Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Movies > Action
Category:
Movies
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Movies purchasers for Action
Taxonomy:
Attain > Interest & Intent > Movies > Action
Name:
Product Potential > HH Recently Acquired Chevrolet/Geo Vehicle
Category:
Product Potential
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of Product Potential purchasers for HH Recently Acquired Chevrolet/Geo Vehicle
Taxonomy:
Attain > Automotive > Product Potential > HH Recently Acquired Chevrolet/Geo Vehicle
Name:
Likely Juice/Non-Carbonated Beverage > POM Wonderful
Category:
Beverage
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Beverage purchasers for Likely Juice/Non-Carbonated Beverage
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage > Likely Juice/Non-Carbonated Beverage > POM Wonderful
Name:
Likely Home Improvement Shopping Channel > Warehouse Home Center Stores
Category:
Home & Garden
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Home & Garden purchasers for Likely Home Improvement Shopping Channel
Taxonomy:
Attain > Retail > Home & Garden > Likely Home Improvement Shopping Channel > Warehouse Home Center Stores
Name:
Likely Cell Phone Brand > Nokia
Category:
Likely Cell Phone Brand
Transaction Data
Range/Size:
100M - 120M
Description:
This audience consists of Likely Cell Phone Brand purchasers for Nokia
Taxonomy:
Attain > Transaction Data > Likely Cell Phone Brand > Nokia
Name:
Onions > Alexia (Lamb Weston)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Onions > Alexia (Lamb Weston)
Name:
Outdoor Activities > Camping Hiking & Backpacking
Category:
Past Purchases
Transaction Data
Range/Size:
180M - 200M
Description:
This audience consists of Past Purchases purchasers for Sports Equipment & Outdoor Gear
Taxonomy:
Attain > Transaction Data > Past Purchases > Sports Equipment & Outdoor Gear > Activities > Outdoor Activities > Camping Hiking & Backpacking
Name:
CPG (Consumer Packaged Goods) > Dips - Refrigerated
Category:
Dips - Refrigerated
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Dips - Refrigerated purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dips - Refrigerated
Name:
BMW > X3
Category:
Likely In-Market Propensities
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Likely In-Market Propensities purchasers for BMW
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > BMW > X3
Name:
Do you expect to buy fewer Halloween items this year due to inflation? > No
Category:
Holidays
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in halloween-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holidays > Halloween > Psychographics/Survey > Do you expect to buy fewer Halloween items this year due to inflation? > No
Name:
Jewelry & Watches > Womens
Category:
Past Purchases
Transaction Data
Range/Size:
120M - 140M
Description:
This audience consists of Past Purchases purchasers for Clothing Shoes & Accessories
Taxonomy:
Attain > Transaction Data > Past Purchases > Clothing Shoes & Accessories > Bags Jewelry & Accessories > Jewelry & Watches > Womens
Name:
Vinegar > Nakano (Mizkan Americas Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Deterministic Purchasers purchasers for Cooking Wine And Vinegar
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cooking Wine And Vinegar > Vinegar > Nakano (Mizkan Americas Inc)
Name:
Rice/Popcorn Cakes > Rice Cakes/Popcorn Cakes
Category:
Rice/Popcorn Cakes
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Rice/Popcorn Cakes purchasers for Rice Cakes/Popcorn Cakes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Rice/Popcorn Cakes > Rice Cakes/Popcorn Cakes
Name:
3rd Person > April
Category:
Household Member
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Household Member purchasers for Month Of Birth
Taxonomy:
Attain > Demographic > Household Member > Month Of Birth > 3rd Person > April
Name:
In Market-Body Styles > Truck
Category:
In Market-Body Styles
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of In Market-Body Styles purchasers for Truck
Taxonomy:
Attain > Automotive > In Market-Body Styles > Truck
Name:
Makeup Mascara > Too Faced Cosmetics
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Makeup Mascara
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Makeup Mascara > Too Faced Cosmetics
Name:
Gas Stations > Chevron
Category:
Location-Based Audiences
Automotive
Range/Size:
220M - 240M
Description:
This audience consists of Location-Based Audiences purchasers for Offline Purchasers
Taxonomy:
Attain > Automotive > Location-Based Audiences > Offline Purchasers > Gas Stations > Chevron
Name:
Sugar Substitutes > Splenda (Heartland Food Products Group)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Sugar And Sweeteners
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sugar And Sweeteners > Sugar Substitutes > Splenda (Heartland Food Products Group)
Name:
Tax > Tax Policy Fair
Category:
Tax
Politics
Range/Size:
180M - 200M
Description:
This audience consists of Tax purchasers for Tax Policy Fair
Taxonomy:
Attain > Politics > Tax > Tax Policy Fair
Name:
Individual > Asian
Category:
Country of Origin
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Country of Origin purchasers for Individual
Taxonomy:
Attain > Demographic > Country of Origin > Individual > Asian
Name:
Safety & Equipment > Head Protection
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Head Protection and are likely to be in-market for head protection equipment. This activity is captured in actual transactions in our consumer-facing applications.
Taxonomy:
Attain > Retail > Home Improvement > Product > Safety & Equipment > Head Protection
Name:
Recently Single (Divorced) > Last 12 Months
Category:
Life Events
Psychographic
Range/Size:
260M - 280M
Description:
This audience consists of Life Events purchasers for Recently Single (Divorced)
Taxonomy:
Attain > Psychographic > Life Events > Recently Single (Divorced) > Last 12 Months
Name:
Length of Residence > 5 Years
Category:
Length of Residence
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Length of Residence purchasers for 5 Years
Taxonomy:
Attain > Demographic > Length of Residence > 5 Years
Name:
More than 24 Months > 4 Purchases
Category:
Personal Finance
Retail
Range/Size:
180M - 200M
Description:
This audience consists of Personal Finance purchasers for Credit Card
Taxonomy:
Attain > Retail > Personal Finance > Credit Card > Purchase Frequency > More than 24 Months > 4 Purchases
Name:
Piggly Wiggly > Budget Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
180M - 200M
Description:
This audience consists of Purchase Habits purchasers for Grocery Stores
Taxonomy:
Attain > Transaction Data > Purchase Habits > Grocery Stores > Piggly Wiggly > Budget Spenders
