Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Beauty and Cosmetic Retailers > Beauty Mart
Category:
Hair & Beauty
Personal Care
Range/Size:
80M - 100M
Description:
People who have made purchases at Beauty Mart and are likely to be in-market for Beauty and Cosmetic Retailers. This activity is evident in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care > Hair & Beauty > Beauty and Cosmetic Retailers > Beauty Mart
Name:
Bottled Juices - Shelf-Stable > Shelf-Stable Bottled Cider
Category:
Bottled Juices - Shelf-Stable
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Bottled Juices - Shelf-Stable purchasers for Shelf-Stable Bottled Cider
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Bottled Juices - Shelf-Stable > Shelf-Stable Bottled Cider
Name:
Streaming Video > CBS All Access
Category:
Streaming Video
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Streaming Video purchasers for CBS All Access
Taxonomy:
Attain > Interest & Intent > Streaming Video > CBS All Access
Name:
Likely Television Channel > NBC
Category:
Watch Sports On Television
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Watch Sports On Television purchasers for Likely Television Channel
Taxonomy:
Attain > Interest & Intent > Watch Sports On Television > Likely Television Channel > NBC
Name:
Butterball > High Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Butterball 2-5+ times and have a high propensity to be in-market for Turkey. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Meat Category > Product > Turkey > Butterball > High Propensity
Name:
Espresso > Cafe Bustelo (Rowland Coffee Roasters Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Deterministic Purchasers purchasers for Packaged Coffee
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Packaged Coffee > Espresso > Cafe Bustelo (Rowland Coffee Roasters Inc)
Name:
Automotive > Smart Car
Category:
Automotive
Interest & Intent
Range/Size:
140M - 160M
Description:
This audience consists of Automotive purchasers for Smart Car
Taxonomy:
Attain > Interest & Intent > Automotive > Smart Car
Name:
Convenience Store > ACME MARKET
Category:
Convenience Store
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Convenience Store purchasers for ACME MARKET
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Convenience Store > ACME MARKET
Name:
Does social media influence your dining habits? > Yes, significantly
Category:
Psychographics/Survey
QSR (Fast Food) Restaurants
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in dining-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > QSR (Fast Food) Restaurants > Psychographics/Survey > Does social media influence your dining habits? > Yes, significantly
Name:
Gas & Convenience Stores > United Oil
Category:
Gas & Convenience Stores
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases at United Oil and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > United Oil
Name:
How much do you typically spend on Halloween decorations? > N/A, I don't shop for Halloween decorations
Category:
Holidays
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in halloween-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holidays > Halloween > Psychographics/Survey > How much do you typically spend on Halloween decorations? > N/A, I don't shop for Halloween decorations
Name:
Similac > Medium Propensity
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Similac 1+ times and have a medium propensity to be in-market for Baby Food & Formula. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Product > Baby Food & Formula > Brand > Similac > Medium Propensity
Name:
Gas & Convenience Stores > Lassus
Category:
Gas & Convenience Stores
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases at Lassus and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Lassus
Name:
Brands > Pet Care
Category:
Brands
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Brands purchasers for Pet Care
Taxonomy:
Attain > Retail > Brands > Pet Care
Name:
Spirits/Liquor > Vodka
Category:
Spirits/Liquor
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Spirits/Liquor purchasers for Vodka
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Spirits/Liquor > Vodka
Name:
Europe > Spain
Category:
Travel Intent
Travel
Range/Size:
120M - 140M
Description:
This audience consists of Travel Intent purchasers for Europe
Taxonomy:
Attain > Travel > Travel Intent > Europe > Spain
Name:
Gas & Convenience Stores > Fastop Market
Category:
Gas & Convenience Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Fastop Market and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Fastop Market
Name:
Retail > Beauty & Cosmetics
Category:
Retail
Interest & Intent
Range/Size:
180M - 200M
Description:
This audience consists of Retail purchasers for Beauty & Cosmetics
Taxonomy:
Attain > Interest & Intent > Retail > Beauty & Cosmetics
Name:
Seasonal > Back to School High Spend - Middle School
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
140M - 160M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Seasonal
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Seasonal > Back to School High Spend - Middle School
Name:
Art Supplies > Boards & Canvas
Category:
Art Supplies
Arts, Crafts & Sewing
Range/Size:
80M - 100M
Description:
People who have purchased Boards & Canvas and are likely to be in-market for Art Supplies . This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Art Supplies > Boards & Canvas
Name:
How much of your holiday gift shopping do you plan to complete during Black Friday and/or Cyber Monday sales? > More than half
Category:
Psychographics/Survey
Purchase Behavior
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in purchase behavior-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Purchase Behavior > Psychographics/Survey > How much of your holiday gift shopping do you plan to complete during Black Friday and/or Cyber Monday sales? > More than half
Name:
Bread > Breadsticks
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Bread
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Bread > Breadsticks
Name:
Retailer > Target
Category:
Video Games
Retail
Range/Size:
240M - 260M
Description:
This audience consists of Video Games purchasers for Retailer
Taxonomy:
Attain > Retail > Video Games > Retailer > Target
Name:
Ownership-Make and Models > Mercedes-Benz GLE Coupe
Category:
Ownership-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Make and Models purchasers for Mercedes-Benz GLE Coupe
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Mercedes-Benz GLE Coupe
Name:
Markers > Sharpie
Category:
Children'S Art Supplies
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Children'S Art Supplies purchasers for Markers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Children'S Art Supplies > Markers > Sharpie

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