Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Likely Purchase Vehicle Segment > New Regular Coupe
Category:
Likely Purchase Vehicle Segment
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Likely Purchase Vehicle Segment purchasers for New Regular Coupe
Taxonomy:
Attain > Automotive > Likely Purchase Vehicle Segment > New Regular Coupe
Name:
What features do you find most appealing in a mobile ordering app for fast food? > Special offers and discounts
Category:
Psychographics/Survey
QSR (Fast Food) Restaurants
Range/Size:
100M - 120M
Description:
This Attain segment includes data on consumers interested in dining-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > QSR (Fast Food) Restaurants > Psychographics/Survey > What features do you find most appealing in a mobile ordering app for fast food? > Special offers and discounts
Name:
Shelf Stable Meat/Meat Spreads > Armour
Category:
Meat - Shelf Stable
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Meat - Shelf Stable purchasers for Shelf Stable Meat/Meat Spreads
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Meat - Shelf Stable > Shelf Stable Meat/Meat Spreads > Armour
Name:
Fast Food Or Drive-In > Take-Out 4+ Times A Month
Category:
Likely Restaurants
Dining
Range/Size:
100M - 120M
Description:
This audience consists of Likely Restaurants purchasers for Fast Food Or Drive-In
Taxonomy:
Attain > Dining > Likely Restaurants > Fast Food Or Drive-In > Take-Out 4+ Times A Month
Name:
Optimized for TV > Breadcrumbs/Batters
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Optimized for TV purchasers for Breadcrumbs/Batters
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Breadcrumbs/Batters
Name:
Pharmacy > Duane Reade
Category:
Pharmacy
Retail
Range/Size:
120M - 140M
Description:
People who have made purchases with Duane Reade and are likely to be in-market for Pharmacy. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Pharmacy > Duane Reade
Name:
Pepperidge Farm Goldfish > High Propensity
Category:
Snacks
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Pepperidge Farm Goldfish 2-5+ times and have a high propensity to be in-market for Crackers. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snacks > Product > Crackers > Pepperidge Farm Goldfish > High Propensity
Name:
Car Renter Last 12 Months > Any Company in Category
Category:
Travel
B2B
Range/Size:
120M - 140M
Description:
This audience consists of Travel purchasers for Likely Auto and Travel
Taxonomy:
Attain > B2B > Travel > Likely Auto and Travel > Car Renter Last 12 Months > Any Company in Category
Name:
Other Utilities > Smartpay
Category:
Other Utilities
Rent & Utilities
Range/Size:
100M - 120M
Description:
People who have made purchases with Smartpay and are likely to be in-market for Other Utilities. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Rent & Utilities > Other Utilities > Smartpay
Name:
Beer > Heineken (Heineken Usa Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Beer > Heineken (Heineken Usa Inc.)
Name:
Somewhat Likely Home Purchase > Buy First House/Residence in the Next Year (Financial)
Category:
Likely In Market Timing
Personal Finance
Range/Size:
280M - 300M
Description:
This audience consists of Likely In Market Timing purchasers for Somewhat Likely Home Purchase
Taxonomy:
Attain > Personal Finance > Likely In Market Timing > Somewhat Likely Home Purchase > Buy First House/Residence in the Next Year (Financial)
Name:
Pie Crust > Keebler (Ferrero U S A Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Baking Staples
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Baking Staples > Pie Crust > Keebler (Ferrero U S A Inc)
Name:
Apparel > Forever 21
Category:
Apparel
Retail
Range/Size:
240M - 260M
Description:
This audience consists of Apparel purchasers for Forever 21
Taxonomy:
Attain > Retail > Apparel > Forever 21
Name:
Coconut Water > Vita Coco (All Market Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Coconut Water > Vita Coco (All Market Llc)
Name:
Online Retail Platforms > Belk
Category:
Department Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases with Online Retail Platforms and are likely to be in-market for Department Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Department Stores > Online Retail Platforms > Belk
Name:
Online > Buy/Sell Mutual Funds (Financial) - Below Average
Category:
Likely Brokerage Type
Personal Finance
Range/Size:
260M - 280M
Description:
This audience consists of Likely Brokerage Type purchasers for Online
Taxonomy:
Attain > Personal Finance > Likely Brokerage Type > Online > Buy/Sell Mutual Funds (Financial) - Below Average
Name:
Likely Footwear Type > Boots
Category:
Footwear
Retail
Range/Size:
240M - 260M
Description:
This audience consists of Footwear purchasers for Likely Footwear Type
Taxonomy:
Attain > Retail > Footwear > Likely Footwear Type > Boots
Name:
Bouillon > Knorr
Category:
Soup
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Soup purchasers for Bouillon
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Soup > Bouillon > Knorr
Name:
Red Bull > Frequent Buyers
Category:
Beverages
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have purchased Red Bull energy drinks 2-5x indicating a high propensity to purchase Red Bull energy drinks and similar products. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverages > Red Bull > Frequent Buyers
Name:
Tolls > Nj Ezpass
Category:
Tolls
Transportation
Range/Size:
60M - 80M
Description:
People who have made purchases with Nj Ezpass and are likely to be in-market for Tolls. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Transportation > Tolls > Nj Ezpass
Name:
Demographic > Insurance Broker
Category:
Insurance Broker
Demographic
Range/Size:
240M - 260M
Description:
This audience consists of Insurance Broker purchasers
Taxonomy:
Attain > Demographic > Insurance Broker
Name:
Other Sweet Snacks > Hostess Honey Bun (Hostess Brands Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Deterministic Purchasers purchasers for Sweet Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sweet Snacks > Other Sweet Snacks > Hostess Honey Bun (Hostess Brands Llc)
Name:
Likely Discretionary Spending on Charitable Donations (B) > Less than $1000
Category:
Likely Discretionary Spending on Charitable Donations (B)
Personal Finance
Range/Size:
120M - 140M
Description:
This audience consists of Likely Discretionary Spending on Charitable Donations (B) purchasers for Less than $1000
Taxonomy:
Attain > Personal Finance > Likely Discretionary Spending on Charitable Donations (B) > Less than $1000
Name:
In the next 6 months, which major purchase(s) are you likely to make? > None of the above
Category:
Psychographics/Survey
Life Events
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers participating in or planning for major life events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Life Events > Psychographics/Survey > In the next 6 months, which major purchase(s) are you likely to make? > None of the above
Name:
Holiday Inn Resorts > Recent
Category:
Hotel
Travel
Range/Size:
180M - 200M
Description:
This audience consists of Hotel purchasers for IHG Chain
Taxonomy:
Attain > Travel > Hotel > IHG Chain > Holiday Inn Resorts > Recent
