Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Seasonal > Back to School Supplies - Middle School
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
100M - 120M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Seasonal
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Seasonal > Back to School Supplies - Middle School
Name:
Food > Whole Foods Market
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Food purchasers for Whole Foods Market
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Whole Foods Market
Name:
Sandwiches > Smucker's Uncrustables (J. M. Smucker Company, The)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Prepared Foods
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Prepared Foods > Sandwiches > Smucker's Uncrustables (J. M. Smucker Company, The)
Name:
Suave > Medium Propensity
Category:
Beauty
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Suave 1+ times and have a medium propensity to be in-market for Bath & Body. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beauty > Product > Bath & Body > Brand > Suave > Medium Propensity
Name:
Coffee Creamer - Shelf-Stable > Nestle Coffee Mate
Category:
Coffee Creamer - Shelf-Stable
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Coffee Creamer - Shelf-Stable purchasers for Coffee Creamer - Shelf-Stable
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Coffee Creamer - Shelf-Stable > Coffee Creamer - Shelf-Stable > Nestle Coffee Mate
Name:
Ownership-Make and Models > Audi S5
Category:
Ownership-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Make and Models purchasers for Audi S5
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Audi S5
Name:
Music > Owns Home Stereo
Category:
Music
Entertainment
Range/Size:
120M - 140M
Description:
This audience consists of Music purchasers for Owns Home Stereo
Taxonomy:
Attain > Entertainment > Music > Owns Home Stereo
Name:
Likely Ready to Eat Cereal > Life
Category:
Breakfast Food
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Breakfast Food purchasers for Likely Ready to Eat Cereal
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Breakfast Food > Likely Ready to Eat Cereal > Life
Name:
CPG (Consumer Packaged Goods) > Kale
Category:
Kale
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Kale purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Kale
Name:
Dinner Sausage > Honeysuckle White (Cargill Meat Solutions Corp)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Processed Meat
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Processed Meat > Dinner Sausage > Honeysuckle White (Cargill Meat Solutions Corp)
Name:
Do you plan to make Halloween-themed alcoholic beverages? > No
Category:
Holidays
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in halloween-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holidays > Halloween > Psychographics/Survey > Do you plan to make Halloween-themed alcoholic beverages? > No
Name:
Cows Milk > Nestle Nesquik (Nestle Food Co.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Deterministic Purchasers purchasers for Milk Products
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Milk Products > Cows Milk > Nestle Nesquik (Nestle Food Co.)
Name:
Frequent Buyers > Last 6 Months
Category:
Non Alcoholic Beverage
CPG (Consumer Packaged Goods)
Range/Size:
40M - 60M
Description:
People who have purchased Sprite 2-5x in the last 6 months indicating a high propensity to purchase Sprite and similar products. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Non Alcoholic Beverage > Soft drink > Coca-Cola Brands > Sprite > Frequent Buyers > Last 6 Months
Name:
What category of Super Bowl ads are you typically most interested in? > Travel
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > What category of Super Bowl ads are you typically most interested in? > Travel
Name:
Home Improvement > Specialty Paint Stores
Category:
Home Improvement
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Home Improvement purchasers for Specialty Paint Stores
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Home Improvement > Specialty Paint Stores
Name:
Internet > Search medical information
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
260M - 280M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Internet
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Internet > Search medical information
Name:
Tuna > Bumble Bee (Bumble Bee Foods Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Seafood
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Seafood > Tuna > Bumble Bee (Bumble Bee Foods Llc)
Name:
Individual > Finland
Category:
Country of Origin
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Country of Origin purchasers for Individual
Taxonomy:
Attain > Demographic > Country of Origin > Individual > Finland
Name:
Head of Household > 1970
Category:
Household Member
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > Head of Household > 1970
Name:
In the next 6 months, what is your most important upcoming life event? > Trying to get pregnant
Category:
Psychographics/Survey
Life Events
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers participating in or planning for major life events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Life Events > Psychographics/Survey > In the next 6 months, what is your most important upcoming life event? > Trying to get pregnant
Name:
Likely Behavior > Heavy YouTube User
Category:
Social Media
Psychographic
Range/Size:
220M - 240M
Description:
This audience consists of Social Media purchasers for Likely Behavior
Taxonomy:
Attain > Psychographic > Social Media > Likely Behavior > Heavy YouTube User
Name:
Likely Apparel Brand > Gap
Category:
Retail
Retail
Range/Size:
280M - 300M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Likely Apparel Brand > Gap
Name:
Vehicle Lifestyle Ownership > Motorcycle Type Off-Road
Category:
Vehicle Lifestyle Ownership
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Vehicle Lifestyle Ownership purchasers for Motorcycle Type Off-Road
Taxonomy:
Attain > Automotive > Vehicle Lifestyle Ownership > Motorcycle Type Off-Road
Name:
Baby > Baby Bedding & Decor
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Baby Bedding & Decor and are likely to be in-market for CPG (Consumer Packaged Goods) Category. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Baby Bedding & Decor
Name:
Beer > Bud Light
Category:
Location + Purchase
Transaction Data
Range/Size:
200M - 220M
Description:
This audience consists of Location + Purchase purchasers for Big Box
Taxonomy:
Attain > Transaction Data > Location + Purchase > Big Box > Walmart > Beer > Bud Light
