Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.








Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Automotive > Volkswagen
Category:
Automotive
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Automotive purchasers for Volkswagen
Taxonomy:
Attain > Interest & Intent > Automotive > Volkswagen
Name:
Vehicle Year > 2021
Category:
Vehicle Year
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Vehicle Year purchasers for 2021
Taxonomy:
Attain > Automotive > Vehicle Year > 2021
Name:
If you plan to shop during Amazon Prime Day, how much do you plan to spend? > $50-$100
Category:
Psychographics/Survey
Purchase Behavior
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in purchase behavior-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Purchase Behavior > Psychographics/Survey > If you plan to shop during Amazon Prime Day, how much do you plan to spend? > $50-$100
Name:
Ownership-Make and Models > Toyota
Category:
Ownership-Make and Models
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Ownership-Make and Models purchasers for Toyota
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Toyota
Name:
Likely Bank Brand > U.S. Bank (Financial)
Category:
Likely Bank Brand
Personal Finance
Range/Size:
260M - 280M
Description:
This audience consists of Likely Bank Brand purchasers for U.S. Bank (Financial)
Taxonomy:
Attain > Personal Finance > Likely Bank Brand > U.S. Bank (Financial)
Name:
Frozen Handheld Entrees (Non-Breakfast) > White Castle
Category:
Dinners/Entrees - Frozen
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Dinners/Entrees - Frozen purchasers for Frozen Handheld Entrees (Non-Breakfast)
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Dinners/Entrees - Frozen > Frozen Handheld Entrees (Non-Breakfast) > White Castle
Name:
Household Air Fresheners > Air Freshener Cones
Category:
Household Essentials
Retail
Range/Size:
140M - 160M
Description:
People who have made purchases in Air Freshener Cones and are likely to be in-market for air freshener cones. This activity is captured in actual transactions in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Household Air Fresheners > Air Freshener Cones
Name:
Jams > Smuckers
Category:
Jellies/Jams
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Jellies/Jams purchasers for Jams
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Jellies/Jams > Jams > Smuckers
Name:
Rtd Coffee > International Delight (Whitewave Foods)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Deterministic Purchasers purchasers for Beverages
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beverages > Rtd Coffee > International Delight (Whitewave Foods)
Name:
Environment > More Priority on Environment
Category:
Environment
Politics
Range/Size:
180M - 200M
Description:
This audience consists of Environment purchasers for More Priority on Environment
Taxonomy:
Attain > Politics > Environment > More Priority on Environment
Name:
Baby & Toddler > Bathing Products
Category:
Purchase Intent
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Purchase Intent purchasers for Baby & Toddler
Taxonomy:
Attain > Interest & Intent > Purchase Intent > Baby & Toddler > Bathing Products
Name:
Gas & Convenience Stores > Us Gas
Category:
Gas & Convenience Stores
Retail
Range/Size:
60M - 80M
Description:
People who have made purchases at Us Gas and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Us Gas
Name:
Likely Apparel Brand > Lee
Category:
Retail
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Retail purchasers for Apparel
Taxonomy:
Attain > Retail > Retail > Apparel > Likely Apparel Brand > Lee
Name:
Shopping > Winter Sports & Getaways
Category:
Shopping
Seasonal
Range/Size:
140M - 160M
Description:
This segment of Attain deterministic data contains a mix of psychographic survey based data and transaction data of consumers who have either purchased or self declared that they are in-market for winter sports or winter getaway related activities and events.
Taxonomy:
Attain > Seasonal > Shopping > Winter Sports & Getaways
Name:
Single Cup Coffee > Starbucks
Category:
Coffee
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Coffee purchasers for Single Cup Coffee
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Coffee > Single Cup Coffee > Starbucks
Name:
Investment > Stash App
Category:
Investment
Personal Finance
Range/Size:
100M - 120M
Description:
People who have made purchases at Stash App and are likely to be in-market for Investment & Retirement Funds. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Personal Finance > Investment > Stash App
Name:
Ownership-Make and Models > Audi S4
Category:
Ownership-Make and Models
Automotive
Range/Size:
160M - 180M
Description:
This audience consists of Ownership-Make and Models purchasers for Audi S4
Taxonomy:
Attain > Automotive > Ownership-Make and Models > Audi S4
Name:
Product Purchasers > Baby Formula
Category:
Product Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Product Purchasers purchasers for Baby Formula
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Product Purchasers > Baby Formula
Name:
CPG (Consumer Packaged Goods) > Pet Furniture
Category:
Pet Furniture
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Pet Furniture purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet Furniture
Name:
Facial Tissue > Kleenex Ultra (Kimberly-Clark Corporation)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Paper & Plastics
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Paper & Plastics > Facial Tissue > Kleenex Ultra (Kimberly-Clark Corporation)
Name:
Make > Mercury
Category:
Current Vehicle
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Current Vehicle purchasers for Make
Taxonomy:
Attain > Automotive > Current Vehicle > Make > Mercury
Name:
Rent & Utilities > Mobile Carrier
Category:
Past Payments
Transaction Data
Range/Size:
40M - 60M
Description:
A segment comprised of people who have made mobile carrier payments based on first-party, deterministic transaction data.
Taxonomy:
Attain > Transaction Data > Past Payments > Rent & Utilities > Mobile Carrier
Name:
Food Recipe Ideation Preference > Social media platforms (i.e. Pinterest, Instagram, TikTok)
Category:
Holiday
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in holiday-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holiday > Food > Holiday Recipes > Psychographics/Survey > Food Recipe Ideation Preference > Social media platforms (i.e. Pinterest, Instagram, TikTok)
Name:
In the next 6 months, which major purchase(s) are you likely to make? > Home Renovations
Category:
Psychographics/Survey
Life Events
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers participating in or planning for major life events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Life Events > Psychographics/Survey > In the next 6 months, which major purchase(s) are you likely to make? > Home Renovations
Name:
Cake > Sara Lee (Sara Lee Frozen Bakery)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Desserts
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Desserts > Cake > Sara Lee (Sara Lee Frozen Bakery)