Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Media Usage Propensity > Use video conferencing on weekends
Category:
Channel Propensities
Psychographic
Range/Size:
200M - 220M
Description:
This audience consists of Channel Propensities purchasers for Media Usage Propensity
Taxonomy:
Attain > Psychographic > Channel Propensities > Media Usage Propensity > Use video conferencing on weekends
Name:
Sunday/Weekend Read > Food/Cooking
Category:
Likely Newspaper
Entertainment
Range/Size:
180M - 200M
Description:
This audience consists of Likely Newspaper purchasers for Sunday/Weekend Read
Taxonomy:
Attain > Entertainment > Likely Newspaper > Sunday/Weekend Read > Food/Cooking
Name:
Wearables > Use Garmin smartwatch wearable to track health
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Wearables
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Wearables > Use Garmin smartwatch wearable to track health
Name:
Product Purchasers > Baby Formula
Category:
Product Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Product Purchasers purchasers for Baby Formula
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Purchasers > Baby Formula
Name:
Likely Bank Brand > PNC/National City (Financial)
Category:
Likely Bank Brand
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Likely Bank Brand purchasers for PNC/National City (Financial)
Taxonomy:
Attain > Personal Finance > Likely Bank Brand > PNC/National City (Financial)
Name:
What kind of sports fan do you consider yourself to be? > Casual - I dabble occasionally
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Psychographics/Survey > What kind of sports fan do you consider yourself to be? > Casual - I dabble occasionally
Name:
Likely Retailer > Juicy Couture
Category:
Retail
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Likely Retailer > Juicy Couture
Name:
Which of the following apply to you when shopping for everyday goods? > I read the ingredient labels on most products I buy
Category:
Psychographics/Survey
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in cpg (consumer packaged goods)-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Psychographics/Survey > Which of the following apply to you when shopping for everyday goods? > I read the ingredient labels on most products I buy
Name:
Lemon/Lime Juice > Realemon (Mott's Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Lemon/Lime Juice > Realemon (Mott's Inc.)
Name:
Military and Government Retail > Navy Exchange
Category:
Military and Government Retail
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases with Navy Exchange and are likely to be in-market for Military and Government Retail. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Military and Government Retail > Navy Exchange
Name:
Jet Blue > In-Market
Category:
Type
Travel
Range/Size:
40M - 60M
Description:
This segment of Attain deterministic transaction data contains people who have used Jet Blue Airlines for Travel. This self-declared behavior is seen in actual transactions captured in our consumer facing application, Klover.
Taxonomy:
Attain > Travel > Type > Airlines > Jet Blue > In-Market
Name:
Multi-Policy Insurance Owners > Likely
Category:
Multi-Policy Insurance Owners
Insurance
Range/Size:
260M - 280M
Description:
This audience consists of Multi-Policy Insurance Owners purchasers for Likely
Taxonomy:
Attain > Insurance > Multi-Policy Insurance Owners > Likely
Name:
Occupation > Construction or Contractor
Category:
Occupation
B2B
Range/Size:
20M - 40M
Description:
This segment of Attain data consists of psychographic survey based data of consumers who have self declared to be employed in the construction or contractor profession. This data was collected by our consumer facing application, Klover
Taxonomy:
Attain > B2B > Occupation > Construction or Contractor
Name:
Craft Furniture & Storage > Craft Furniture
Category:
Craft Furniture & Storage
Arts, Crafts & Sewing
Range/Size:
80M - 100M
Description:
People who have purchased Craft Furniture and are likely to be in-market for Craft Furniture & Storage . This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Craft Furniture & Storage > Craft Furniture
Name:
Auto Dish Detergent > Finish Powerball (Reckitt Benckiser Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Dish Care
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Dish Care > Auto Dish Detergent > Finish Powerball (Reckitt Benckiser Inc.)
Name:
Skin Care and Treatment Brands > CeraVe
Category:
Hair & Beauty
Personal Care
Range/Size:
80M - 100M
Description:
People who have bought CeraVe and are likely to be in-market for Skin Care and Treatment Brands. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Care > Hair & Beauty > Skin Care and Treatment Brands > CeraVe
Name:
Ownership-Make and Models > Ford EcoSport
Category:
Ownership-Make and Models
Automotive
Range/Size:
160M - 180M
Description:
This audience consists of Ownership-Make and Models purchasers for Ford EcoSport
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Ford EcoSport
Name:
Likely Health Interest > Brand Name Medicine Propensity Score - 04
Category:
Likely Health Interest
Interest & Intent
Range/Size:
240M - 260M
Description:
This audience consists of Likely Health Interest purchasers for Brand Name Medicine Propensity Score - 04
Taxonomy:
Attain > Interest & Intent > Likely Health Interest > Brand Name Medicine Propensity Score - 04
Name:
Soup > Campbell's Healthy Request (Campbell Soup Co)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Prepared Foods
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Prepared Foods > Soup > Campbell's Healthy Request (Campbell Soup Co)
Name:
Travel Propensity > Visit relatives or friends while on vacation
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Travel Propensity
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Travel Propensity > Visit relatives or friends while on vacation
Name:
Product Purchasers > Mayonnaise
Category:
Product Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Product Purchasers purchasers for Mayonnaise
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Purchasers > Mayonnaise
Name:
4th Person > 1994
Category:
Household Member
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 4th Person > 1994
Name:
Occupation > Teacher
Category:
Occupation
B2B
Range/Size:
60M - 80M
Description:
This segment of Attain data consists of psychographic survey based data of consumers who have self declared to be employed in the teaching profession. This data was collected by our consumer facing application, Klover
Taxonomy:
Attain > B2B > Occupation > Teacher
Name:
Country of Origin > Ireland
Category:
Country of Origin
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Country of Origin purchasers for Ireland
Taxonomy:
Attain > Demographic > Country of Origin > Ireland
Name:
Total Investment Resources > $500,000 +
Category:
Total Investment Resources
Personal Finance
Range/Size:
220M - 240M
Description:
This audience consists of Total Investment Resources purchasers for $500,000 +
Taxonomy:
Attain > Personal Finance > Total Investment Resources > $500,000 +
