Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Inferred Household Rank > 3rd
Category:
Inferred Household Rank
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Inferred Household Rank purchasers for 3rd
Taxonomy:
Attain > Demographic > Inferred Household Rank > 3rd
Name:
Apparel & Accessories > Gucci
Category:
Apparel & Accessories
Interest & Intent
Range/Size:
220M - 240M
Description:
This audience consists of Apparel & Accessories purchasers for Gucci
Taxonomy:
Attain > Interest & Intent > Apparel & Accessories > Gucci
Name:
Food & Beverages > High End Alcohol
Category:
Past Purchases
Transaction Data
Range/Size:
220M - 240M
Description:
This audience consists of Past Purchases purchasers for Luxury
Taxonomy:
Attain > Transaction Data > Past Purchases > Luxury > Food & Beverages > High End Alcohol
Name:
Apparel & Accessories > Men's Wearhouse
Category:
Apparel & Accessories
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Apparel & Accessories purchasers for Men's Wearhouse
Taxonomy:
Attain > Interest & Intent > Apparel & Accessories > Men's Wearhouse
Name:
Domestic Travel > Spend between $2000 and $2999 on domestic vacations yearly
Category:
Spending Propensities
Transaction Data
Range/Size:
120M - 140M
Description:
This audience consists of Spending Propensities purchasers for Domestic Travel
Taxonomy:
Attain > Transaction Data > Spending Propensities > Domestic Travel > Spend between $2000 and $2999 on domestic vacations yearly
Name:
Grocery Store > Regularly shop at Kroger (Financial)
Category:
Brand Propensities
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Brand Propensities purchasers for Grocery Store
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Propensities > Grocery Store > Regularly shop at Kroger (Financial)
Name:
Personal Care
Category:
Personal Care
Range/Size:
80M - 100M
Description:
People who have purchased Personal Care and are likely to be in-market for CPG (Consumer Packaged Goods). this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care
Name:
Makes > BMW
Category:
Vehicle Owners
Automotive
Range/Size:
60M - 80M
Description:
US consumers who have self declared they currently own a BMW via Attains Panel Pulse survey. Attain's Segments are built off of multiple deterministic attributes including self declared psychographic information, demographics, and transaction history.
Taxonomy:
Attain > Automotive > Vehicle Owners > Makes > BMW
Name:
Premium Gin Purchasers > Likely
Category:
Food & Drink
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Food & Drink purchasers for Premium Gin Purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food & Drink > Premium Gin Purchasers > Likely
Name:
Entertainment > Streaming/Video/Audio/CTV/Cable TV: Cable/Broadcast TV: Brand DIRECTV
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Entertainment
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Entertainment > Streaming/Video/Audio/CTV/Cable TV: Cable/Broadcast TV: Brand DIRECTV
Name:
Members In Household > One Female, No Children
Category:
Members In Household
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Members In Household purchasers for One Female, No Children
Taxonomy:
Attain > Demographic > Members In Household > One Female, No Children
Name:
Activities > Biking
Category:
Activities
Travel
Range/Size:
260M - 280M
Description:
This audience consists of Activities purchasers for Biking
Taxonomy:
Attain > Travel > Activities > Biking
Name:
Toys > KidKraft
Category:
Toys
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Toys purchasers for KidKraft
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Toys > KidKraft
Name:
Mobile Phones > Purchased Phone due to Full Keyboard
Category:
Mobile Phones
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Mobile Phones purchasers for Purchased Phone due to Full Keyboard
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Mobile Phones > Purchased Phone due to Full Keyboard
Name:
Economic Stability Indicator > Average Economic Stability
Category:
Economic Stability Indicator
Personal Finance
Range/Size:
180M - 200M
Description:
This audience consists of Economic Stability Indicator purchasers for Average Economic Stability
Taxonomy:
Attain > Personal Finance > Economic Stability Indicator > Average Economic Stability
Name:
Pedigree > Medium Propensity
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Pedigree 1+ times and have a medium propensity to be in-market for Dog Food. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Product > Dog > Dog Food > Pedigree > Medium Propensity
Name:
Fruit > Blackberries
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Fruit
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Fruit > Blackberries
Name:
Complete Meal > Birds Eye Voila! (Pinnacle Foods Group Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Deterministic Purchasers purchasers for Prepared Foods
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Prepared Foods > Complete Meal > Birds Eye Voila! (Pinnacle Foods Group Llc)
Name:
Gum > Trident
Category:
Candy
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Trident and are likely to be in-market for Gum. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Candy > Product > Gum > Trident
Name:
Aquafina > High Propensity
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Aquafina 2-5+ times and have a high propensity to be in-market for Water. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Product > Water > Aquafina > High Propensity
Name:
hair conditioner > hair conditioner/creme rinse
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for hair conditioner
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > hair conditioner > hair conditioner/creme rinse
Name:
CPG (Consumer Packaged Goods) > Cigars
Category:
Cigars
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Cigars purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Cigars
Name:
Year > 2010
Category:
Current Vehicle
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of Current Vehicle purchasers for Year
Taxonomy:
Attain > Automotive > Current Vehicle > Year > 2010
Name:
Likely Health Interest > Health Interest Indicator - Least Likely
Category:
Likely Health Interest
Interest & Intent
Range/Size:
260M - 280M
Description:
This audience consists of Likely Health Interest purchasers for Health Interest Indicator - Least Likely
Taxonomy:
Attain > Interest & Intent > Likely Health Interest > Health Interest Indicator - Least Likely
Name:
Household Air Fresheners > Air Freshener Cones
Category:
Household Essentials
Retail
Range/Size:
140M - 160M
Description:
People who have made purchases in Air Freshener Cones and are likely to be in-market for air freshener cones. This activity is captured in actual transactions in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Household Air Fresheners > Air Freshener Cones

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