Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Interest & Intent > Hiking
Category:
Hiking
Interest & Intent
Range/Size:
100M - 120M
Description:
This audience consists of Hiking purchasers
Taxonomy:
Attain > Interest & Intent > Hiking
Name:
Utilities & Services > UPS
Category:
Brands
Retail
Range/Size:
240M - 260M
Description:
This audience consists of Brands purchasers for Utilities & Services
Taxonomy:
Attain > Retail > Brands > Utilities & Services > UPS
Name:
Likely Footwear Type > Hiking Boot
Category:
Footwear
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Footwear purchasers for Likely Footwear Type
Taxonomy:
Attain > Retail > Footwear > Likely Footwear Type > Hiking Boot
Name:
Ownership-Make and Models > BMW X4
Category:
Ownership-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Make and Models purchasers for BMW X4
Taxonomy:
Attain > Automotive > Ownership-Make and Models > BMW X4
Name:
Muffins > Little Debbie (Mckee Foods Corporation)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Sweet Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sweet Snacks > Muffins > Little Debbie (Mckee Foods Corporation)
Name:
Candy > Mints
Category:
Candy
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Mints and are likely to be in-market for Candy. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Candy > Mints
Name:
Toyota > Land Cruiser
Category:
Likely In-Market Propensities
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Likely In-Market Propensities purchasers for Toyota
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Toyota > Land Cruiser
Name:
Ownership-Make and Models > Ford Bronco Sport
Category:
Ownership-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Make and Models purchasers for Ford Bronco Sport
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Ford Bronco Sport
Name:
Hunting & Shooting > Archery
Category:
Sporting Goods
Retail
Range/Size:
140M - 160M
Description:
People who have made purchases in Archery are likely to be in-market for Hunting & Shooting. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Sporting Goods > Hunting & Shooting > Archery
Name:
Likely Securities Ownership > Any Type of Market Instrument
Category:
Likely Securities Ownership
Personal Finance
Range/Size:
260M - 280M
Description:
This audience consists of Likely Securities Ownership purchasers for Any Type of Market Instrument
Taxonomy:
Attain > Personal Finance > Likely Securities Ownership > Any Type of Market Instrument
Name:
Household Income (HHI) > More Than $200000
Category:
Household Income (HHI)
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Household Income (HHI) purchasers for More Than $200000
Taxonomy:
Attain > Demographic > Household Income (HHI) > More Than $200000
Name:
Beauty & Cosmetics > Redken
Category:
Beauty & Cosmetics
Interest & Intent
Range/Size:
220M - 240M
Description:
This audience consists of Beauty & Cosmetics purchasers for Redken
Taxonomy:
Attain > Interest & Intent > Beauty & Cosmetics > Redken
Name:
State Political Districts > Hawaii
Category:
State Political Districts
Politics
Range/Size:
140M - 160M
Description:
This audience consists of State Political Districts purchasers for Hawaii
Taxonomy:
Attain > Politics > State Political Districts > Hawaii
Name:
Prepared Foods > Rice
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Prepared Foods
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Prepared Foods > Rice
Name:
Pet Care > Pet Supplies
Category:
Online Purchases
Retail
Range/Size:
240M - 260M
Description:
This audience consists of Online Purchases purchasers for Amazon
Taxonomy:
Attain > Retail > Online Purchases > Amazon > Pet Care > Pet Supplies
Name:
4th Person > 1961
Category:
Household Member
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 4th Person > 1961
Name:
How do you typically plan for your holiday shopping? > Shopping throughout the year
Category:
Psychographics/Survey
Purchase Behavior
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in purchase behavior-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Purchase Behavior > Psychographics/Survey > How do you typically plan for your holiday shopping? > Shopping throughout the year
Name:
Podcasts > News & Politics
Category:
Podcasts
Interest & Intent
Range/Size:
180M - 200M
Description:
This audience consists of Podcasts purchasers for News & Politics
Taxonomy:
Attain > Interest & Intent > Podcasts > News & Politics
Name:
Country of Origin > China
Category:
Country of Origin
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Country of Origin purchasers for China
Taxonomy:
Attain > Demographic > Country of Origin > China
Name:
Vehicle Lifestyle Ownership > Motorcycle Type Off-Road
Category:
Vehicle Lifestyle Ownership
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Vehicle Lifestyle Ownership purchasers for Motorcycle Type Off-Road
Taxonomy:
Attain > Automotive > Vehicle Lifestyle Ownership > Motorcycle Type Off-Road
Name:
US Politics > Politicians
Category:
US Politics
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of US Politics purchasers for Politicians
Taxonomy:
Attain > Interest & Intent > US Politics > Politicians
Name:
Demographic > Senior Adult in Household
Category:
Senior Adult in Household
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Senior Adult in Household purchasers
Taxonomy:
Attain > Demographic > Senior Adult in Household
Name:
Year of Birth > 1997
Category:
Age
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Age purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Age > Year of Birth > 1997
Name:
In Market-Make and Models > Ford Mustang
Category:
In Market-Make and Models
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of In Market-Make and Models purchasers for Ford Mustang
Taxonomy:
Attain > Automotive > In Market-Make and Models > Ford Mustang
Name:
Mt. Olive > High Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Mt. Olive 2-5+ times and have a high propensity to be in-market for Sauces & Condiments. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Sauces & Condiments > Brand > Mt. Olive > High Propensity

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