a brand / retailer's specific app)
Name:
Likely Juice/Non-Carbonated Beverage > Fuze
Category:
Beverage
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Beverage purchasers for Likely Juice/Non-Carbonated Beverage
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage > Likely Juice/Non-Carbonated Beverage > Fuze
Name:
Restaurants > Corner Bakery Cafe
Category:
Brands
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Brands purchasers for Restaurants
Taxonomy:
Attain > Retail > Brands > Restaurants > Corner Bakery Cafe
Name:
QSR (Fast Food) Restaurants > Subway
Category:
QSR (Fast Food) Restaurants
Dining
Range/Size:
140M - 160M
Description:
People who have made purchases at Subway and are likely to be in-market for fast food chains. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Dining > QSR (Fast Food) Restaurants > Subway
Name:
Fresh-Baked Breads > Nature's Own
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Nature's Own and are likely to be in-market for Fresh-Baked Breads. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Bakery > Fresh-Baked Breads > Nature's Own
Name:
Exterior Car Accessories > Exterior Car Decoration
Category:
In-Market
Automotive
Range/Size:
100M - 120M
Description:
People who have made purchased Exterior Car Decoration and are likely to be in-market for Exterior Car Accessories. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Automotive > In-Market > Exterior Car Accessories > Exterior Car Decoration
Name:
Disposable Dishware > Dixie (Georgia-Pacific Corporation)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Paper & Plastics
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Paper & Plastics > Disposable Dishware > Dixie (Georgia-Pacific Corporation)
Name:
Amazon > Skin Care
Category:
Online Purchases
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Online Purchases purchasers for Amazon
Taxonomy:
Attain > Retail > Online Purchases > Amazon > Skin Care
Name:
Specialty > Cracker Barrel (Lactalis Heritage Dairy)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Cheese
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cheese > Specialty > Cracker Barrel (Lactalis Heritage Dairy)
Name:
Looking ahead to holiday shopping, will you be purchasing gifts for yourself or someone else? > Someone else
Category:
Psychographics/Survey
Purchase Behavior
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in purchase behavior-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Purchase Behavior > Psychographics/Survey > Looking ahead to holiday shopping, will you be purchasing gifts for yourself or someone else? > Someone else
Name:
Beer > Icehouse (Plank Road Brewery)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Beer > Icehouse (Plank Road Brewery)
Name:
Congressional District > California-30
Category:
State Political Districts
Politics
Range/Size:
220M - 240M
Description:
This audience consists of State Political Districts purchasers for California
Taxonomy:
Attain > Politics > State Political Districts > California > Congressional District > California-30
Name:
Hair & Beauty > Super Beauty
Category:
Hair & Beauty
Personal Care
Range/Size:
80M - 100M
Description:
People who have made purchases with Super Beauty and are likely to be in-market for Hair & Beauty. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care > Hair & Beauty > Super Beauty
Name:
Likely Behavior > Watch for a Limited Time
Category:
Buy/Rent/Stream Videos
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Buy/Rent/Stream Videos purchasers for Likely Behavior
Taxonomy:
Attain > Retail > Buy/Rent/Stream Videos > Likely Behavior > Watch for a Limited Time
Name:
In Market-Vehicle Price > Vehicle price is 30K-40K
Category:
In Market-Vehicle Price
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of In Market-Vehicle Price purchasers for Vehicle price is 30K-40K
Taxonomy:
Attain > Automotive > In Market-Vehicle Price > Vehicle price is 30K-40K
Name:
Individual > America
Category:
Country of Origin
Demographic
Range/Size:
300M - 320M
Description:
This audience consists of Country of Origin purchasers for Individual
Taxonomy:
Attain > Demographic > Country of Origin > Individual > America
Name:
McDonald's > Budget Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
260M - 280M
Description:
This audience consists of Purchase Habits purchasers for Restaurants
Taxonomy:
Attain > Transaction Data > Purchase Habits > Restaurants > QSR > McDonald's > Budget Spenders
Name:
Bedding > Mattress Pads & Toppers
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have purchased mattress pads and toppers are likely in-market for bedding products. This is based on actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Bedding > Mattress Pads & Toppers
Name:
Sharing Economy > Gig work in business services
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Sharing Economy
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Sharing Economy > Gig work in business services
Name:
How much of your holiday gift shopping do you plan to complete during Black Friday and/or Cyber Monday sales? > Less than half
Category:
Psychographics/Survey
Purchase Behavior
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in purchase behavior-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Purchase Behavior > Psychographics/Survey > How much of your holiday gift shopping do you plan to complete during Black Friday and/or Cyber Monday sales? > Less than half

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