Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Gerber > Medium Propensity
Category:
Baby
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Gerber 1+ times and have a medium propensity to be in-market for Baby Food & Formula. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby > Product > Baby Food & Formula > Brand > Gerber > Medium Propensity
Name:
Interest Checking Account Customers (Excludes Protected Class Data) > Likely
Category:
Interest Checking Account Customers (Excludes Protected Class Data)
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Interest Checking Account Customers (Excludes Protected Class Data) purchasers for Likely
Taxonomy:
Attain > Personal Finance > Interest Checking Account Customers (Excludes Protected Class Data) > Likely
Name:
Likely Retailer > QVC
Category:
Retail
Retail
Range/Size:
280M - 300M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Likely Retailer > QVC
Name:
Grocery Store > Regularly shop at Sams Club
Category:
Brand Propensities
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Brand Propensities purchasers for Grocery Store
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Propensities > Grocery Store > Regularly shop at Sams Club
Name:
Likely Retailer Type > Mass Merchant
Category:
Retail
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Likely Retailer Type > Mass Merchant
Name:
Headphones > Prime
Category:
Audio
Electronics
Range/Size:
100M - 120M
Description:
People who have bought Prime and are likely to be in-market for Headphones. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Electronics > Audio > Product > Headphones > Prime
Name:
What is your preferred language? > Vietnamese
Category:
What is your preferred language?
Demographic
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > What is your preferred language? > Vietnamese
Name:
Halloween Activity > Inspiration Online
Category:
Seasonal
Retail
Range/Size:
180M - 200M
Description:
This audience consists of Seasonal purchasers for Halloween Activity
Taxonomy:
Attain > Retail > Seasonal > Halloween Activity > Inspiration Online
Name:
if you plan to celebrate Halloween, how will you celebrate? > Watch Halloween-themed movies or TV shows
Category:
Holidays
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in halloween-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holidays > Halloween > Psychographics/Survey > if you plan to celebrate Halloween, how will you celebrate? > Watch Halloween-themed movies or TV shows
Name:
Pretzels > Rold Gold
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Rold Gold and are likely to be in-market for Pretzels. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Product > Pretzels > Rold Gold
Name:
Uniqlo > Budget Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
200M - 220M
Description:
This audience consists of Purchase Habits purchasers for Apparel
Taxonomy:
Attain > Transaction Data > Purchase Habits > Apparel > Uniqlo > Budget Spenders
Name:
Would you say that you and your family are better off or worse off financially than you were a year ago? > Same
Category:
Psychographics/Survey
Purchase Behavior
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in purchase behavior-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Purchase Behavior > Psychographics/Survey > Would you say that you and your family are better off or worse off financially than you were a year ago? > Same
Name:
Likely To Listen To Format > Rhythmic
Category:
Television
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Television purchasers for Radio
Taxonomy:
Attain > Interest & Intent > Television > Radio > Likely To Listen To Format > Rhythmic
Name:
Mobile Phones > Unlimited Text Plan
Category:
Mobile Phones
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Mobile Phones purchasers for Unlimited Text Plan
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Mobile Phones > Unlimited Text Plan
Name:
Department Stores > Boscovs
Category:
Department Stores
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases with Boscovs and are likely to be in-market for Department Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Department Stores > Boscovs
Name:
Likely Brand > Mutual of Omaha
Category:
Life Insurance
General Services
Range/Size:
260M - 280M
Description:
This audience consists of Life Insurance purchasers for Likely Brand
Taxonomy:
Attain > General Services > Life Insurance > Likely Brand > Mutual of Omaha
Name:
Sports > MLB Baseball
Category:
Sports
Interest & Intent
Range/Size:
100M - 120M
Description:
This audience consists of Sports purchasers for MLB Baseball
Taxonomy:
Attain > Interest & Intent > Sports > MLB Baseball
Name:
Disposable Foil Pans > Handi Foil
Category:
Foil Pans
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Foil Pans purchasers for Disposable Foil Pans
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Foil Pans > Disposable Foil Pans > Handi Foil
Name:
Mercedes-Benz > SL63
Category:
Likely In-Market Propensities
Automotive
Range/Size:
260M - 280M
Description:
This audience consists of Likely In-Market Propensities purchasers for Mercedes-Benz
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Mercedes-Benz > SL63
Name:
Caregivers > Likely
Category:
Caregivers
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Caregivers purchasers for Likely
Taxonomy:
Attain > Demographic > Caregivers > Likely
Name:
Likely Magazine Type > Parenthood
Category:
Likely Magazine Type
Entertainment
Range/Size:
200M - 220M
Description:
This audience consists of Likely Magazine Type purchasers for Parenthood
Taxonomy:
Attain > Entertainment > Likely Magazine Type > Parenthood
Name:
Pies > Marie Callender's (Conagra Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
300M - 320M
Description:
This audience consists of Deterministic Purchasers purchasers for Desserts
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Desserts > Pies > Marie Callender's (Conagra Inc)
Name:
Confection > Pez (Pez Candy, Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Candy, Gum, Mints
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Candy, Gum, Mints > Confection > Pez (Pez Candy, Inc)
Name:
Discount Movie Enthusiasts > Highly Likely
Category:
Discount Movie Enthusiasts
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Discount Movie Enthusiasts purchasers for Highly Likely
Taxonomy:
Attain > Interest & Intent > Discount Movie Enthusiasts > Highly Likely
Name:
Company Revenue > $1-5 Million
Category:
Company Revenue
B2B
Range/Size:
140M - 160M
Description:
This audience consists of Company Revenue purchasers for $1-5 Million
Taxonomy:
Attain > B2B > Company Revenue > $1-5 Million
