Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Automotive > Mack Trucks
Category:
Automotive
Interest & Intent
Range/Size:
260M - 280M
Description:
This audience consists of Automotive purchasers for Mack Trucks
Taxonomy:
Attain > Interest & Intent > Automotive > Mack Trucks
Name:
School & Office Supplies > Paper Mate
Category:
School & Office
Retail
Range/Size:
80M - 100M
Description:
People who have bought Paper Mate and are likely to be in-market for School & Office Supplies. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > School & Office > Product > School & Office Supplies > Paper Mate
Name:
Fresh Bread & Rolls > All Other Fresh Rolls/Bun/Croissants
Category:
Fresh Bread & Rolls
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Fresh Bread & Rolls purchasers for All Other Fresh Rolls/Bun/Croissants
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Fresh Bread & Rolls > All Other Fresh Rolls/Bun/Croissants
Name:
Household Income (HHI) - Narrow Band > $15,000 - $19,999
Category:
Household Income (HHI) - Narrow Band
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Household Income (HHI) - Narrow Band purchasers for $15,000 - $19,999
Taxonomy:
Attain > Demographic > Household Income (HHI) - Narrow Band > $15,000 - $19,999
Name:
Likely Firm > Other Banks
Category:
Likely Firm
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Likely Firm purchasers for Other Banks
Taxonomy:
Attain > Personal Finance > Likely Firm > Other Banks
Name:
Water > Poland Spring
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Poland Spring and are likely to be in-market for Water. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Product > Water > Poland Spring
Name:
Likely Retailer > The Childrens Place
Category:
Retail
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Likely Retailer > The Childrens Place
Name:
Fz > Fz Appetizers/Snack Rolls
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Optimized for TV purchasers for Appetizers/Snack Rolls
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Appetizers/Snack Rolls > Fz > Fz Appetizers/Snack Rolls
Name:
Likely Mutual Funds Brand > Hartford Funds
Category:
Likely Mutual Funds Brand
Personal Finance
Range/Size:
260M - 280M
Description:
This audience consists of Likely Mutual Funds Brand purchasers for Hartford Funds
Taxonomy:
Attain > Personal Finance > Likely Mutual Funds Brand > Hartford Funds
Name:
Frequent Buyers > Last 12 Months
Category:
Bread/Bakery
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have purchased Pills Bury Products 2-5x in the last 12 months indicating a high propensity to purchase Pills Bury Products and similar products. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Bread/Bakery > Pillsbury > Frequent Buyers > Last 12 Months
Name:
Shopping Behavior > Foodies
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Shopping Behavior
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Shopping Behavior > Foodies
Name:
Likely Purchase Vehicle Segment > Premium Luxury Car
Category:
Likely Purchase Vehicle Segment
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of Likely Purchase Vehicle Segment purchasers for Premium Luxury Car
Taxonomy:
Attain > Automotive > Likely Purchase Vehicle Segment > Premium Luxury Car
Name:
Chevrolet > Malibu
Category:
Likely In-Market Propensities
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of Likely In-Market Propensities purchasers for Chevrolet
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Chevrolet > Malibu
Name:
Kitchen Improvement > Kitchen Countertops & Accessories
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Kitchen Countertops & Accessories and are likely in-market for Kitchen Improvement products. This audience is interested in the surface that defines the workspace in a kitchen, suggesting they may be renovating their kitchen, replacing outdated countertops, or adding functionality with accessories.
Taxonomy:
Attain > Retail > Home Improvement > Product > Kitchen Improvement > Kitchen Countertops & Accessories
Name:
Likely Brand > Marriott
Category:
Hotels
Travel
Range/Size:
280M - 300M
Description:
This audience consists of Hotels purchasers for Likely Brand
Taxonomy:
Attain > Travel > Hotels > Likely Brand > Marriott
Name:
Likely Retailer > Lane Bryant
Category:
Retail
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Likely Retailer > Lane Bryant
Name:
Congressional District > Kentucky-05
Category:
State Political Districts
Politics
Range/Size:
200M - 220M
Description:
This audience consists of State Political Districts purchasers for Kentucky
Taxonomy:
Attain > Politics > State Political Districts > Kentucky > Congressional District > Kentucky-05
Name:
Occupation > Teacher
Category:
Occupation
B2B
Range/Size:
60M - 80M
Description:
This segment of Attain data consists of psychographic survey based data of consumers who have self declared to be employed in the teaching profession. This data was collected by our consumer facing application, Klover
Taxonomy:
Attain > B2B > Occupation > Teacher
Name:
Lawn & Garden > Plants & Planters
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Plants & Planters and are likely in-market for Lawn & Garden products. This audience is interested in adding greenery and life to their indoor or outdoor space, suggesting they enjoy gardening, want to beautify their surroundings, or may be looking for specific plants.
Taxonomy:
Attain > Retail > Home Improvement > Product > Lawn & Garden > Plants & Planters
Name:
Footwear > JCP
Category:
Footwear
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Footwear purchasers for JCP
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Footwear > JCP
Name:
Which of the following rewards apps do you use? > iBotta
Category:
Psychographics/Survey
Personal Finance
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in personal finance-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Personal Finance > Psychographics/Survey > Which of the following rewards apps do you use? > iBotta
Name:
Does social media influence your dining habits? > Yes, significantly
Category:
Psychographics/Survey
QSR (Fast Food) Restaurants
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in dining-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > QSR (Fast Food) Restaurants > Psychographics/Survey > Does social media influence your dining habits? > Yes, significantly
Name:
Single Serve Frozen Dinners/Entrees > Lean Cuisine
Category:
Dinners/Entrees - Frozen
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Dinners/Entrees - Frozen purchasers for Single Serve Frozen Dinners/Entrees
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dinners/Entrees - Frozen > Single Serve Frozen Dinners/Entrees > Lean Cuisine
Name:
Art and Entertainment > Shows and Events (FLA / Fair Lending Friendly)
Category:
Art and Entertainment
Interest & Intent
Range/Size:
280M - 300M
Description:
This audience consists of Art and Entertainment purchasers for Shows and Events (FLA / Fair Lending Friendly)
Taxonomy:
Attain > Interest & Intent > Art and Entertainment > Shows and Events (FLA / Fair Lending Friendly)
Name:
Likely Mail/Phone > Collectors Items Such As Coins, Stamps, Etc. (Financial)
Category:
Shopping Channel
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Shopping Channel purchasers for Likely Mail/Phone
Taxonomy:
Attain > Retail > Shopping Channel > Likely Mail/Phone > Collectors Items Such As Coins, Stamps, Etc. (Financial)
