Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Cough/Cold/Flu Remedy Brand Switchers > Highly Likely
Category:
Cough/Cold/Flu Remedy Brand Switchers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Cough/Cold/Flu Remedy Brand Switchers purchasers for Highly Likely
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Cough/Cold/Flu Remedy Brand Switchers > Highly Likely
Name:
Automotive > Jeep Wrangler
Category:
Automotive
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Automotive purchasers for Jeep Wrangler
Taxonomy:
Attain > Interest & Intent > Automotive > Jeep Wrangler
Name:
In the next 6 months, which major purchase are you most likely to make? > Car
Category:
Psychographics/Survey
Life Events
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers participating in or planning for major life events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Life Events > Psychographics/Survey > In the next 6 months, which major purchase are you most likely to make? > Car
Name:
Cleaning Tools > Mr Clean
Category:
Location + Purchase
Transaction Data
Range/Size:
220M - 240M
Description:
This audience consists of Location + Purchase purchasers for Big Box
Taxonomy:
Attain > Transaction Data > Location + Purchase > Big Box > Target > Household Essentials > Cleaning Tools > Mr Clean
Name:
Thai Dining Enthusiasts > Likely
Category:
Food & Drink
Dining
Range/Size:
200M - 220M
Description:
This audience consists of Food & Drink purchasers for Thai Dining Enthusiasts
Taxonomy:
Attain > Dining > Food & Drink > Thai Dining Enthusiasts > Likely
Name:
Gas & Convenience Stores > Speedee Mart
Category:
Gas & Convenience Stores
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases at Speedee Mart and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Speedee Mart
Name:
Likely Retailer > Champs Sports
Category:
Footwear
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Footwear purchasers for Likely Retailer
Taxonomy:
Attain > Retail > Footwear > Likely Retailer > Champs Sports
Name:
Discount Department Stores > Tuesday Morning
Category:
Department Stores
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases with Discount Department Stores and are likely to be in-market for Department Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Department Stores > Discount Department Stores > Tuesday Morning
Name:
Nonabrasive Tub/Tile Cleaner > Scrubbing Bubbles
Category:
Household Cleaner
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Household Cleaner purchasers for Nonabrasive Tub/Tile Cleaner
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Household Cleaner > Nonabrasive Tub/Tile Cleaner > Scrubbing Bubbles
Name:
Arts, Crafts & Sewing > Craft Furniture & Storage
Category:
Craft Furniture & Storage
Arts, Crafts & Sewing
Range/Size:
100M - 120M
Description:
People who have made purchases in the Craft Furniture & Storage category and are likely to be in-market for The Arts, Crafts & Sewing category. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Craft Furniture & Storage
Name:
Alcohol > Liquor
Category:
Alcohol
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Liquor and are likely to be in-market for Alcohol. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Alcohol > Liquor
Name:
Apparel > Jeans
Category:
Retail
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Jeans
Name:
Interest & Intent > Masters Tournament
Category:
Masters Tournament
Interest & Intent
Range/Size:
100M - 120M
Description:
This audience consists of Masters Tournament purchasers
Taxonomy:
Attain > Interest & Intent > Masters Tournament
Name:
Retail > Macys Buyer Propensity
Category:
Macys Buyer Propensity
Retail
Range/Size:
140M - 160M
Description:
This audience consists of Macys Buyer Propensity purchasers
Taxonomy:
Attain > Retail > Macys Buyer Propensity
Name:
Alcohol > Hard Seltzer
Category:
Alcohol
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
People who have purchased hard seltzer and are likely to be in-market for hard seltzer and other alcohol. This self-declared behavior is seen in actual transactions captured in our consumer facing application, Klover.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Alcohol > Hard Seltzer
Name:
Potato Chips > Ruffles
Category:
Salty Snacks
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Salty Snacks purchasers for Potato Chips
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Salty Snacks > Potato Chips > Ruffles
Name:
Refrigerated Fruit Drink > Minute Maid Premium
Category:
Juices/Drinks - Refrigerated
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Juices/Drinks - Refrigerated purchasers for Refrigerated Fruit Drink
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Juices/Drinks - Refrigerated > Refrigerated Fruit Drink > Minute Maid Premium
Name:
Home Improvement > Terminix
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases at Terminix and are likely to be in-market for Home Improvement. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Home Improvement > Terminix
Name:
Coca-Cola Brands > Diet Coke
Category:
Non Alcoholic Beverage
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have purchased Diet Coke products and are likely to be in-market for Diet Coke and similar soda products. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Non Alcoholic Beverage > Soft drink > Coca-Cola Brands > Diet Coke
Name:
Frozen Breakfast Handheld > Pillsbury Toaster Strudel
Category:
Breakfast Food - Frozen
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Breakfast Food - Frozen purchasers for Frozen Breakfast Handheld
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Breakfast Food - Frozen > Frozen Breakfast Handheld > Pillsbury Toaster Strudel
Name:
Acura > MDX
Category:
Likely In-Market Propensities
Automotive
Range/Size:
240M - 260M
Description:
This audience consists of Likely In-Market Propensities purchasers for Acura
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Acura > MDX
Name:
Which of the following health insurance aspects is the most important to you? > Customer Service
Category:
Health Insurance
Insurance
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in insurance-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Insurance > Health Insurance > Psychographics/Survey > Which of the following health insurance aspects is the most important to you? > Customer Service
Name:
Internet > 10
Category:
Shopping Preferences
Retail
Range/Size:
100M - 120M
Description:
This audience consists of Shopping Preferences purchasers for Buying Channel
Taxonomy:
Attain > Retail > Shopping Preferences > Buying Channel > Internet > 10
Name:
Likely Weight Management Brand > Alli
Category:
Health & Personal Care
Personal Care
Range/Size:
300M - 320M
Description:
This audience consists of Health & Personal Care purchasers for Likely Weight Management Brand
Taxonomy:
Attain > Personal Care > Health & Personal Care > Likely Weight Management Brand > Alli
Name:
Where do you usually find Halloween-themed entertainment? > Streaming services (e.g. Netflix, Hulu)
Category:
Holidays
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in halloween-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holidays > Halloween > Psychographics/Survey > Where do you usually find Halloween-themed entertainment? > Streaming services (e.g. Netflix, Hulu)

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