Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
DMA > West Palm Beach-Ft. Pierce
Category:
DMA
Demographic
Range/Size:
140M - 160M
Description:
This audience consists of DMA purchasers for West Palm Beach-Ft. Pierce
Taxonomy:
Attain > Demographic > DMA > West Palm Beach-Ft. Pierce
Name:
French > Ken's Steak House (Ken's Foods, Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Salad Dressing
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Salad Dressing > French > Ken's Steak House (Ken's Foods, Inc.)
Name:
Makes > Volkswagen
Category:
In-Market
Automotive
Range/Size:
40M - 60M
Description:
People who have owned a Volkswagen in the past and are in market for a new car in the next 6 months. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Automotive > In-Market > Makes > Volkswagen
Name:
Car Payment > Westlake Financial
Category:
Car Payment
Loan Payments
Range/Size:
100M - 120M
Description:
People who have used Westlake Financial and are likely to be in-market for Loan Payments. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Loan Payments > Car Payment > Westlake Financial
Name:
Political Party > Unknown Party
Category:
Political Party
Politics
Range/Size:
300M - 320M
Description:
This audience consists of Political Party purchasers for Unknown Party
Taxonomy:
Attain > Politics > Political Party > Unknown Party
Name:
Bath Tissue > Angel Soft (Georgia-Pacific Corporation)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Paper & Plastics
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Paper & Plastics > Bath Tissue > Angel Soft (Georgia-Pacific Corporation)
Name:
Dedicated Televised > Award Shows Watcher
Category:
Dedicated Televised
Psychographic
Range/Size:
240M - 260M
Description:
This audience consists of Dedicated Televised purchasers for Award Shows Watcher
Taxonomy:
Attain > Psychographic > Dedicated Televised > Award Shows Watcher
Name:
Beverages > Sparkling Water
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Sparkling Water
Name:
Low Calorie Soft Drinks > Diet Dr Pepper
Category:
Carbonated Beverages
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Carbonated Beverages purchasers for Low Calorie Soft Drinks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Carbonated Beverages > Low Calorie Soft Drinks > Diet Dr Pepper
Name:
Vehicle Service Center Users > Highly Likely
Category:
Vehicle Service Center Users
Automotive
Range/Size:
220M - 240M
Description:
This audience consists of Vehicle Service Center Users purchasers for Highly Likely
Taxonomy:
Attain > Automotive > Vehicle Service Center Users > Highly Likely
Name:
Health & Wellness Attitudes > Use the emergency room for non-life-threatening illnesses
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Health & Wellness Attitudes
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Health & Wellness Attitudes > Use the emergency room for non-life-threatening illnesses
Name:
Interest & Intent > Job Search
Category:
Job Search
Interest & Intent
Range/Size:
260M - 280M
Description:
This audience consists of Job Search purchasers
Taxonomy:
Attain > Interest & Intent > Job Search
Name:
Baby Health & Safety > Baby Medicine
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Baby Medicine and are likely to be in-market for Baby Health & Safety. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Baby Health & Safety > Baby Medicine
Name:
New Years Resolutions > Quit smoking
Category:
Holiday
Seasonal
Range/Size:
220M - 240M
Description:
This segment of Attain deterministic data contains a mix of psychographic survey based data and transaction data of consumers who have either purchased or self declared that they are in-market to quit smoking in the new year.
Taxonomy:
Attain > Seasonal > Holiday > New Years Resolutions > Quit smoking
Name:
Over the last 12 months, how many movies have you purchased via a streaming service to watch at the convenience of your own home? > 3+
Category:
Psychographics/Survey
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in entertainment-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > Psychographics/Survey > Over the last 12 months, how many movies have you purchased via a streaming service to watch at the convenience of your own home? > 3+
Name:
Retail > Electronics
Category:
Past Purchases
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who have made purchases at electronics stores based on first-party deterministic purchase data.
Taxonomy:
Attain > Transaction Data > Past Purchases > Retail > Electronics
Name:
Likely Service Bundle > Satellite TV, Internet, and Landline Phone
Category:
Likely Service Bundle
Transaction Data
Range/Size:
120M - 140M
Description:
This audience consists of Likely Service Bundle purchasers for Satellite TV, Internet, and Landline Phone
Taxonomy:
Attain > Transaction Data > Likely Service Bundle > Satellite TV, Internet, and Landline Phone
Name:
Gyms & Fitness Centers > Team Beachbody
Category:
Gyms & Fitness Centers
Personal Care
Range/Size:
100M - 120M
Description:
People who have made purchases at Team Beachbody and are likely to be in-market for Gyms & Fitness Centers. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care > Gyms & Fitness Centers > Team Beachbody
Name:
Which of the following rewards apps do you use? > Fetch Rewards
Category:
Psychographics/Survey
Personal Finance
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in personal finance-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Personal Finance > Psychographics/Survey > Which of the following rewards apps do you use? > Fetch Rewards
Name:
State of Residence > Kentucky
Category:
State of Residence
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of State of Residence purchasers for Kentucky
Taxonomy:
Attain > Demographic > State of Residence > Kentucky
Name:
Caregivers > Likely
Category:
Caregivers
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Caregivers purchasers for Likely
Taxonomy:
Attain > Demographic > Caregivers > Likely
Name:
Makeup Mascara > Clinique
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Makeup Mascara
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Makeup Mascara > Clinique
Name:
Vinegar/Cooking Wine > Vinegar
Category:
Vinegar/Cooking Wine
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Vinegar/Cooking Wine purchasers for Vinegar
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Vinegar/Cooking Wine > Vinegar
Name:
Gas & Convenience Stores > Pak A Sak
Category:
Gas & Convenience Stores
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases at Pak A Sak and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Pak A Sak
Name:
Congressional District > Texas-07
Category:
State Political Districts
Politics
Range/Size:
120M - 140M
Description:
This audience consists of State Political Districts purchasers for Texas
Taxonomy:
Attain > Politics > State Political Districts > Texas > Congressional District > Texas-07
