Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
State of Residence > Kansas
Category:
State of Residence
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of State of Residence purchasers for Kansas
Taxonomy:
Attain > Demographic > State of Residence > Kansas
Name:
Mobile Apps > Sports & Recreation Games
Category:
Mobile Apps
Interest & Intent
Range/Size:
260M - 280M
Description:
This audience consists of Mobile Apps purchasers for Sports & Recreation Games
Taxonomy:
Attain > Interest & Intent > Mobile Apps > Sports & Recreation Games
Name:
Ownership-Make and Models > Audi A7
Category:
Ownership-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Make and Models purchasers for Audi A7
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Audi A7
Name:
Condiments, Sauces & Spreads > Steak Sauce
Category:
Condiments, Sauces & Spreads
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Steak Sauce and are likely to be in-market for Condiments, Sauces & Spreads. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Condiments, Sauces & Spreads > Steak Sauce
Name:
Entertainment > TV & Movies
Category:
Interest & Intent
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who are interested in tv and movies based on first-party, deterministic purchase data.
Taxonomy:
Attain > Transaction Data > Interest & Intent > Entertainment > TV & Movies
Name:
Sharing Economy > Gig work in business services
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Sharing Economy
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Sharing Economy > Gig work in business services
Name:
What kind of sports fan do you consider yourself to be? > Avid - pretty big fan
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Psychographics/Survey > What kind of sports fan do you consider yourself to be? > Avid - pretty big fan
Name:
BMW > 550I Gran Turismo
Category:
Likely In-Market Propensities
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of Likely In-Market Propensities purchasers for BMW
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > BMW > 550I Gran Turismo
Name:
Card in Own Name > Personal American Express Platinum (Financial)
Category:
Likely Credit Card
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Likely Credit Card purchasers for Card in Own Name
Taxonomy:
Attain > Personal Finance > Likely Credit Card > Card in Own Name > Personal American Express Platinum (Financial)
Name:
Company Revenue > Less than $500K
Category:
Company Revenue
B2B
Range/Size:
240M - 260M
Description:
This audience consists of Company Revenue purchasers for Less than $500K
Taxonomy:
Attain > B2B > Company Revenue > Less than $500K
Name:
Outdoor/Lawn Fertilizer/Weed Killer > Miracle Gro
Category:
Outdoor/Lawn Fertilizer/Weed Killer
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Outdoor/Lawn Fertilizer/Weed Killer purchasers for Outdoor/Lawn Fertilizer/Weed Killer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Outdoor/Lawn Fertilizer/Weed Killer > Outdoor/Lawn Fertilizer/Weed Killer > Miracle Gro
Name:
Wearables > Use Oura Ring wearable to track health
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Wearables
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Wearables > Use Oura Ring wearable to track health
Name:
Mortgage or Loan > Home Mortgage
Category:
Likely Bank Account and Services
Personal Finance
Range/Size:
180M - 200M
Description:
This audience consists of Likely Bank Account and Services purchasers for Mortgage or Loan
Taxonomy:
Attain > Personal Finance > Likely Bank Account and Services > Mortgage or Loan > Home Mortgage
Name:
Kitchen > Cookware
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have purchased cookware are likely in-market for kitchenware. This is based on actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Kitchen > Cookware
Name:
Financial Services > Banking
Category:
Brands
Retail
Range/Size:
280M - 300M
Description:
This audience consists of Brands purchasers for Financial Services
Taxonomy:
Attain > Retail > Brands > Financial Services > Banking
Name:
Prepared Desserts & Snacks > Jell-O
Category:
Deli & Prepared Food
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Jell-O and are likely to be in-market for Prepared Desserts & Snacks. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deli & Prepared Food > Product > Prepared Desserts & Snacks > Jell-O
Name:
Psychographic > Environmentalism
Category:
Environmentalism
Psychographic
Range/Size:
120M - 140M
Description:
This audience consists of Environmentalism purchasers
Taxonomy:
Attain > Psychographic > Environmentalism
Name:
Refrigerated Butter > Challenge Butter
Category:
Butter/Butter Blends
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Butter/Butter Blends purchasers for Refrigerated Butter
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Butter/Butter Blends > Refrigerated Butter > Challenge Butter
Name:
Sports and Fitness Purchases > Frequent Spenders
Category:
Purchase Transactions
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Purchase Transactions purchasers for Sports and Fitness Purchases
Taxonomy:
Attain > Retail > Purchase Transactions > Sports and Fitness Purchases > Frequent Spenders
Name:
Planned Givers > Highly Likely
Category:
Charitable Donors
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Charitable Donors purchasers for Planned Givers
Taxonomy:
Attain > Interest & Intent > Charitable Donors > Planned Givers > Highly Likely
Name:
pasta > noodles
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Optimized for TV purchasers for pasta
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > pasta > noodles
Name:
Potato Chip > Ruffles (Frito-Lay Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Salty Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Salty Snacks > Potato Chip > Ruffles (Frito-Lay Inc.)
Name:
Pringles > Current Pringles Brand Buyers
Category:
Kellanova
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Kellanova purchasers for Verified
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Kellanova > Verified > Pringles > Current Pringles Brand Buyers
Name:
Pasta, Rice & Grains > Quinoa
Category:
Pasta, Rice & Grains
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Quinoa and are likely to be in-market for Pasta, Rice & Grains. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pasta, Rice & Grains > Quinoa
Name:
Regular Bagels > Dave's Killer Bread (Dave's Killer Bread)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Bagels
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Bagels > Regular Bagels > Dave's Killer Bread (Dave's Killer Bread)
