Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Make > Dodge
Category:
Past Purchases
Transaction Data
Range/Size:
180M - 200M
Description:
This audience consists of Past Purchases purchasers for Auto
Taxonomy:
Attain > Transaction Data > Past Purchases > Auto > Make > Dodge
Name:
Likely Retailer > Hibbetts
Category:
Footwear
Retail
Range/Size:
240M - 260M
Description:
This audience consists of Footwear purchasers for Likely Retailer
Taxonomy:
Attain > Retail > Footwear > Likely Retailer > Hibbetts
Name:
Likely to Have > Obtain with Loan/Mortgage/Installment Payments (Financial)
Category:
Life Insurance
General Services
Range/Size:
220M - 240M
Description:
This audience consists of Life Insurance purchasers for Likely to Have
Taxonomy:
Attain > General Services > Life Insurance > Likely to Have > Obtain with Loan/Mortgage/Installment Payments (Financial)
Name:
Superstores > Bimart
Category:
Superstores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases with Bimart and are likely to be in-market for Superstores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Superstores > Bimart
Name:
Makes > Ford
Category:
Vehicle Owners
Automotive
Range/Size:
140M - 160M
Description:
US consumers who have self declared they currently own an Ford via Attains Panel Pulse survey. Attain's Segments are built off of multiple deterministic attributes including self declared psychographic information, demographics, and transaction history.
Taxonomy:
Attain > Automotive > Vehicle Owners > Makes > Ford
Name:
Congressional District > Ohio-01
Category:
State Political Districts
Politics
Range/Size:
200M - 220M
Description:
This audience consists of State Political Districts purchasers for Ohio
Taxonomy:
Attain > Politics > State Political Districts > Ohio > Congressional District > Ohio-01
Name:
Likely Purchase Vehicle Segment > New Luxury 4WD
Category:
Likely Purchase Vehicle Segment
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Likely Purchase Vehicle Segment purchasers for New Luxury 4WD
Taxonomy:
Attain > Automotive > Likely Purchase Vehicle Segment > New Luxury 4WD
Name:
Furniture > Research on mobile (Financial)
Category:
Interest & Intent
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Retail > Interest & Intent > Attitude and Behavior Propensities > Furniture > Research on mobile (Financial)
Name:
Likely Retirement/College Savings Plan Ownership > 529 Plan (College Savings Plan) (Financial)
Category:
Likely Retirement/College Savings Plan Ownership
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Likely Retirement/College Savings Plan Ownership purchasers for 529 Plan (College Savings Plan) (Financial)
Taxonomy:
Attain > Demographic > Likely Retirement/College Savings Plan Ownership > 529 Plan (College Savings Plan) (Financial)
Name:
Home Improvement > Mattress Firm
Category:
Home Improvement
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Mattress Firm and are likely to be in-market for Home Improvement. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Home Improvement > Mattress Firm
Name:
DMA > Los Angeles
Category:
DMA
Demographic
Range/Size:
100M - 120M
Description:
This audience consists of DMA purchasers for Los Angeles
Taxonomy:
Attain > Demographic > DMA > Los Angeles
Name:
Political Views > Strongly Agree with the Statement that People Should be Responsible for their Own Healthcare, not the Government
Category:
Likely Political Preference
Politics
Range/Size:
120M - 140M
Description:
This audience consists of Likely Political Preference purchasers for Political Views
Taxonomy:
Attain > Politics > Likely Political Preference > Political Views > Strongly Agree with the Statement that People Should be Responsible for their Own Healthcare, not the Government
Name:
Current State > North Dakota
Category:
Current State
Demographic
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > Current State > North Dakota
Name:
Other Condiments - Refrigerated > Refrigerated Sauce/Gravy/Marinade Mixes
Category:
Other Condiments - Refrigerated
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Other Condiments - Refrigerated purchasers for Refrigerated Sauce/Gravy/Marinade Mixes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Other Condiments - Refrigerated > Refrigerated Sauce/Gravy/Marinade Mixes
Name:
Interest & Intent > Nutrition Focused
Category:
Nutrition Focused
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Nutrition Focused purchasers
Taxonomy:
Attain > Interest & Intent > Nutrition Focused
Name:
Specialty > Kraft Expertly Paired (Lactalis Heritage Dairy)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Cheese
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cheese > Specialty > Kraft Expertly Paired (Lactalis Heritage Dairy)
Name:
Likely Property Ownership > One Vacation/Weekend Home
Category:
Likely Property Ownership
Personal Finance
Range/Size:
180M - 200M
Description:
This audience consists of Likely Property Ownership purchasers for One Vacation/Weekend Home
Taxonomy:
Attain > Personal Finance > Likely Property Ownership > One Vacation/Weekend Home
Name:
Likely Business Insurance > Obtained (Financial)
Category:
Other Insurance
General Services
Range/Size:
200M - 220M
Description:
This audience consists of Other Insurance purchasers for Likely Business Insurance
Taxonomy:
Attain > General Services > Other Insurance > Likely Business Insurance > Obtained (Financial)
Name:
Which of the following apply to you when shopping for everyday goods? > I usually purchase the same brands when I shop
Category:
Psychographics/Survey
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in cpg (consumer packaged goods)-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Psychographics/Survey > Which of the following apply to you when shopping for everyday goods? > I usually purchase the same brands when I shop
Name:
Ownership-Fuel > Electric Car
Category:
Ownership-Fuel
Automotive
Range/Size:
160M - 180M
Description:
This audience consists of Ownership-Fuel purchasers for Electric Car
Taxonomy:
Attain > Automotive > Ownership-Fuel > Electric Car
Name:
CPG (Consumer Packaged Goods) > KUM & GO
Category:
KUM & GO
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of KUM & GO purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > KUM & GO
Name:
Shopping > Read reviews on mobile while in store (Financial)
Category:
Interest & Intent
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Retail > Interest & Intent > Attitude and Behavior Propensities > Shopping > Read reviews on mobile while in store (Financial)
Name:
Head of Household > 1921
Category:
Household Member
Demographic
Range/Size:
240M - 260M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > Head of Household > 1921
Name:
Mortgage Refinance > Somewhat likely to refinance (FLA / Fair Lending Friendly)
Category:
Mortgage Refinance
Personal Finance
Range/Size:
240M - 260M
Description:
This audience consists of Mortgage Refinance purchasers for Somewhat likely to refinance (FLA / Fair Lending Friendly)
Taxonomy:
Attain > Personal Finance > Mortgage Refinance > Somewhat likely to refinance (FLA / Fair Lending Friendly)
Name:
Fashion & Style Attitudes > First to try new clothing styles (Financial)
Category:
Interest & Intent
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Retail > Interest & Intent > Attitude and Behavior Propensities > Fashion & Style Attitudes > First to try new clothing styles (Financial)
