Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Likely to Have > Floater Policy for Jewelry or Furs
Category:
Home Insurance
General Services
Range/Size:
100M - 120M
Description:
This audience consists of Home Insurance purchasers for Likely to Have
Taxonomy:
Attain > General Services > Home Insurance > Likely to Have > Floater Policy for Jewelry or Furs
Name:
Aseptic Juice Drinks > Capri Sun
Category:
Aseptic Juices
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Aseptic Juices purchasers for Aseptic Juice Drinks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Aseptic Juices > Aseptic Juice Drinks > Capri Sun
Name:
Dry Beans/Vegetables > Dried Vegetables (Except Beans)
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for Dry Beans/Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Dry Beans/Vegetables > Dried Vegetables (Except Beans)
Name:
Dips > Fritos (Frito-Lay Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Dips/Spreads
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Dips/Spreads > Dips > Fritos (Frito-Lay Inc.)
Name:
Product > Bison
Category:
Meat Category
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Meat Category > Product > Bison
Name:
Baby Toys & Learning > Baby Bath Toys
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Baby Bath Toys and are likely to be in-market for Baby Toys & Learning. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Baby Toys & Learning > Baby Bath Toys
Name:
Sunday/Weekend Read > Food/Cooking
Category:
Likely Newspaper
Entertainment
Range/Size:
180M - 200M
Description:
This audience consists of Likely Newspaper purchasers for Sunday/Weekend Read
Taxonomy:
Attain > Entertainment > Likely Newspaper > Sunday/Weekend Read > Food/Cooking
Name:
Likely Yogurt Brand > Yoplait
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Food purchasers for Likely Yogurt Brand
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Likely Yogurt Brand > Yoplait
Name:
Tomatoes > Dei Fratelli (Hirzel Canning Company)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Tomatoes > Dei Fratelli (Hirzel Canning Company)
Name:
Likely Ready to Eat Cereal > Golden Grahams
Category:
Breakfast Food
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Breakfast Food purchasers for Likely Ready to Eat Cereal
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Breakfast Food > Likely Ready to Eat Cereal > Golden Grahams
Name:
Optimized for TV > Dairy Milk
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Optimized for TV purchasers for Dairy Milk
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Dairy Milk
Name:
Baby Formula/Electrolytes > Baby Electrolytes - Ready-To-Drink
Category:
Baby Formula/Electrolytes
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Baby Formula/Electrolytes purchasers for Baby Electrolytes - Ready-To-Drink
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby Formula/Electrolytes > Baby Electrolytes - Ready-To-Drink
Name:
Which of the following apply to you when shopping for everyday goods? > Brand names are more important than price
Category:
Psychographics/Survey
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in cpg (consumer packaged goods)-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Psychographics/Survey > Which of the following apply to you when shopping for everyday goods? > Brand names are more important than price
Name:
5th Person > 1968
Category:
Household Member
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 5th Person > 1968
Name:
Charmin > High Propensity
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have bought Charmin 2-5+ times and have a high propensity to be in-market for Toilet Paper. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Product > Household Paper & Plastic > Toilet Paper > Charmin > High Propensity
Name:
Product Purchasers > Margarine And Spreads
Category:
Product Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Product Purchasers purchasers for Margarine And Spreads
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Purchasers > Margarine And Spreads
Name:
Dairy > Refrigerated Dough
Category:
Dairy
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Refrigerated Dough and are likely to be in-market for Dairy. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dairy > Refrigerated Dough
Name:
Fast Food Or Drive-In > Take-Out 4+ Times A Month
Category:
Likely Restaurants
Dining
Range/Size:
100M - 120M
Description:
This audience consists of Likely Restaurants purchasers for Fast Food Or Drive-In
Taxonomy:
Attain > Dining > Likely Restaurants > Fast Food Or Drive-In > Take-Out 4+ Times A Month
Name:
Yes > Education
Category:
In-Market for a New Job
B2B
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in b2b-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > B2B > In-Market for a New Job > Yes > Education
Name:
Miscellaneous Travel Services > Amstar
Category:
Miscellaneous Travel Services
Travel
Range/Size:
80M - 100M
Description:
People who have made purchases with Amstar and are likely to be in-market for Miscellaneous Travel Services. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Travel > Miscellaneous Travel Services > Amstar
Name:
Footwear > AAFES
Category:
Footwear
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Footwear purchasers for AAFES
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Footwear > AAFES
Name:
Dog > Dog Collars, Harnesses & Leashes
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have purchased Dog Collars, Harnesses & Leashes and are likely to be in-market for Pet. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Dog > Dog Collars, Harnesses & Leashes
Name:
Likely Brand > AIG (Financial)
Category:
Home Insurance
General Services
Range/Size:
200M - 220M
Description:
This audience consists of Home Insurance purchasers for Likely Brand
Taxonomy:
Attain > General Services > Home Insurance > Likely Brand > AIG (Financial)
Name:
Toyota > Land Cruiser
Category:
Likely In-Market Propensities
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Likely In-Market Propensities purchasers for Toyota
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Toyota > Land Cruiser
Name:
Multigrain Snack > Sabritas Sabritones (Frito-Lay Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Salty Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Salty Snacks > Multigrain Snack > Sabritas Sabritones (Frito-Lay Inc.)
