Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Fitness & Weight Loss > Protein Shakes
Category:
Fitness & Weight Loss
Health & Medicine
Range/Size:
100M - 120M
Description:
People who have purchased Protein Shakes and are likely to be in-market for Fitness & Weight Loss. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Health & Medicine > Fitness & Weight Loss > Protein Shakes
Name:
Likely Securities Ownership > Commodities/Puts/Calls/Etc. (Financial)
Category:
Likely Securities Ownership
Personal Finance
Range/Size:
180M - 200M
Description:
This audience consists of Likely Securities Ownership purchasers for Commodities/Puts/Calls/Etc. (Financial)
Taxonomy:
Attain > Personal Finance > Likely Securities Ownership > Commodities/Puts/Calls/Etc. (Financial)
Name:
CPG (Consumer Packaged Goods) > Meat - Frozen
Category:
Meat - Frozen
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Meat - Frozen purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Meat - Frozen
Name:
Makes > Infiniti
Category:
In-Market
Automotive
Range/Size:
40M - 60M
Description:
People who have owned a Infiniti in the past and are in market for a new car in the next 6 months. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Automotive > In-Market > Makes > Infiniti
Name:
Brand Propensity > OUI the People
Category:
Likely Subscription
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Likely Subscription purchasers for Brand Propensity
Taxonomy:
Attain > Retail > Likely Subscription > Brand Propensity > OUI the People
Name:
Likely Behavior > Watch on Rental/Streaming Subscription
Category:
Buy/Rent/Stream Videos
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Buy/Rent/Stream Videos purchasers for Likely Behavior
Taxonomy:
Attain > Retail > Buy/Rent/Stream Videos > Likely Behavior > Watch on Rental/Streaming Subscription
Name:
Dinners/Entrees - Frozen > Multi Serve Frozen Dinners/Entrees
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Optimized for TV purchasers for Dinners/Entrees - Frozen
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Dinners/Entrees - Frozen > Multi Serve Frozen Dinners/Entrees
Name:
Lotame > Male 25-44
Category:
Precision Demographics
Demographic
Range/Size:
180M - 200M
Description:
This audience consists of Precision Demographics purchasers for Mobile IDs
Taxonomy:
Attain > Demographic > Precision Demographics > Mobile IDs > Lotame > Male 25-44
Name:
Genre Preference > Pop
Category:
Music
Entertainment
Range/Size:
80M - 100M
Description:
Taxonomy:
Attain > Entertainment > Music > Genre Preference > Pop
Name:
Hair Color > Agebeautiful
Category:
Luxury/Prestige Beauty
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Luxury/Prestige Beauty purchasers for Hair Color
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Luxury/Prestige Beauty > Hair Color > Agebeautiful
Name:
TJ Maxx > Budget Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
100M - 120M
Description:
This audience consists of Purchase Habits purchasers for Apparel
Taxonomy:
Attain > Transaction Data > Purchase Habits > Apparel > TJ Maxx > Budget Spenders
Name:
Tomatoes > Cherry
Category:
Tomatoes
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Tomatoes purchasers for Cherry
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Tomatoes > Cherry
Name:
Product > Projectors & Screens
Category:
TV & Home Theatre
Electronics
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > Electronics > TV & Home Theatre > Product > Projectors & Screens
Name:
General Entertainment and Movies > Pure Flix
Category:
TV Streaming Services
Entertainment
Range/Size:
100M - 120M
Description:
People who have made purchases at Pure Flix and are likely to be in-market for the Category. This activity is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Entertainment > TV Streaming Services > General Entertainment and Movies > Pure Flix
Name:
In Market-Make and Models > Chevrolet Bolt EV
Category:
In Market-Make and Models
Automotive
Range/Size:
220M - 240M
Description:
This audience consists of In Market-Make and Models purchasers for Chevrolet Bolt EV
Taxonomy:
Attain > Automotive > In Market-Make and Models > Chevrolet Bolt EV
Name:
Travel > Luxury Hotels & Resorts
Category:
Past Purchases
Transaction Data
Range/Size:
180M - 200M
Description:
This audience consists of Past Purchases purchasers for Luxury
Taxonomy:
Attain > Transaction Data > Past Purchases > Luxury > Experiences > Travel > Luxury Hotels & Resorts
Name:
Shopping > Read reviews on mobile while in store (Financial)
Category:
Interest & Intent
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Interest & Intent purchasers for Attitude and Behavior Propensities
Taxonomy:
Attain > Retail > Interest & Intent > Attitude and Behavior Propensities > Shopping > Read reviews on mobile while in store (Financial)
Name:
How often do you use your mobile phone? > Rarely
Category:
Psychographics/Survey
Electronics
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in electronics-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Electronics > Psychographics/Survey > How often do you use your mobile phone? > Rarely
Name:
College Student Home Market Value > $200,000 - $499,999
Category:
College Student Home Market Value
Demographic
Range/Size:
140M - 160M
Description:
This audience consists of College Student Home Market Value purchasers for $200,000 - $499,999
Taxonomy:
Attain > Demographic > College Student Home Market Value > $200,000 - $499,999
Name:
Gas & Convenience Stores > Mcclure Oil
Category:
Gas & Convenience Stores
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases at Mcclure Oil and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Mcclure Oil
Name:
Nut Butters, Jam, Jellies > Peanut Butter
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Deterministic Purchasers purchasers for Nut Butters, Jam, Jellies
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Nut Butters, Jam, Jellies > Peanut Butter
Name:
Services > Accounting & Financial Planning
Category:
Past Purchases
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who have made transactions for accounting and financial planning services based on first-party deterministic purchase data.
Taxonomy:
Attain > Transaction Data > Past Purchases > Services > Accounting & Financial Planning
Name:
Disposable Dishware > Handi-Foil (Handi-Foil Corporation)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Paper & Plastics
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Paper & Plastics > Disposable Dishware > Handi-Foil (Handi-Foil Corporation)
Name:
Likely Retailer > Macys
Category:
Retail
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Likely Retailer > Macys
Name:
Auto Parts > Windshield Wiper Blades
Category:
In-Market
Automotive
Range/Size:
100M - 120M
Description:
People who have made purchased Windshield Wiper Blades and are likely to be in-market for Auto Parts. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Automotive > In-Market > Auto Parts > Windshield Wiper Blades
