Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Vegetables > Sprouts
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Sprouts
Name:
Beauty > Fragrance
Category:
Beauty
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have purchased Fragrance and are likely to be in-market for Beauty category. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beauty > Fragrance
Name:
Jaguar > XJ
Category:
Likely In-Market Propensities
Automotive
Range/Size:
220M - 240M
Description:
This audience consists of Likely In-Market Propensities purchasers for Jaguar
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > Jaguar > XJ
Name:
Ages > 55-59
Category:
Ages
Demographic
Range/Size:
200M - 220M
Description:
This audience consists of Ages purchasers for 55-59
Taxonomy:
Attain > Demographic > Ages > 55-59
Name:
Brand > Daiya
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Daiya and are likely to be in-market for Dairy Alternatives. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Dairy Alternatives > Brand > Daiya
Name:
Bottled Juices - Shelf-Stable > Shelf-Stable Bottled Lemon/Lime Juice
Category:
Bottled Juices - Shelf-Stable
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Bottled Juices - Shelf-Stable purchasers for Shelf-Stable Bottled Lemon/Lime Juice
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Bottled Juices - Shelf-Stable > Shelf-Stable Bottled Lemon/Lime Juice
Name:
Dasani > Medium Propensity
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Dasani 1+ times and have a medium propensity to be in-market for Water. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Product > Water > Dasani > Medium Propensity
Name:
Did Super Bowl ads compel you to buy products or services after the game? > Yes, I was compelled
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > Did Super Bowl ads compel you to buy products or services after the game? > Yes, I was compelled
Name:
In Market-Make and Models > Volkswagen Tiguan
Category:
In Market-Make and Models
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of In Market-Make and Models purchasers for Volkswagen Tiguan
Taxonomy:
Attain > Automotive > In Market-Make and Models > Volkswagen Tiguan
Name:
Lager > Icehouse
Category:
Beer/Ale/Alcoholic Cider
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Beer/Ale/Alcoholic Cider purchasers for Lager
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beer/Ale/Alcoholic Cider > Lager > Icehouse
Name:
Salad Dressing > French
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Salad Dressing
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Salad Dressing > French
Name:
Seasonal > Back to School: Apparel (Clothing)
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Seasonal
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Seasonal > Back to School: Apparel (Clothing)
Name:
Geo-Indexed > Language: English
Category:
Geo-Indexed
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Geo-Indexed purchasers for Language: English
Taxonomy:
Attain > Demographic > Geo-Indexed > Language: English
Name:
How did prices impact your Amazon Early Access Prime Day purchases? > Spent about what I expected to
Category:
Psychographics/Survey
Purchase Behavior
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in purchase behavior-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Purchase Behavior > Psychographics/Survey > How did prices impact your Amazon Early Access Prime Day purchases? > Spent about what I expected to
Name:
Croutons > New York (T. Marzetti Company)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Dry Salad And Potato Toppings
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Dry Salad And Potato Toppings > Croutons > New York (T. Marzetti Company)
Name:
Gaming > Steam Subscribers
Category:
Gaming
Entertainment
Range/Size:
60M - 80M
Description:
People who have made purchases on Steam. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Entertainment > Gaming > Steam Subscribers
Name:
Retail > Online Retail
Category:
Brands
Retail
Range/Size:
140M - 160M
Description:
This audience consists of Brands purchasers for Retail
Taxonomy:
Attain > Retail > Brands > Retail > Online Retail
Name:
Travel > Cruises: Economy-Midscale
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Travel
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Travel > Cruises: Economy-Midscale
Name:
Generation & Life Stage > Young Adults
Category:
Generation & Life Stage
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Generation & Life Stage purchasers for Young Adults
Taxonomy:
Attain > Demographic > Generation & Life Stage > Young Adults
Name:
Disposable Dishware > Dixie Ultra (Georgia-Pacific Corporation)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Paper & Plastics
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Paper & Plastics > Disposable Dishware > Dixie Ultra (Georgia-Pacific Corporation)
Name:
Likely Brand > Guardian (Financial)
Category:
Life Insurance
General Services
Range/Size:
240M - 260M
Description:
This audience consists of Life Insurance purchasers for Likely Brand
Taxonomy:
Attain > General Services > Life Insurance > Likely Brand > Guardian (Financial)
Name:
Likely Footwear Brand > Rockport
Category:
Footwear
Retail
Range/Size:
280M - 300M
Description:
This audience consists of Footwear purchasers for Likely Footwear Brand
Taxonomy:
Attain > Retail > Footwear > Likely Footwear Brand > Rockport
Name:
Occupation > Student
Category:
Occupation
B2B
Range/Size:
60M - 80M
Description:
This segment of Attain data consists of psychographic survey based data of consumers who have self declared to be a student. This data was collected by our consumer facing application, Klover
Taxonomy:
Attain > B2B > Occupation > Student
Name:
In the next 6 months, what is your most important upcoming life event? > None of the above
Category:
Psychographics/Survey
Life Events
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers participating in or planning for major life events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Life Events > Psychographics/Survey > In the next 6 months, what is your most important upcoming life event? > None of the above
Name:
Packaged Lunchmeat > Land O' Frost (Land O'frost Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Lunchmeat
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Lunchmeat > Packaged Lunchmeat > Land O' Frost (Land O'frost Inc)

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