Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Country of Origin > Colombia
Category:
Country of Origin
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Country of Origin purchasers for Colombia
Taxonomy:
Attain > Demographic > Country of Origin > Colombia
Name:
Nonabrasive Tub/Tile Cleaner > Scrubbing Bubbles
Category:
Household Cleaner
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Household Cleaner purchasers for Nonabrasive Tub/Tile Cleaner
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Household Cleaner > Nonabrasive Tub/Tile Cleaner > Scrubbing Bubbles
Name:
Blueberries > Patagonia Food (Patagonia Foods)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Deterministic Purchasers purchasers for Fruit
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Fruit > Blueberries > Patagonia Food (Patagonia Foods)
Name:
Substitute Spreads > I Can't Believe It's Not Butter! (Upfield)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Oils/Butter/Margarine Spreads/Substitutes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Oils/Butter/Margarine Spreads/Substitutes > Substitute Spreads > I Can't Believe It's Not Butter! (Upfield)
Name:
Apple Sauce > Musselman's (Musselman Fruit Products/Div Knouse Food)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Fruit
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Fruit > Apple Sauce > Musselman's (Musselman Fruit Products/Div Knouse Food)
Name:
Health & Medicine
Category:
Health & Medicine
Range/Size:
220M - 240M
Description:
People who have purchased Health & Medicine and are likely to be in-market for Health. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Health & Medicine
Name:
Phone Carriers/Networks > Verizon
Category:
Phone Carriers/Networks
Tech/Telco
Range/Size:
100M - 120M
Description:
People who have made purchases at Verizon and are likely to be in-market for Phone Carriers/Networks. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Tech/Telco > Phone Carriers/Networks > Verizon
Name:
Entertainment > Sewing / Knitting / Needlework
Category:
Sewing / Knitting / Needlework
Entertainment
Range/Size:
260M - 280M
Description:
This audience consists of Sewing / Knitting / Needlework purchasers
Taxonomy:
Attain > Entertainment > Sewing / Knitting / Needlework
Name:
How much of your holiday gift shopping do you plan to complete during Black Friday and/or Cyber Monday sales? > More than half
Category:
Psychographics/Survey
Purchase Behavior
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in purchase behavior-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Purchase Behavior > Psychographics/Survey > How much of your holiday gift shopping do you plan to complete during Black Friday and/or Cyber Monday sales? > More than half
Name:
Car Payment > Exeter Finance
Category:
Car Payment
Loan Payments
Range/Size:
100M - 120M
Description:
People who have used Exeter Finance and are likely to be in-market for Loan Payments. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Loan Payments > Car Payment > Exeter Finance
Name:
Likely Footwear Type > Boots
Category:
Footwear
Retail
Range/Size:
240M - 260M
Description:
This audience consists of Footwear purchasers for Likely Footwear Type
Taxonomy:
Attain > Retail > Footwear > Likely Footwear Type > Boots
Name:
Pasta, Rice & Grains > Pasta Noodles
Category:
Pasta, Rice & Grains
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Pasta Noodles and are likely to be in-market for Pasta, Rice & Grains. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pasta, Rice & Grains > Pasta Noodles
Name:
Hard Seltzer > Smirnoff Ice
Category:
Alcohol
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Smirnoff Ice and are likely to be in-market for Hard Seltzer. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Alcohol > Hard Seltzer > Smirnoff Ice
Name:
Likely Streaming Radio > Instagram
Category:
Likely Television Channel
Interest & Intent
Range/Size:
280M - 300M
Description:
This audience consists of Likely Television Channel purchasers for Likely Streaming Radio
Taxonomy:
Attain > Interest & Intent > Likely Television Channel > Likely Streaming Radio > Instagram
Name:
Juices/Drinks - Refrigerated > Refrigerated Cider
Category:
Juices/Drinks - Refrigerated
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Juices/Drinks - Refrigerated purchasers for Refrigerated Cider
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Juices/Drinks - Refrigerated > Refrigerated Cider
Name:
2nd Person > 1970
Category:
Household Member
Demographic
Range/Size:
240M - 260M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 2nd Person > 1970
Name:
Beauty > Fragrance
Category:
Beauty
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have purchased Fragrance and are likely to be in-market for Beauty category. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beauty > Fragrance
Name:
Electronics > Research on mobile (Financial)
Category:
Interest & Intent
Retail
Range/Size:
240M - 260M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Retail > Interest & Intent > Attitude and Behavior Propensities > Electronics > Research on mobile (Financial)
Name:
Slim Jim > Medium Propensity
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Slim Jim 1+ times and have a medium propensity to be in-market for Jerky. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Product > Jerky > Slim Jim > Medium Propensity
Name:
Estimated Net Worth > $250,000 - $999,999
Category:
Estimated Net Worth
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Estimated Net Worth purchasers for $250,000 - $999,999
Taxonomy:
Attain > Demographic > Estimated Net Worth > $250,000 - $999,999
Name:
Beer > Victoria (Crown Imports Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Beer > Victoria (Crown Imports Llc)
Name:
Republican > Veteran
Category:
Political Affiliation
Politics
Range/Size:
80M - 100M
Description:
People who are likely to be Republican and a Veteran. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Politics > Political Affiliation > Republican > Veteran
Name:
Household Cleaner > Abrasive Tub/Tile Cleaner
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Optimized for TV purchasers for Household Cleaner
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Household Cleaner > Abrasive Tub/Tile Cleaner
Name:
Foodservice > Chick-Fil-A
Category:
Foodservice
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Foodservice purchasers for Chick-Fil-A
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Foodservice > Chick-Fil-A
Name:
BMW > X5
Category:
Likely In-Market Propensities
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Likely In-Market Propensities purchasers for BMW
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > BMW > X5

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