Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Cat > Cat Treats
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
People who have purchased Cat Treats and are likely to be in-market for Pet. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Cat > Cat Treats
Name:
Outdoor and Adventure Gear > Bass Pro Shops
Category:
Sporting Goods
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases with Outdoor and Adventure Gear and are likely to be in-market for Sporting Goods. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Sporting Goods > Outdoor and Adventure Gear > Bass Pro Shops
Name:
how many children will you purchase back to school/college supplies for? > 3
Category:
Events
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in back to school shoppers-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Events > Back to School Shoppers > Psychographics/Survey > how many children will you purchase back to school/college supplies for? > 3
Name:
Gas & Convenience Stores > Village Market
Category:
Gas & Convenience Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Village Market and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Village Market
Name:
5th Person > 1997
Category:
Household Member
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 5th Person > 1997
Name:
Barbecue & Wing Sauce > Buffalo Wild Wings (T. Marzetti Company)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Deterministic Purchasers purchasers for Sauce/ Gravy/ Marinade
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sauce/ Gravy/ Marinade > Barbecue & Wing Sauce > Buffalo Wild Wings (T. Marzetti Company)
Name:
Purchase Intent > Tobacco Products
Category:
Purchase Intent
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Purchase Intent purchasers for Tobacco Products
Taxonomy:
Attain > Interest & Intent > Purchase Intent > Tobacco Products
Name:
Pays Attention To Advertising > During Morning Hours
Category:
Pays Attention To Advertising
Psychographic
Range/Size:
260M - 280M
Description:
This audience consists of Pays Attention To Advertising purchasers for During Morning Hours
Taxonomy:
Attain > Psychographic > Pays Attention To Advertising > During Morning Hours
Name:
Dried Meat Snacks > Jerky
Category:
Dried Meat Snacks
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Dried Meat Snacks purchasers for Jerky
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dried Meat Snacks > Jerky
Name:
Current State > Mississippi
Category:
Current State
Demographic
Range/Size:
60M - 80M
Description:
This Attain segment includes data on consumers interested in demographic-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Demographic > Current State > Mississippi
Name:
TV > Comedy Central
Category:
TV
Interest & Intent
Range/Size:
300M - 320M
Description:
This audience consists of TV purchasers for Comedy Central
Taxonomy:
Attain > Interest & Intent > TV > Comedy Central
Name:
Cinnamon Toast Crunch > Medium Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Cinnamon Toast Crunch 1+ times and have a medium propensity to be in-market for Cold Cereal. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Breakfast > Cold Cereal > Cinnamon Toast Crunch > Medium Propensity
Name:
Grocery Store > Regularly shop at Winn-Dixie (Financial)
Category:
Brand Propensities
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Brand Propensities purchasers for Grocery Store
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Brand Propensities > Grocery Store > Regularly shop at Winn-Dixie (Financial)
Name:
Sewing > Notions
Category:
Sewing
Arts, Crafts & Sewing
Range/Size:
80M - 100M
Description:
People who have purchased Notions and are likely to be in-market for Sewing . This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Sewing > Notions
Name:
Entertainment > Music & Audio App
Category:
Music & Audio App
Entertainment
Range/Size:
200M - 220M
Description:
This audience consists of Music & Audio App purchasers
Taxonomy:
Attain > Entertainment > Music & Audio App
Name:
Specialty > Cracker Barrel (Lactalis Heritage Dairy)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Cheese
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cheese > Specialty > Cracker Barrel (Lactalis Heritage Dairy)
Name:
Which of the following pets do you own? > Chicken
Category:
Psychographics/Survey
Pets
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in pet-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Pets > Psychographics/Survey > Which of the following pets do you own? > Chicken
Name:
Midscale > Baymont Inn & Suites
Category:
Hotel
Transaction Data
Range/Size:
300M - 320M
Description:
This audience consists of Hotel purchasers for Midscale
Taxonomy:
Attain > Transaction Data > Hotel > Midscale > Baymont Inn & Suites
Name:
Consumer Electronics > Xbox One
Category:
Consumer Electronics
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Consumer Electronics purchasers for Xbox One
Taxonomy:
Attain > Interest & Intent > Consumer Electronics > Xbox One
Name:
Revlon > Medium Propensity
Category:
Beauty
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Revlon 1+ times and have a medium propensity to be in-market for Cosmetics. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beauty > Product > Cosmetics > Brand > Revlon > Medium Propensity
Name:
In the next 6 months, which major purchase(s) are you likely to make? > Furniture
Category:
Psychographics/Survey
Life Events
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers participating in or planning for major life events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Life Events > Psychographics/Survey > In the next 6 months, which major purchase(s) are you likely to make? > Furniture
Name:
Auto Detailing & Car Care > Car Cleaning Tools & Accessories
Category:
In-Market
Automotive
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > Automotive > In-Market > Product > Auto Detailing & Car Care > Car Cleaning Tools & Accessories
Name:
Footwear > VansBrand
Category:
Footwear
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Footwear purchasers for VansBrand
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Footwear > VansBrand
Name:
Energy Beverages > Reign (Reign Beverage Company Llc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Energy Beverages > Reign (Reign Beverage Company Llc)
Name:
Entertainment/Leisure > Own Treadmill
Category:
Sporting Goods
Retail
Range/Size:
260M - 280M
Description:
This audience consists of Sporting Goods purchasers for Entertainment/Leisure
Taxonomy:
Attain > Retail > Sporting Goods > Entertainment/Leisure > Own Treadmill
