Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Vinaigrette > Kraft (Kraft Foods, Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Salad Dressing
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Salad Dressing > Vinaigrette > Kraft (Kraft Foods, Inc.)
Name:
4th Person > 1943
Category:
Household Member
Demographic
Range/Size:
300M - 320M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 4th Person > 1943
Name:
Likely Acquisition Channel > Website Advertising (Financial)
Category:
Home Insurance
General Services
Range/Size:
200M - 220M
Description:
This audience consists of Home Insurance purchasers for Likely Acquisition Channel
Taxonomy:
Attain > General Services > Home Insurance > Likely Acquisition Channel > Website Advertising (Financial)
Name:
Likely Television Channel > MSNBC
Category:
Likely Television Channel
Interest & Intent
Range/Size:
180M - 200M
Description:
This audience consists of Likely Television Channel purchasers for Likely Television Channel
Taxonomy:
Attain > Interest & Intent > Likely Television Channel > Likely Television Channel > MSNBC
Name:
Jet-Puffed > Medium Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Jet-Puffed 1+ times and have a medium propensity to be in-market for Baking & Cooking. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Baking & Cooking > Brand > Jet-Puffed > Medium Propensity
Name:
Cards & Stationary > American Greetings
Category:
Party, Gifts & Cards
Retail
Range/Size:
80M - 100M
Description:
People who have bought American Greetings and are likely to be in-market for Cards & Stationary. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Party, Gifts & Cards > Product > Cards & Stationary > American Greetings
Name:
Domestic Table/Still Wine > Bota Box
Category:
Wine
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Wine purchasers for Domestic Table/Still Wine
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Wine > Domestic Table/Still Wine > Bota Box
Name:
Relatives Gold Networth > $250,000 - $499,999
Category:
Relatives Gold Networth
Demographic
Range/Size:
280M - 300M
Description:
This audience consists of Relatives Gold Networth purchasers for $250,000 - $499,999
Taxonomy:
Attain > Demographic > Relatives Gold Networth > $250,000 - $499,999
Name:
Discretionary Spend - Dining Out > $2,000-$4,999
Category:
Discretionary Spend - Dining Out
Personal Finance
Range/Size:
300M - 320M
Description:
This audience consists of Discretionary Spend - Dining Out purchasers for $2,000-$4,999
Taxonomy:
Attain > Personal Finance > Discretionary Spend - Dining Out > $2,000-$4,999
Name:
Consumer Electronics > Xbox
Category:
Consumer Electronics
Interest & Intent
Range/Size:
300M - 320M
Description:
This audience consists of Consumer Electronics purchasers for Xbox
Taxonomy:
Attain > Interest & Intent > Consumer Electronics > Xbox
Name:
Travel Propensity > Vacation in Hawaii within 12 months
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Travel Propensity
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Travel Propensity > Vacation in Hawaii within 12 months
Name:
Travel > Mobile App Travel Planner
Category:
Mobile App Travel Planner
Travel
Range/Size:
120M - 140M
Description:
This audience consists of Mobile App Travel Planner purchasers
Taxonomy:
Attain > Travel > Mobile App Travel Planner
Name:
4th Person > 1977
Category:
Household Member
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 4th Person > 1977
Name:
Lighting & Ceiling Fans > Night Lights
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Night Lights and are likely in-market for Lighting & Ceiling Fans products. This audience is interested in low-light fixtures for safety or ambiance, often used in children's rooms, hallways, or bathrooms.
Taxonomy:
Attain > Retail > Home Improvement > Product > Lighting & Ceiling Fans > Night Lights
Name:
College Year > All
Category:
College Year
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of College Year purchasers for All
Taxonomy:
Attain > Demographic > College Year > All
Name:
How much of your holiday shopping would you say is completed during Black Friday/Cyber Monday? > 0
Category:
Holiday
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in holiday shopping-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holiday > Shopping > Retail > Psychographics/Survey > How much of your holiday shopping would you say is completed during Black Friday/Cyber Monday? > 0
Name:
Asparagus > Seven Seas (Tom Lange Co., Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Asparagus > Seven Seas (Tom Lange Co., Inc.)
Name:
pet supplies > dog/cat needs
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Optimized for TV purchasers for pet supplies
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > pet supplies > dog/cat needs
Name:
Number of Children in the Household > 3 Children
Category:
Number of Children in the Household
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Number of Children in the Household purchasers for 3 Children
Taxonomy:
Attain > Demographic > Number of Children in the Household > 3 Children
Name:
Pet Food > Dry Dog Food
Category:
Pet Food
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Pet Food purchasers for Dry Dog Food
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet Food > Dry Dog Food
Name:
Food > Holiday Recipes
Category:
Holiday
Seasonal
Range/Size:
80M - 100M
Description:
People who are likely to research holiday recipes. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Seasonal > Holiday > Food > Holiday Recipes
Name:
Acme > Budget Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
180M - 200M
Description:
This audience consists of Purchase Habits purchasers for Grocery Stores
Taxonomy:
Attain > Transaction Data > Purchase Habits > Grocery Stores > Acme > Budget Spenders
Name:
DMA > Cedar Rapids-Wtrlo-Iwc&Dub
Category:
DMA
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of DMA purchasers for Cedar Rapids-Wtrlo-Iwc&Dub
Taxonomy:
Attain > Demographic > DMA > Cedar Rapids-Wtrlo-Iwc&Dub
Name:
Food and Beverage > Heavy QSR and Fast Food
Category:
CPG (Consumer Packaged Goods)
Retail
Range/Size:
300M - 320M
Description:
This audience consists of CPG (Consumer Packaged Goods) purchasers for Food and Beverage
Taxonomy:
Attain > Retail > CPG (Consumer Packaged Goods) > Food and Beverage > Heavy QSR and Fast Food
Name:
State > Georgia
Category:
State
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of State purchasers for Georgia
Taxonomy:
Attain > Demographic > State > Georgia
