Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Purchase Transactions > Razors
Category:
Purchase Transactions
CPG (Consumer Packaged Goods)
Range/Size:
160M - 180M
Description:
This audience consists of Purchase Transactions purchasers for Razors
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Purchase Transactions > Razors
Name:
Vodka > New Amsterdam (New Amsterdam Spirits Company)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Total Spirits
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Total Spirits > Vodka > New Amsterdam (New Amsterdam Spirits Company)
Name:
Specific Age > 27 years old
Category:
Specific Age
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Specific Age purchasers for 27 years old
Taxonomy:
Attain > Demographic > Specific Age > 27 years old
Name:
Home Loan Amount > $150,000 - $199,999
Category:
Home Loan
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Home Loan purchasers for Home Loan Amount
Taxonomy:
Attain > Demographic > Home Loan > Home Loan Amount > $150,000 - $199,999
Name:
Vehicle Manufacturer Type > Other
Category:
Vehicle Manufacturer Type
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of Vehicle Manufacturer Type purchasers for Other
Taxonomy:
Attain > Automotive > Vehicle Manufacturer Type > Other
Name:
Dasani > Medium Propensity
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Dasani 1+ times and have a medium propensity to be in-market for Water. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Product > Water > Dasani > Medium Propensity
Name:
Baking Mixes > All Purpose Baking Mix
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Baking Mixes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Baking Mixes > All Purpose Baking Mix
Name:
Grocery Store > Regularly shop at Save-A-Lot (Financial)
Category:
Brand Propensities
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Brand Propensities purchasers for Grocery Store
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Propensities > Grocery Store > Regularly shop at Save-A-Lot (Financial)
Name:
Likely Cell Phone Accessory Brand > Nokia
Category:
Likely Cell Phone Accessory Brand
Transaction Data
Range/Size:
120M - 140M
Description:
This audience consists of Likely Cell Phone Accessory Brand purchasers for Nokia
Taxonomy:
Attain > Transaction Data > Likely Cell Phone Accessory Brand > Nokia
Name:
Makes > Jeep
Category:
Vehicle Owners
Automotive
Range/Size:
140M - 160M
Description:
US consumers who have self declared they currently own a Jeep via Attains Panel Pulse survey. Attain's Segments are built off of multiple deterministic attributes including self declared psychographic information, demographics, and transaction history.
Taxonomy:
Attain > Automotive > Vehicle Owners > Makes > Jeep
Name:
Attitude and Behavior Propensities > Fitness Warriors
Category:
Interest & Intent
Demographic
Range/Size:
240M - 260M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Demographic > Interest & Intent > Attitude and Behavior Propensities > Fitness Warriors
Name:
Pasta Sauce Purchasers > Highly Likely
Category:
Pasta Sauce Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Pasta Sauce Purchasers purchasers for Highly Likely
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pasta Sauce Purchasers > Highly Likely
Name:
Restaurants > Jamba
Category:
Brands
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Brands purchasers for Restaurants
Taxonomy:
Attain > Retail > Brands > Restaurants > Jamba
Name:
Likely Securities Ownership > Any Investment
Category:
Likely Securities Ownership
Personal Finance
Range/Size:
140M - 160M
Description:
This audience consists of Likely Securities Ownership purchasers for Any Investment
Taxonomy:
Attain > Personal Finance > Likely Securities Ownership > Any Investment
Name:
Raspberries > Sun Belle (Sun Belle Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Deterministic Purchasers purchasers for Fruit
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Fruit > Raspberries > Sun Belle (Sun Belle Inc)
Name:
Smart Home > Use Google Home smart home device
Category:
Brand Propensities
Transaction Data
Range/Size:
120M - 140M
Description:
This audience consists of Brand Propensities purchasers for Smart Home
Taxonomy:
Attain > Transaction Data > Brand Propensities > Smart Home > Use Google Home smart home device
Name:
Restaurants > Cheddar's Scratch Kitchen
Category:
Brands
Retail
Range/Size:
100M - 120M
Description:
This audience consists of Brands purchasers for Restaurants
Taxonomy:
Attain > Retail > Brands > Restaurants > Cheddar's Scratch Kitchen
Name:
Baby Health & Safety > Baby Proofing
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Baby Proofing and are likely to be in-market for Baby Health & Safety. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Baby Health & Safety > Baby Proofing
Name:
Genre Preference > Game shows
Category:
TV & Movies
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in tv & movies-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > TV & Movies > Genre Preference > Game shows
Name:
Likely Home Hair Coloring Product Brand > LOreal Excellence
Category:
Beauty
Personal Care
Range/Size:
260M - 280M
Description:
This audience consists of Beauty purchasers for Likely Home Hair Coloring Product Brand
Taxonomy:
Attain > Personal Care > Beauty > Likely Home Hair Coloring Product Brand > LOreal Excellence
Name:
Tillamook > High Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Tillamook 2-5+ times and have a high propensity to be in-market for Packaged Cheese. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Dairy > Packaged Cheese > Tillamook > High Propensity
Name:
Gas & Convenience Stores > Fastrac
Category:
Gas & Convenience Stores
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases at Fastrac and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Fastrac
Name:
Estimated Total Assets > Liquid Investible (Financial) - $100,000-$249,999
Category:
Likely Assets
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Likely Assets purchasers for Estimated Total Assets
Taxonomy:
Attain > Personal Finance > Likely Assets > Estimated Total Assets > Liquid Investible (Financial) - $100,000-$249,999
Name:
Likely New Vehicle Brand > Own or Lease Any Honda Vehicle (Financial)
Category:
Likely New Vehicle Brand
Automotive
Range/Size:
140M - 160M
Description:
This audience consists of Likely New Vehicle Brand purchasers for Own or Lease Any Honda Vehicle (Financial)
Taxonomy:
Attain > Automotive > Likely New Vehicle Brand > Own or Lease Any Honda Vehicle (Financial)
Name:
Likely Weight Management Brand > Alli
Category:
Health & Personal Care
Personal Care
Range/Size:
300M - 320M
Description:
This audience consists of Health & Personal Care purchasers for Likely Weight Management Brand
Taxonomy:
Attain > Personal Care > Health & Personal Care > Likely Weight Management Brand > Alli

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