Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.








Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Likely Brand > MetLife
Category:
Life Insurance
General Services
Range/Size:
100M - 120M
Description:
This audience consists of Life Insurance purchasers for Likely Brand
Taxonomy:
Attain > General Services > Life Insurance > Likely Brand > MetLife
Name:
Fast Fashion and Trendy Clothing > Primark
Category:
Clothing & Accessories
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases at Primark and are likely to be in-market for the Clothing & Accessories Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Retail > Clothing & Accessories > Fast Fashion and Trendy Clothing > Primark
Name:
Interest & Intent > Hiking
Category:
Hiking
Interest & Intent
Range/Size:
100M - 120M
Description:
This audience consists of Hiking purchasers
Taxonomy:
Attain > Interest & Intent > Hiking
Name:
Condiments, Sauces & Spreads > Dessert Toppings
Category:
Condiments, Sauces & Spreads
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Dessert Toppings and are likely to be in-market for Condiments, Sauces & Spreads. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Condiments, Sauces & Spreads > Dessert Toppings
Name:
In Market for a New Vehicle > Likely
Category:
In Market for a New Vehicle
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of In Market for a New Vehicle purchasers for Likely
Taxonomy:
Attain > Automotive > In Market for a New Vehicle > Likely
Name:
Household Income > $175,000 to $199,999
Category:
Household Income
Demographic
Range/Size:
100M - 120M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > Household Income > $175,000 to $199,999
Name:
Flour/Baking Meal > Meal
Category:
Flour/Baking Meal
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Flour/Baking Meal purchasers for Meal
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Flour/Baking Meal > Meal
Name:
Entertainment > Reality TV
Category:
Reality TV
Entertainment
Range/Size:
200M - 220M
Description:
This audience consists of Reality TV purchasers
Taxonomy:
Attain > Entertainment > Reality TV
Name:
Flavored Barbeque Sauce > Kraft
Category:
Barbeque Sauce
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Barbeque Sauce purchasers for Flavored Barbeque Sauce
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Barbeque Sauce > Flavored Barbeque Sauce > Kraft
Name:
Head of Household > 1970
Category:
Household Member
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > Head of Household > 1970
Name:
Buns > Pepperidge Farm (Pepperidge Farm, Incorporated)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Rolls And Buns
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Rolls And Buns > Buns > Pepperidge Farm (Pepperidge Farm, Incorporated)
Name:
Brand > GENESIS
Category:
Likely Ownership
Automotive
Range/Size:
140M - 160M
Description:
This audience consists of Likely Ownership purchasers for Brand
Taxonomy:
Attain > Automotive > Likely Ownership > Brand > GENESIS
Name:
Beauty & Cosmetics > Too Faced Cosmetics
Category:
Beauty & Cosmetics
Interest & Intent
Range/Size:
180M - 200M
Description:
This audience consists of Beauty & Cosmetics purchasers for Too Faced Cosmetics
Taxonomy:
Attain > Interest & Intent > Beauty & Cosmetics > Too Faced Cosmetics
Name:
What are your thoughts on electric vehicles? > I'm not interested in buying an electric vehicle
Category:
Psychographics/Survey
Automotive
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in automotive-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Automotive > Psychographics/Survey > What are your thoughts on electric vehicles? > I'm not interested in buying an electric vehicle
Name:
Hyundai > Santa Fe
Category:
Likely In-Market Propensities
Automotive
Range/Size:
100M - 120M
Description:
This audience consists of Likely In-Market Propensities purchasers for Hyundai
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Hyundai > Santa Fe
Name:
DMA > Alexandria LA
Category:
DMA
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of DMA purchasers for Alexandria LA
Taxonomy:
Attain > Demographic > DMA > Alexandria LA
Name:
Fmb/Cider/Seltzer > Angry Orchard (Angry Orchard Cider Company Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Fmb/Cider/Seltzer > Angry Orchard (Angry Orchard Cider Company Llc)
Name:
Subaru > Legacy
Category:
Likely In-Market Propensities
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Likely In-Market Propensities purchasers for Subaru
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Subaru > Legacy
Name:
Specific Age > 29 years old
Category:
Specific Age
Demographic
Range/Size:
140M - 160M
Description:
This audience consists of Specific Age purchasers for 29 years old
Taxonomy:
Attain > Demographic > Specific Age > 29 years old
Name:
Pet Food > Fz/Rfg Dog Food
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for Pet Food
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Pet Food > Fz/Rfg Dog Food
Name:
Hot Cereal > Quaker (Quaker Oats Company, The)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Deterministic Purchasers purchasers for Cereal And Granola
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cereal And Granola > Hot Cereal > Quaker (Quaker Oats Company, The)
Name:
Memberships > Memberships: Union Members
Category:
Memberships
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Memberships purchasers for Memberships: Union Members
Taxonomy:
Attain > Interest & Intent > Memberships > Memberships: Union Members
Name:
Bouillon > Knorr
Category:
Soup
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Soup purchasers for Bouillon
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Soup > Bouillon > Knorr
Name:
Entertainment > Collectibles - General
Category:
Collectibles - General
Entertainment
Range/Size:
200M - 220M
Description:
This audience consists of Collectibles - General purchasers
Taxonomy:
Attain > Entertainment > Collectibles - General
Name:
Milk Flavoring/Cocoa Mixes > Hot Cocoa
Category:
Milk Flavoring/Cocoa Mixes
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Milk Flavoring/Cocoa Mixes purchasers for Hot Cocoa
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Milk Flavoring/Cocoa Mixes > Hot Cocoa