Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.








Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Magazines > Heavy Readers
Category:
Books & Magazines
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Books & Magazines purchasers for Magazines
Taxonomy:
Attain > Retail > Books & Magazines > Magazines > Heavy Readers
Name:
Where Do You Plan to Travel Internationally in the Next 6 Months > Asia
Category:
Psychographics/Survey
Travel
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in travel-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Travel > Psychographics/Survey > In-Market > Where Do You Plan to Travel Internationally in the Next 6 Months > Asia
Name:
Weight Control > Weight Control/Nutritionals Liq/Pwd
Category:
Weight Control
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Weight Control purchasers for Weight Control/Nutritionals Liq/Pwd
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Weight Control > Weight Control/Nutritionals Liq/Pwd
Name:
Toys > LEGO Creator
Category:
Toys
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Toys purchasers for LEGO Creator
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Toys > LEGO Creator
Name:
Musical Instruments > Karaoke
Category:
Musical Instruments
Electronics
Range/Size:
100M - 120M
Description:
People who have made purchased Karaoke and are likely to be in-market for Musical Instruments. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Electronics > Musical Instruments > Karaoke
Name:
What matters most to you when buying carbonated beverages? > Flavor Selection
Category:
Psychographics/Survey
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in cpg (consumer packaged goods)-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Psychographics/Survey > What matters most to you when buying carbonated beverages? > Flavor Selection
Name:
In the next 6 months, which major purchase(s) are you likely to make? > Boat
Category:
Psychographics/Survey
Life Events
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers participating in or planning for major life events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Life Events > Psychographics/Survey > In the next 6 months, which major purchase(s) are you likely to make? > Boat
Name:
Shoppers All Channels > Education and Early Learning
Category:
Purchase Predictors
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Purchase Predictors purchasers for Shoppers All Channels
Taxonomy:
Attain > Retail > Purchase Predictors > Shoppers All Channels > Education and Early Learning
Name:
Digital Assistants > Use to set reminders
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
140M - 160M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Digital Assistants
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Digital Assistants > Use to set reminders
Name:
Jewelry > Spenders
Category:
Purchase Transactions
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Purchase Transactions purchasers for Jewelry
Taxonomy:
Attain > Retail > Purchase Transactions > Jewelry > Spenders
Name:
Hunt's > Medium Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Hunt's 1+ times and have a medium propensity to be in-market for Canned & Jarred Food. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Canned & Jarred Food > Brand > Hunt's > Medium Propensity
Name:
Mortgage or Loan > Personal Line of Credit (Financial)
Category:
Likely Bank Account and Services
Personal Finance
Range/Size:
220M - 240M
Description:
This audience consists of Likely Bank Account and Services purchasers for Mortgage or Loan
Taxonomy:
Attain > Personal Finance > Likely Bank Account and Services > Mortgage or Loan > Personal Line of Credit (Financial)
Name:
In Market-Make and Models > Hyundai Veloster
Category:
In Market-Make and Models
Automotive
Range/Size:
100M - 120M
Description:
This audience consists of In Market-Make and Models purchasers for Hyundai Veloster
Taxonomy:
Attain > Automotive > In Market-Make and Models > Hyundai Veloster
Name:
Apparel & Accessories > Tom Ford
Category:
Brands
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Brands purchasers for Apparel & Accessories
Taxonomy:
Attain > Retail > Brands > Apparel & Accessories > Tom Ford
Name:
Energy Beverages > Ghost (Ghost Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Energy Beverages > Ghost (Ghost Llc)
Name:
Salad Dressing - Shelf Stable > Shelf Stable Pourable Salad Dressings
Category:
Salad Dressing - Shelf Stable
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Salad Dressing - Shelf Stable purchasers for Shelf Stable Pourable Salad Dressings
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Salad Dressing - Shelf Stable > Shelf Stable Pourable Salad Dressings
Name:
Verizon Subscriber Propensity > Medium
Category:
Verizon Subscriber Propensity
Tech/Telco
Range/Size:
260M - 280M
Description:
This audience consists of Verizon Subscriber Propensity purchasers for Medium
Taxonomy:
Attain > Tech/Telco > Verizon Subscriber Propensity > Medium
Name:
Influencer > Home improvement purchase influenced by non-celebrity influencers
Category:
Spending Propensities
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Spending Propensities purchasers for Influencer
Taxonomy:
Attain > Retail > Spending Propensities > Influencer > Home improvement purchase influenced by non-celebrity influencers
Name:
General Entertainment and Movies > Sling
Category:
TV Streaming Services
Entertainment
Range/Size:
80M - 100M
Description:
People who have made purchases at Sling and are likely to be in-market for the Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Entertainment > TV Streaming Services > General Entertainment and Movies > Sling
Name:
Oils & Fluids > Motor Oil
Category:
In-Market
Automotive
Range/Size:
100M - 120M
Description:
People who have made purchased Motor Oil and are likely to be in-market for Oils & Fluids. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Automotive > In-Market > Oils & Fluids > Motor Oil
Name:
Baking & Cooking > Condensed & Powdered Milk
Category:
Baking & Cooking
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Condensed & Powdered Milk and are likely to be in-market for Baking & Cooking. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baking & Cooking > Condensed & Powdered Milk
Name:
Estimated Liquid Assets - Life Insurance Cash Value Estimate (Financial) > Less than $9,999
Category:
Estimated Liquid Assets - Life Insurance Cash Value Estimate (Financial)
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Estimated Liquid Assets - Life Insurance Cash Value Estimate (Financial) purchasers for Less than $9,999
Taxonomy:
Attain > Personal Finance > Estimated Liquid Assets - Life Insurance Cash Value Estimate (Financial) > Less than $9,999
Name:
Home > Cooking/Food
Category:
Home
Entertainment
Range/Size:
180M - 200M
Description:
This audience consists of Home purchasers for Cooking/Food
Taxonomy:
Attain > Entertainment > Home > Cooking/Food
Name:
Womens Footwear > Womens Slippers
Category:
Footwear
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Womens Slippers and are likely to be in-market for women's slippers. This activity is documented in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Footwear > Womens Footwear > Womens Slippers
Name:
QSR (Fast Food) Restaurants > Five Guys
Category:
QSR (Fast Food) Restaurants
Dining
Range/Size:
80M - 100M
Description:
People who have made purchases at Five Guys and are likely to be in-market for fast food chains. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Dining > QSR (Fast Food) Restaurants > Five Guys