Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Nursing & Feeding > Baby Tableware
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Baby Tableware and are likely to be in-market for Nursing & Feeding. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Nursing & Feeding > Baby Tableware
Name:
Site > TikTok (Financial)
Category:
Brand Propensities
Psychographic
Range/Size:
220M - 240M
Description:
This audience consists of Brand Propensities purchasers for Site
Taxonomy:
Attain > Psychographic > Brand Propensities > Site > TikTok (Financial)
Name:
Arts, Crafts & Sewing > Yarn
Category:
Yarn
Arts, Crafts & Sewing
Range/Size:
80M - 100M
Description:
People who have purchasedYarn and are likely to be in-market for Arts, Crafts & Sewing . This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Yarn
Name:
Automotive > Audi RS6
Category:
Automotive
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Automotive purchasers for Audi RS6
Taxonomy:
Attain > Interest & Intent > Automotive > Audi RS6
Name:
CPG (Consumer Packaged Goods) > Pickles/Relish/Olives
Category:
Pickles/Relish/Olives
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Pickles/Relish/Olives purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pickles/Relish/Olives
Name:
Automotive > Automobile Brands - Chevrolet
Category:
Automobile Brands - Chevrolet
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of Automobile Brands - Chevrolet purchasers
Taxonomy:
Attain > Automotive > Automobile Brands - Chevrolet
Name:
Demographic > At-Home: Single Adults
Category:
At-Home: Single Adults
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of At-Home: Single Adults purchasers
Taxonomy:
Attain > Demographic > At-Home: Single Adults
Name:
Processed/Imitation Cheese-Slices > Velveeta
Category:
Processed Cheese
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Processed Cheese purchasers for Processed/Imitation Cheese-Slices
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Processed Cheese > Processed/Imitation Cheese-Slices > Velveeta
Name:
Building & Construction Toys > LEGO
Category:
Toys
Retail
Range/Size:
80M - 100M
Description:
People who have bought LEGO and are likely to be in-market for Building & Construction Toys. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Toys > Product > Building & Construction Toys > LEGO
Name:
Hot Sauce/Chili Condiments > Crystal (Baumer Foods Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Deterministic Purchasers purchasers for Condiments
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Condiments > Hot Sauce/Chili Condiments > Crystal (Baumer Foods Inc)
Name:
Health Insurance > Cigna
Category:
Health Insurance
Insurance
Range/Size:
100M - 120M
Description:
People who have made payments to Cigna and are likely to be in-market for Health Insurance. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Insurance > Health Insurance > Cigna
Name:
Likely to Move > Likely
Category:
Home & Real Estate
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Home & Real Estate purchasers for Likely to Move
Taxonomy:
Attain > Demographic > Home & Real Estate > Likely to Move > Likely
Name:
Popcorn > Skinny Pop (Amplify Snack Brands)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Salty Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Salty Snacks > Popcorn > Skinny Pop (Amplify Snack Brands)
Name:
what do you typically do for meals during the school year? > I usually bring my meals
Category:
Events
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in back to school shoppers-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Events > Back to School Shoppers > Psychographics/Survey > what do you typically do for meals during the school year? > I usually bring my meals
Name:
Likely Mutual Funds Brand > Oppenheimer Funds (Financial)
Category:
Likely Mutual Funds Brand
Personal Finance
Range/Size:
260M - 280M
Description:
This audience consists of Likely Mutual Funds Brand purchasers for Oppenheimer Funds (Financial)
Taxonomy:
Attain > Personal Finance > Likely Mutual Funds Brand > Oppenheimer Funds (Financial)
Name:
Did Super Bowl ads compel you to buy products or services after the game? > Yes, I was compelled
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > Did Super Bowl ads compel you to buy products or services after the game? > Yes, I was compelled
Name:
Tropicana > High Propensity
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Tropicana 2-5+ times and have a high propensity to be in-market for Juice. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Product > Juice > Tropicana > High Propensity
Name:
QSR (Fast Food) Restaurants > Farmer Boys
Category:
QSR (Fast Food) Restaurants
Dining
Range/Size:
60M - 80M
Description:
People who have made purchases at Farmer Boys and are likely to be in-market for the QSR (Fast Food) Restaurants Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Dining > QSR (Fast Food) Restaurants > Farmer Boys
Name:
Wearables > Use Oura Ring wearable to track health
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Wearables
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Wearables > Use Oura Ring wearable to track health
Name:
Chevrolet > Silverado 1500
Category:
Likely In-Market Propensities
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of Likely In-Market Propensities purchasers for Chevrolet
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Chevrolet > Silverado 1500
Name:
Likely Retailer > Toys "R" Us
Category:
Retail
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Likely Retailer > Toys "R" Us
Name:
Kidney Beans > Goya (Goya Foods Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Beans
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beans > Kidney Beans > Goya (Goya Foods Inc)
Name:
Saltine Crackers > Nabisco Premium
Category:
Crackers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Crackers purchasers for Saltine Crackers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Crackers > Saltine Crackers > Nabisco Premium
Name:
Likely Footwear Brand > Mossimo
Category:
Footwear
Retail
Range/Size:
100M - 120M
Description:
This audience consists of Footwear purchasers for Likely Footwear Brand
Taxonomy:
Attain > Retail > Footwear > Likely Footwear Brand > Mossimo
Name:
Retail > Electronics
Category:
Past Purchases
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who have made purchases at electronics stores based on first-party deterministic purchase data.
Taxonomy:
Attain > Transaction Data > Past Purchases > Retail > Electronics

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