Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Neobanks and Fintech > Wells Fargo
Category:
Neobanks and Fintech
Personal Finance
Range/Size:
100M - 120M
Description:
People who have made purchases at Wells Fargo and are likely to be in-market for Neobanks and Fintech. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Finance > Neobanks and Fintech > Wells Fargo
Name:
In Market-Make and Models > Mercedes-Benz E Class
Category:
In Market-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of In Market-Make and Models purchasers for Mercedes-Benz E Class
Taxonomy:
Attain > Automotive > In Market-Make and Models > Mercedes-Benz E Class
Name:
Game Developers and Publishers > Jelly Button
Category:
Gaming
Entertainment
Range/Size:
100M - 120M
Description:
People who have made purchases at Jelly Button and are likely to be in-market for Gaming. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Entertainment > Gaming > Game Developers and Publishers > Jelly Button
Name:
Do you own a tablet? > Yes, Amazon Fire
Category:
Psychographics/Survey
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in electronics-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > Psychographics/Survey > Do you own a tablet? > Yes, Amazon Fire
Name:
Specialty > Sargento (Sargento Foods Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Cheese
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cheese > Specialty > Sargento (Sargento Foods Inc)
Name:
Snacks > Cookies
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Cookies and are likely to be in-market for Snacks. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Cookies
Name:
Social Media Usage > Snapchat
Category:
Social Media
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in social media-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > Social Media > Psychographics/Survey > Social Media Usage > Snapchat
Name:
Card Holder > Gasoline Discounts Card (Financial)
Category:
Likely Reward Card
Personal Finance
Range/Size:
100M - 120M
Description:
This audience consists of Likely Reward Card purchasers for Card Holder
Taxonomy:
Attain > Personal Finance > Likely Reward Card > Card Holder > Gasoline Discounts Card (Financial)
Name:
Packaged Lunchmeat > Oscar Mayer (Oscar Mayer Foods Corporation)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Lunchmeat
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Lunchmeat > Packaged Lunchmeat > Oscar Mayer (Oscar Mayer Foods Corporation)
Name:
Home Heat Source > Floor/Wall
Category:
Home & Real Estate
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Home & Real Estate purchasers for Home Heat Source
Taxonomy:
Attain > Demographic > Home & Real Estate > Home Heat Source > Floor/Wall
Name:
Purchase Transactions > Coffee Purchasers
Category:
Purchase Transactions
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Purchase Transactions purchasers for Coffee Purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Purchase Transactions > Coffee Purchasers
Name:
Mortgage or Loan > Personal Line of Credit (Financial)
Category:
Likely Bank Account and Services
Personal Finance
Range/Size:
220M - 240M
Description:
This audience consists of Likely Bank Account and Services purchasers for Mortgage or Loan
Taxonomy:
Attain > Personal Finance > Likely Bank Account and Services > Mortgage or Loan > Personal Line of Credit (Financial)
Name:
Mortgage Interest Rate > 4.0% to 4.99%
Category:
Mortgage Interest Rate
Personal Finance
Range/Size:
240M - 260M
Description:
This audience consists of Mortgage Interest Rate purchasers for 4.0% to 4.99%
Taxonomy:
Attain > Personal Finance > Mortgage Interest Rate > 4.0% to 4.99%
Name:
Video Games (Gaming) > GOG.com
Category:
Video Games (Gaming)
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Video Games (Gaming) purchasers for GOG.com
Taxonomy:
Attain > Interest & Intent > Video Games (Gaming) > GOG.com
Name:
Likely Major Appliance Retailer Type > Hardware/Home Center
Category:
Home & Garden
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Home & Garden purchasers for Likely Major Appliance Retailer Type
Taxonomy:
Attain > Retail > Home & Garden > Likely Major Appliance Retailer Type > Hardware/Home Center
Name:
Likely Brand > AXA Equitable (Financial)
Category:
Life Insurance
General Services
Range/Size:
200M - 220M
Description:
This audience consists of Life Insurance purchasers for Likely Brand
Taxonomy:
Attain > General Services > Life Insurance > Likely Brand > AXA Equitable (Financial)
Name:
Property Type > Condo
Category:
Property Type
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Property Type purchasers for Condo
Taxonomy:
Attain > Demographic > Property Type > Condo
Name:
Home Heat Source > Forced Air
Category:
Home Heat Source
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Home Heat Source purchasers for Forced Air
Taxonomy:
Attain > Demographic > Home Heat Source > Forced Air
Name:
Pickles/Relish/Olives > Olives
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
160M - 180M
Description:
This audience consists of Optimized for TV purchasers for Pickles/Relish/Olives
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Pickles/Relish/Olives > Olives
Name:
Pets > Chewy.com Buyer Propensity
Category:
Pets
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Pets purchasers for Chewy.com Buyer Propensity
Taxonomy:
Attain > Retail > Pets > Chewy.com Buyer Propensity
Name:
Drug > Medicine Shoppe
Category:
Drug
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Drug purchasers for Medicine Shoppe
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Drug > Medicine Shoppe
Name:
Knitting & Crochet > Crochet Hooks
Category:
Knitting & Crochet
Arts, Crafts & Sewing
Range/Size:
80M - 100M
Description:
People who have purchased Crochet Hooks and are likely to be in-market for Knitting & Crochet . This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Knitting & Crochet > Crochet Hooks
Name:
Rice Krispies Treats > Medium Propensity
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Rice Krispies Treats 1+ times and have a medium propensity to be in-market for Rice Snacks. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Product > Rice Snacks > Rice Krispies Treats > Medium Propensity
Name:
Hair Care and Salon Services > Great Clips
Category:
Hair & Beauty
Personal Care
Range/Size:
100M - 120M
Description:
People who have made purchases at Great Clips and are likely to be in-market for Hair Care and Salon Services. This activity is tracked in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care > Hair & Beauty > Hair Care and Salon Services > Great Clips
Name:
App Use > Regularly pay for phone apps
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for App Use
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > App Use > Regularly pay for phone apps
