Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Seasonal > Medicine Cabinet
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Deterministic Purchasers purchasers for Seasonal
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Seasonal > Medicine Cabinet
Name:
DMA > Roanoke-Lynchburg
Category:
DMA
Demographic
Range/Size:
100M - 120M
Description:
This audience consists of DMA purchasers for Roanoke-Lynchburg
Taxonomy:
Attain > Demographic > DMA > Roanoke-Lynchburg
Name:
Grocery Store > Regularly shop at Price Chopper (Financial)
Category:
Brand Propensities
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Brand Propensities purchasers for Grocery Store
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Propensities > Grocery Store > Regularly shop at Price Chopper (Financial)
Name:
Department Stores > Bargain Hunters and Deal Seekers In Store Spenders
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
160M - 180M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Department Stores
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Department Stores > Bargain Hunters and Deal Seekers In Store Spenders
Name:
Product Purchasers > Baby Formula
Category:
Product Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Product Purchasers purchasers for Baby Formula
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Purchasers > Baby Formula
Name:
Restaurants > Jamba
Category:
Brands
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Brands purchasers for Restaurants
Taxonomy:
Attain > Retail > Brands > Restaurants > Jamba
Name:
Gift Buyers > Gift Card Purchasers
Category:
Holiday
Seasonal
Range/Size:
80M - 100M
Description:
People who are likely to purchase gift cards. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Seasonal > Holiday > Shopping > Gift Buyers > Gift Card Purchasers
Name:
Colgate > Medium Propensity
Category:
Products
Personal Care
Range/Size:
80M - 100M
Description:
People who have bought Colgate 1+ times and have a medium propensity to be in-market for Toothpaste. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care > Products > Oral Care > Toothpaste > Colgate > Medium Propensity
Name:
Kids' Arts & Crafts > Activity Sets
Category:
Toys
Retail
Range/Size:
120M - 140M
Description:
People who have purchased Activity Sets and are likely to be in-market for Toys. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Toys > Kids' Arts & Crafts > Activity Sets
Name:
Ownership-Vehicle Age > Purchased Used HD Pickup 0-12 Mos
Category:
Ownership-Vehicle Age
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Ownership-Vehicle Age purchasers for Purchased Used HD Pickup 0-12 Mos
Taxonomy:
Attain > Automotive > Ownership-Vehicle Age > Purchased Used HD Pickup 0-12 Mos
Name:
Dwelling Unit Size > 101+ Units (FLA / Fair Lending Friendly)
Category:
Dwelling Unit Size
Demographic
Range/Size:
280M - 300M
Description:
This audience consists of Dwelling Unit Size purchasers for 101+ Units (FLA / Fair Lending Friendly)
Taxonomy:
Attain > Demographic > Dwelling Unit Size > 101+ Units (FLA / Fair Lending Friendly)
Name:
Ownership-Make and Models > Mercedes-Benz S Class
Category:
Ownership-Make and Models
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of Ownership-Make and Models purchasers for Mercedes-Benz S Class
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Mercedes-Benz S Class
Name:
Payment Method > American Express Platinum Card (Financial)
Category:
Likely Credit Card
Personal Finance
Range/Size:
300M - 320M
Description:
This audience consists of Likely Credit Card purchasers for Payment Method
Taxonomy:
Attain > Personal Finance > Likely Credit Card > Payment Method > American Express Platinum Card (Financial)
Name:
Ability to Pay > Score Range 641-660
Category:
Ability to Pay
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Ability to Pay purchasers for Score Range 641-660
Taxonomy:
Attain > Personal Finance > Ability to Pay > Score Range 641-660
Name:
Convenience > AMPM
Category:
Convenience
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Convenience purchasers for AMPM
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Convenience > AMPM
Name:
Gold Peak > High Propensity
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Gold Peak 2-5+ times and have a high propensity to be in-market for Tea. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Product > Tea > Gold Peak > High Propensity
Name:
Discretionary Spend - Clothing/Apparel > $1,000-$1,999
Category:
Discretionary Spend - Clothing/Apparel
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Discretionary Spend - Clothing/Apparel purchasers for $1,000-$1,999
Taxonomy:
Attain > Personal Finance > Discretionary Spend - Clothing/Apparel > $1,000-$1,999
Name:
Brand > Revlon
Category:
Beauty
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Revlon and are likely to be in-market for Cosmetics. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beauty > Product > Cosmetics > Brand > Revlon
Name:
Political Charities > Democrat Charities
Category:
Philanthropy & Charity
Transaction Data
Range/Size:
200M - 220M
Description:
This audience consists of Philanthropy & Charity purchasers for Political Charities
Taxonomy:
Attain > Transaction Data > Philanthropy & Charity > Political Charities > Democrat Charities
Name:
Business Employee Size > 1,000 - 4,999 Employees
Category:
Business Employee Size
B2B
Range/Size:
120M - 140M
Description:
This audience consists of Business Employee Size purchasers for 1,000 - 4,999 Employees
Taxonomy:
Attain > B2B > Business Employee Size > 1,000 - 4,999 Employees
Name:
Did you make an unplanned purchase during Amazon Early Access Prime Day? > Yes
Category:
Psychographics/Survey
Purchase Behavior
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in purchase behavior-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Purchase Behavior > Psychographics/Survey > Did you make an unplanned purchase during Amazon Early Access Prime Day? > Yes
Name:
Apparel > Gerber
Category:
Apparel
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Apparel purchasers for Gerber
Taxonomy:
Attain > Retail > Apparel > Gerber
Name:
Beer > Victory (Victory Brewing Company)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Beer > Victory (Victory Brewing Company)
Name:
Apparel > Stein Mart
Category:
Apparel
Retail
Range/Size:
180M - 200M
Description:
This audience consists of Apparel purchasers for Stein Mart
Taxonomy:
Attain > Retail > Apparel > Stein Mart
Name:
Arts, Crafts & Sewing > Scrapbooking
Category:
Scrapbooking
Arts, Crafts & Sewing
Range/Size:
80M - 100M
Description:
People who have made purchases in0 and are likely to be in-market for Scrapbooking. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Scrapbooking
