Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Buyer or Switcher > Renters (Financial)
Category:
In-Market Propensities
General Services
Range/Size:
100M - 120M
Description:
This audience consists of In-Market Propensities purchasers for Buyer or Switcher
Taxonomy:
Attain > General Services > In-Market Propensities > Buyer or Switcher > Renters (Financial)
Name:
Year > 2006
Category:
Current Vehicle
Automotive
Range/Size:
120M - 140M
Description:
This audience consists of Current Vehicle purchasers for Year
Taxonomy:
Attain > Automotive > Current Vehicle > Year > 2006
Name:
Scrapbooking > Stencils & Templates
Category:
Scrapbooking
Arts, Crafts & Sewing
Range/Size:
100M - 120M
Description:
People who have purchased Stencils & Templates and are likely to be in-market for Scrapbooking . This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Scrapbooking > Stencils & Templates
Name:
DMA > Meridian
Category:
DMA
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of DMA purchasers for Meridian
Taxonomy:
Attain > Demographic > DMA > Meridian
Name:
TV > Attention to TV needs distraction (Financial)
Category:
Media Usage Propensities
Psychographic
Range/Size:
140M - 160M
Description:
This audience consists of Media Usage Propensities purchasers for TV
Taxonomy:
Attain > Psychographic > Media Usage Propensities > TV > Attention to TV needs distraction (Financial)
Name:
Health and Fitness > Spenders
Category:
Purchase Transactions
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Purchase Transactions purchasers for Health and Fitness
Taxonomy:
Attain > Retail > Purchase Transactions > Health and Fitness > Spenders
Name:
Chili Peppers > La Preferida (La Preferida Inc)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
This audience consists of Deterministic Purchasers purchasers for Vegetables
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Vegetables > Chili Peppers > La Preferida (La Preferida Inc)
Name:
Brandy/Cognac > E&J
Category:
Spirits/Liquor
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Spirits/Liquor purchasers for Brandy/Cognac
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Spirits/Liquor > Brandy/Cognac > E&J
Name:
Bounty > High Propensity
Category:
Household Essentials
Retail
Range/Size:
80M - 100M
Description:
People who have bought Bounty 2-5+ times and have a high propensity to be in-market for Paper Towels. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Household Essentials > Product > Household Paper & Plastic > Paper Towels > Bounty > High Propensity
Name:
Year of the Home Loan > 2000
Category:
Home Loan
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Home Loan purchasers for Year of the Home Loan
Taxonomy:
Attain > Demographic > Home Loan > Year of the Home Loan > 2000
Name:
What type of alcoholic beverages did you purchase for the Super Bowl? > None
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > What type of alcoholic beverages did you purchase for the Super Bowl? > None
Name:
Kikkoman > Medium Propensity
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
80M - 100M
Description:
People who have bought Kikkoman 1+ times and have a medium propensity to be in-market for Sauces & Condiments. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Sauces & Condiments > Brand > Kikkoman > Medium Propensity
Name:
BMW > M3
Category:
Likely In-Market Propensities
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of Likely In-Market Propensities purchasers for BMW
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > BMW > M3
Name:
Which of the following rewards apps do you use? > Rakuten
Category:
Psychographics/Survey
Personal Finance
Range/Size:
100M - 120M
Description:
This Attain segment includes data on consumers interested in personal finance-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Personal Finance > Psychographics/Survey > Which of the following rewards apps do you use? > Rakuten
Name:
Home Maintenance > Home Improvement Supplies
Category:
Past Purchase - Home
Retail
Range/Size:
140M - 160M
Description:
This audience consists of Past Purchase - Home purchasers for Home Maintenance
Taxonomy:
Attain > Retail > Past Purchase - Home > Home Maintenance > Home Improvement Supplies
Name:
Rental Cars > Alamo Rentacar
Category:
Rental Cars
Travel
Range/Size:
100M - 120M
Description:
People who have made purchases with Alamo Rentacar and are likely to be in-market for Rental Cars. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Travel > Rental Cars > Alamo Rentacar
Name:
Seafood - Frozen > Frozen Fish/Seafood
Category:
Seafood - Frozen
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Seafood - Frozen purchasers for Frozen Fish/Seafood
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Seafood - Frozen > Frozen Fish/Seafood
Name:
Digestive Health > Pepto-Bismol
Category:
Products
Health & Medicine
Range/Size:
100M - 120M
Description:
People who have bought Pepto-Bismol and are likely to be in-market for Digestive Health. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Health & Medicine > Products > Medicine > Digestive Health > Pepto-Bismol
Name:
Footwear > Adidas
Category:
Footwear
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Footwear purchasers for Adidas
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Footwear > Adidas
Name:
Gas & Electricity > Direct Energy
Category:
Gas & Electricity
Rent & Utilities
Range/Size:
60M - 80M
Description:
People who have made purchases at Direct Energy and are likely to be in-market for Gas & Electricity. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Rent & Utilities > Gas & Electricity > Direct Energy
Name:
Baby Food > Baby Food/Snacks
Category:
Baby Food
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Baby Food purchasers for Baby Food/Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Baby Food > Baby Food/Snacks
Name:
Likely Television Channel > Food Network
Category:
Likely Television Channel
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Likely Television Channel purchasers for Likely Television Channel
Taxonomy:
Attain > Interest & Intent > Likely Television Channel > Likely Television Channel > Food Network
Name:
Television > Watch AMC via Online/Streaming
Category:
Likely Television Channel
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Likely Television Channel purchasers for Television
Taxonomy:
Attain > Interest & Intent > Likely Television Channel > Television > Watch AMC via Online/Streaming
Name:
Purchase Behaviors > Green/Natural Product Purchasers
Category:
Purchase Behaviors
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Purchase Behaviors purchasers for Green/Natural Product Purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Purchase Behaviors > Green/Natural Product Purchasers
Name:
Likely Dry Cat Food Brand > Purina ONE
Category:
Likely Dry Cat Food Brand
Retail
Range/Size:
280M - 300M
Description:
This audience consists of Likely Dry Cat Food Brand purchasers for Purina ONE
Taxonomy:
Attain > Retail > Likely Dry Cat Food Brand > Purina ONE
