Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.








Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Purchase Propensity > Vegan Meals
Category:
Likely Subscription
Retail
Range/Size:
280M - 300M
Description:
This audience consists of Likely Subscription purchasers for Purchase Propensity
Taxonomy:
Attain > Retail > Likely Subscription > Purchase Propensity > Vegan Meals
Name:
Likely Television Channel > ION
Category:
Likely Radio Format
Interest & Intent
Range/Size:
140M - 160M
Description:
This audience consists of Likely Radio Format purchasers for Likely Television Channel
Taxonomy:
Attain > Interest & Intent > Likely Radio Format > Likely Television Channel > ION
Name:
Likely Used Vehicle Brand > Toyota
Category:
Likely Used Vehicle Brand
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Likely Used Vehicle Brand purchasers for Toyota
Taxonomy:
Attain > Automotive > Likely Used Vehicle Brand > Toyota
Name:
Television (TV) > Game Show Watchers
Category:
Television (TV)
Interest & Intent
Range/Size:
300M - 320M
Description:
This audience consists of Television (TV) purchasers for Game Show Watchers
Taxonomy:
Attain > Interest & Intent > Television (TV) > Game Show Watchers
Name:
Aerosol Whipped Toppings > Reddi Wip
Category:
Whipped Toppings - Refrigerated
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Whipped Toppings - Refrigerated purchasers for Aerosol Whipped Toppings
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Whipped Toppings - Refrigerated > Aerosol Whipped Toppings > Reddi Wip
Name:
Facial Tissue > Puffs Ultra Soft
Category:
Facial Tissue
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Facial Tissue purchasers for Facial Tissue
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Facial Tissue > Facial Tissue > Puffs Ultra Soft
Name:
Beer > Stella Artois (Anheuser-Busch Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Beer > Stella Artois (Anheuser-Busch Inc)
Name:
What type of alcoholic beverages will you purchase for the Super Bowl? > Liquor
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > What type of alcoholic beverages will you purchase for the Super Bowl? > Liquor
Name:
International Travel > Visit Aruba for any reason
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for International Travel
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > International Travel > Visit Aruba for any reason
Name:
Laundry > Laundry Scent Boosters
Category:
Household Essentials
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Laundry Scent Boosters and are likely to be in-market for laundry scent boosters. This activity is reported in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Laundry > Laundry Scent Boosters
Name:
Online Grocery Delivery > Use online search circulars to plan
Category:
Interest & Intent
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Retail > Interest & Intent > Attitude and Behavior Propensities > Online Grocery Delivery > Use online search circulars to plan
Name:
Soup > Campbell's Healthy Request (Campbell Soup Co)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Prepared Foods
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Prepared Foods > Soup > Campbell's Healthy Request (Campbell Soup Co)
Name:
Hot Cocoa > Swiss Miss
Category:
Milk Flavoring/Cocoa Mixes
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Milk Flavoring/Cocoa Mixes purchasers for Hot Cocoa
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Milk Flavoring/Cocoa Mixes > Hot Cocoa > Swiss Miss
Name:
Pet Food > Fz/Rfg Dog Food
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for Pet Food
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Pet Food > Fz/Rfg Dog Food
Name:
Likely Attitude and Behavior > Underbanked - 15
Category:
Interest & Intent
Personal Finance
Range/Size:
140M - 160M
Description:
This audience consists of Interest & Intent purchasers for Likely Attitude and Behavior
Taxonomy:
Attain > Personal Finance > Interest & Intent > Likely Attitude and Behavior > Underbanked - 15
Name:
Gas & Electricity > Consumers Energy
Category:
Gas & Electricity
Rent & Utilities
Range/Size:
60M - 80M
Description:
People who have made purchases at Consumers Energy and are likely to be in-market for Gas & Electricity. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Rent & Utilities > Gas & Electricity > Consumers Energy
Name:
Snacks > Dried Fruit & Raisins
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Dried Fruit & Raisins and are likely to be in-market for Snacks. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Dried Fruit & Raisins
Name:
Adults with Children by Age Range and Gender > Male child 11-15
Category:
Adults with Children by Age Range and Gender
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Adults with Children by Age Range and Gender purchasers for Male child 11-15
Taxonomy:
Attain > Demographic > Adults with Children by Age Range and Gender > Male child 11-15
Name:
Soft Drinks > Tahitian Treat (Dr Pepper/Seven-Up Company)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Soft Drinks > Tahitian Treat (Dr Pepper/Seven-Up Company)
Name:
Likely Major Appliance Brand > LG Electronics
Category:
Home & Garden
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Home & Garden purchasers for Likely Major Appliance Brand
Taxonomy:
Attain > Retail > Home & Garden > Likely Major Appliance Brand > LG Electronics
Name:
Where will you do the majority of your holiday shopping? > Physical stores
Category:
Holiday
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in holiday shopping-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holiday > Shopping > Retail > Psychographics/Survey > Where will you do the majority of your holiday shopping? > Physical stores
Name:
Seafood > Mussels, Clams & Oysters
Category:
Seafood
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Mussels, Clams & Oysters and are likely to be in-market for Seafood. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Seafood > Mussels, Clams & Oysters
Name:
Democrat > Presence of Children in Household
Category:
Political Affiliation
Politics
Range/Size:
80M - 100M
Description:
People who are likely to be Democrat and have children in the household. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Politics > Political Affiliation > Democrat > Presence of Children in Household
Name:
Makeup Foundation > Tarte
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Makeup Foundation
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Makeup Foundation > Tarte
Name:
Fresh-Baked Breads > Sister Schubert's
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Sister Schubert's and are likely to be in-market for Fresh-Baked Breads. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Bakery > Fresh-Baked Breads > Sister Schubert's