Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Dips > Lay's (Frito-Lay Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Dips/Spreads
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Dips/Spreads > Dips > Lay's (Frito-Lay Inc.)
Name:
Household Income > $200,000 to $249,999
Category:
Household Income
Demographic
Range/Size:
100M - 120M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > Household Income > $200,000 to $249,999
Name:
Convenience > Wawa Food Market
Category:
Convenience
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Convenience purchasers for Wawa Food Market
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Convenience > Wawa Food Market
Name:
Shopping Behavior > Big Box and Club Stores: Sams Online Spenders
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
180M - 200M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Shopping Behavior
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Shopping Behavior > Big Box and Club Stores: Sams Online Spenders
Name:
Environment > Green Friendly
Category:
Environment
Psychographic
Range/Size:
220M - 240M
Description:
This audience consists of Environment purchasers for Green Friendly
Taxonomy:
Attain > Psychographic > Environment > Green Friendly
Name:
Malt > Twisted Tea Hard Iced Tea
Category:
Beer/Ale/Alcoholic Cider
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Beer/Ale/Alcoholic Cider purchasers for Malt
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beer/Ale/Alcoholic Cider > Malt > Twisted Tea Hard Iced Tea
Name:
Proactive Health Managers (Excl. regulated states) > Highly Likely
Category:
Proactive Health Managers (Excl. regulated states)
Health & Medicine
Range/Size:
120M - 140M
Description:
This audience consists of Proactive Health Managers (Excl. regulated states) purchasers for Highly Likely
Taxonomy:
Attain > Health & Medicine > Proactive Health Managers (Excl. regulated states) > Highly Likely
Name:
Heating & Cooling > Heaters
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Heaters and are likely to be in-market for Heating & Cooling products. This audience is interested in a device for raising the temperature in a specific space, suggesting they may live in a cold climate, need supplemental heating in certain areas of their home, or are looking for portable heating solutions.
Taxonomy:
Attain > Retail > Home Improvement > Product > Heating & Cooling > Heaters
Name:
Gas & Convenience Stores > Mirabito
Category:
Gas & Convenience Stores
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases at Mirabito and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Mirabito
Name:
Food & Beverage > Cheese
Category:
Food & Beverage
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Food & Beverage purchasers for Cheese
Taxonomy:
Attain > Interest & Intent > Food & Beverage > Cheese
Name:
Individual > Armenia
Category:
Country of Origin
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Country of Origin purchasers for Individual
Taxonomy:
Attain > Demographic > Country of Origin > Individual > Armenia
Name:
Seasonal > Holiday Shoppers: QVC/HSN Shoppers
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Seasonal
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Seasonal > Holiday Shoppers: QVC/HSN Shoppers
Name:
Sewing > Sewing Machines
Category:
Sewing
Arts, Crafts & Sewing
Range/Size:
80M - 100M
Description:
People who have purchased Sewing Machines and are likely to be in-market for Sewing . This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Sewing > Sewing Machines
Name:
Optimized for TV > Dairy Milk
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Optimized for TV purchasers for Dairy Milk
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Dairy Milk
Name:
what, if any, classroom supplies will you purchase for back to school/college? > Water bottle
Category:
Events
Seasonal
Range/Size:
100M - 120M
Description:
This Attain segment includes data on consumers interested in back to school shoppers-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Events > Back to School Shoppers > Psychographics/Survey > what, if any, classroom supplies will you purchase for back to school/college? > Water bottle
Name:
Likely To Listen To Format > Religious
Category:
Consumer Electronics & Accessories
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Consumer Electronics & Accessories purchasers for Radio
Taxonomy:
Attain > Interest & Intent > Consumer Electronics & Accessories > Radio > Likely To Listen To Format > Religious
Name:
Dry Beans/Vegetables > Dried Vegetables (Except Beans)
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for Dry Beans/Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Dry Beans/Vegetables > Dried Vegetables (Except Beans)
Name:
Likely Retailer Type > Office Super Store
Category:
Likely Television Channel
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Likely Television Channel purchasers for Consumer Electronics & Accessories
Taxonomy:
Attain > Retail > Likely Television Channel > Consumer Electronics & Accessories > Likely Retailer Type > Office Super Store
Name:
Likely Home Hair Conditioner Type > Leave-In Conditioner
Category:
Beauty
Personal Care
Range/Size:
140M - 160M
Description:
This audience consists of Beauty purchasers for Likely Home Hair Conditioner Type
Taxonomy:
Attain > Personal Care > Beauty > Likely Home Hair Conditioner Type > Leave-In Conditioner
Name:
Home Square Footage > 2,000 - 2,499 Feet
Category:
Home Size
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Home Size purchasers for Home Square Footage
Taxonomy:
Attain > Demographic > Home Size > Home Square Footage > 2,000 - 2,499 Feet
Name:
Media Usage Propensity > Use video conferencing on weekends
Category:
Channel Propensities
Psychographic
Range/Size:
200M - 220M
Description:
This audience consists of Channel Propensities purchasers for Media Usage Propensity
Taxonomy:
Attain > Psychographic > Channel Propensities > Media Usage Propensity > Use video conferencing on weekends
Name:
Makeup Mascara > Too Faced Cosmetics
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Makeup Mascara
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Makeup Mascara > Too Faced Cosmetics
Name:
Gas & Convenience Stores > Alta Convenience
Category:
Gas & Convenience Stores
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases at Alta Convenience and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Alta Convenience
Name:
Vehicle Model > Toyota RAV4
Category:
Vehicle Model
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Vehicle Model purchasers for Toyota RAV4
Taxonomy:
Attain > Automotive > Vehicle Model > Toyota RAV4
Name:
How much did you spend on food or drink while watching the Super Bowl? > I didn't watch the Super Bowl
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > How much did you spend on food or drink while watching the Super Bowl? > I didn't watch the Super Bowl
