Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Bourbon Enthusiasts > Likely
Category:
Food & Drink
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Food & Drink purchasers for Bourbon Enthusiasts
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food & Drink > Bourbon Enthusiasts > Likely
Name:
What is most important to you when grocery shopping for school lunches? > Nutritional value and health benefits
Category:
Psychographics/Survey
Retail
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in grocery-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Retail > Psychographics/Survey > What is most important to you when grocery shopping for school lunches? > Nutritional value and health benefits
Name:
Professional Groups > Finance Professionals
Category:
Professional Groups
B2B
Range/Size:
220M - 240M
Description:
This audience consists of Professional Groups purchasers for Finance Professionals
Taxonomy:
Attain > B2B > Professional Groups > Finance Professionals
Name:
What is your favorite time of day? > Evening
Category:
Psychographics/Survey
Behavioral
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in behavioral-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Behavioral > Psychographics/Survey > What is your favorite time of day? > Evening
Name:
Potato Chips > Ruffles
Category:
Salty Snacks
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Salty Snacks purchasers for Potato Chips
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Salty Snacks > Potato Chips > Ruffles
Name:
Congressional District > Maryland-01
Category:
State Political Districts
Politics
Range/Size:
200M - 220M
Description:
This audience consists of State Political Districts purchasers for Maryland
Taxonomy:
Attain > Politics > State Political Districts > Maryland > Congressional District > Maryland-01
Name:
Club > Costco Wholesale
Category:
Club
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Club purchasers for Costco Wholesale
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Club > Costco Wholesale
Name:
Purina Cat Chow > Medium Propensity
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Purina Cat Chow 1+ times and have a medium propensity to be in-market for Cat Food. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Product > Cat > Cat Food > Purina Cat Chow > Medium Propensity
Name:
Gelatin/Pudding Mixes > Pudding/Pie Filling/Mousse Mixes
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Optimized for TV purchasers for Gelatin/Pudding Mixes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Gelatin/Pudding Mixes > Pudding/Pie Filling/Mousse Mixes
Name:
Bottled Juices - Shelf-Stable > Shelf-Stable Bottled Sparkling Juice
Category:
Bottled Juices - Shelf-Stable
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Bottled Juices - Shelf-Stable purchasers for Shelf-Stable Bottled Sparkling Juice
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Bottled Juices - Shelf-Stable > Shelf-Stable Bottled Sparkling Juice
Name:
Net Worth > $75,000 - $99,999
Category:
Net Worth
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Net Worth purchasers for $75,000 - $99,999
Taxonomy:
Attain > Personal Finance > Net Worth > $75,000 - $99,999
Name:
Digital Assistants > Use to create and edit notes
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Digital Assistants
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Digital Assistants > Use to create and edit notes
Name:
Travel Propensity > Vacation in the Caribbean within 12 months (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Travel Propensity
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Travel Propensity > Vacation in the Caribbean within 12 months (Financial)
Name:
Tech Influencers > Technical Guruji
Category:
Tech Influencers
Interest & Intent
Range/Size:
100M - 120M
Description:
This audience consists of Tech Influencers purchasers for Technical Guruji
Taxonomy:
Attain > Interest & Intent > Tech Influencers > Technical Guruji
Name:
Lager > Icehouse
Category:
Beer/Ale/Alcoholic Cider
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Beer/Ale/Alcoholic Cider purchasers for Lager
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beer/Ale/Alcoholic Cider > Lager > Icehouse
Name:
White Still > Yellow Tail
Category:
Wine
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Wine purchasers for White Still
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Wine > White Still > Yellow Tail
Name:
Ownership-Make and Models > Nissan Kicks
Category:
Ownership-Make and Models
Automotive
Range/Size:
280M - 300M
Description:
This audience consists of Ownership-Make and Models purchasers for Nissan Kicks
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Nissan Kicks
Name:
Pita Chip > Stacy's (Stacy's Pita Chip Company Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Deterministic Purchasers purchasers for Salty Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Salty Snacks > Pita Chip > Stacy's (Stacy's Pita Chip Company Inc)
Name:
General Entertainment and Movies > Disney+
Category:
TV Streaming Services
Entertainment
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in streaming tv-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Entertainment > TV Streaming Services > General Entertainment and Movies > Disney+
Name:
Reading > Comic Books
Category:
Reading
Entertainment
Range/Size:
200M - 220M
Description:
This audience consists of Reading purchasers for Comic Books
Taxonomy:
Attain > Entertainment > Reading > Comic Books
Name:
Income Relative to County > Average Index
Category:
Income Relative to County
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Income Relative to County purchasers for Average Index
Taxonomy:
Attain > Personal Finance > Income Relative to County > Average Index
Name:
One-Year Range > 73
Category:
Age
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Age purchasers for One-Year Range
Taxonomy:
Attain > Demographic > Age > One-Year Range > 73
Name:
Other Personal Care > Smiledirectclub
Category:
Other Personal Care
Personal Care
Range/Size:
100M - 120M
Description:
People who have made purchases with Smiledirectclub and are likely to be in-market for Other Personal Care. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care > Other Personal Care > Smiledirectclub
Name:
Makes > Infiniti
Category:
Vehicle Owners
Automotive
Range/Size:
60M - 80M
Description:
US consumers who have self declared they currently own an Infiniti via Attains Panel Pulse survey. Attain's Segments are built off of multiple deterministic attributes including self declared psychographic information, demographics, and transaction history.
Taxonomy:
Attain > Automotive > Vehicle Owners > Makes > Infiniti
Name:
Health/Nutrition Bars > Nature's Bakery (Nature's Bakery)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Diet And Nutrition
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Diet And Nutrition > Health/Nutrition Bars > Nature's Bakery (Nature's Bakery)

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