Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.








Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Creams/Creamers > Refrigerated Dairy Half & Half
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Optimized for TV purchasers for Creams/Creamers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Creams/Creamers > Refrigerated Dairy Half & Half
Name:
Oscars > Avid Movie Goers
Category:
Holiday
Seasonal
Range/Size:
80M - 100M
Description:
This segment of Attain deterministic data contains a mix of psychographic survey based data and transaction data of consumers who have either purchased or self declared that they are in-market for Oscar nominated movies and related activities and events.
Taxonomy:
Attain > Seasonal > Holiday > Oscars > Avid Movie Goers
Name:
Superstores > Target
Category:
Superstores
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases with Target and are likely to be in-market for Superstores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Superstores > Target
Name:
Portable Audio > iPods & MP3 Players
Category:
Portable Audio
Electronics
Range/Size:
100M - 120M
Description:
People who have made purchased iPods & MP3 Players and are likely to be in-market for Portable Audio. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Electronics > Portable Audio > iPods & MP3 Players
Name:
Likely New Vehicle Brand > Audi
Category:
Likely New Vehicle Brand
Automotive
Range/Size:
140M - 160M
Description:
This audience consists of Likely New Vehicle Brand purchasers for Audi
Taxonomy:
Attain > Automotive > Likely New Vehicle Brand > Audi
Name:
Family > Playrix
Category:
Gaming
Entertainment
Range/Size:
100M - 120M
Description:
People who have made purchases at Playrix and are likely to be in-market for Mobile and Social Gaming. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Entertainment > Gaming > Mobile and Social Gaming > Family > Playrix
Name:
Salty Snacks > Rice Cake
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Salty Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Salty Snacks > Rice Cake
Name:
Beverage Categories > Coffee
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have made purchased Coffee and are likely to be in-market for Beverage Categories. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Coffee
Name:
Open Lines of Credit > 1 Line of Credit
Category:
Open Lines of Credit
Personal Finance
Range/Size:
220M - 240M
Description:
This audience consists of Open Lines of Credit purchasers for 1 Line of Credit
Taxonomy:
Attain > Personal Finance > Open Lines of Credit > 1 Line of Credit
Name:
Likely Behavior > Watch on Rental/Streaming Subscription
Category:
Buy/Rent/Stream Videos
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Buy/Rent/Stream Videos purchasers for Likely Behavior
Taxonomy:
Attain > Retail > Buy/Rent/Stream Videos > Likely Behavior > Watch on Rental/Streaming Subscription
Name:
Cruise Lines > Holland America (Financial)
Category:
Cruise Lines
Travel
Range/Size:
200M - 220M
Description:
This audience consists of Cruise Lines purchasers for Holland America (Financial)
Taxonomy:
Attain > Travel > Cruise Lines > Holland America (Financial)
Name:
Green Living Lifestyle Propensity > Less than 25
Category:
Green Lifestyle
Psychographic
Range/Size:
200M - 220M
Description:
This audience consists of Green Lifestyle purchasers for Green Living Lifestyle Propensity
Taxonomy:
Attain > Psychographic > Green Lifestyle > Green Living Lifestyle Propensity > Less than 25
Name:
Travel Propensity > Vacation in the Caribbean within 12 months (Financial)
Category:
Attitude and Behavior Propensities
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Attitude and Behavior Propensities purchasers for Travel Propensity
Taxonomy:
Attain > Interest & Intent > Attitude and Behavior Propensities > Travel Propensity > Vacation in the Caribbean within 12 months (Financial)
Name:
Hobbies & Interests > Surfing & Water Sports
Category:
Hobbies & Interests
Interest & Intent
Range/Size:
200M - 220M
Description:
This audience consists of Hobbies & Interests purchasers for Surfing & Water Sports
Taxonomy:
Attain > Interest & Intent > Hobbies & Interests > Surfing & Water Sports
Name:
DMA > Alexandria LA
Category:
DMA
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of DMA purchasers for Alexandria LA
Taxonomy:
Attain > Demographic > DMA > Alexandria LA
Name:
Electrical > Electrical Wires & Cables
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Electrical Wires & Cables and are likely to be in-market for Electrical products. This audience is interested in the core conductors that carry electricity throughout a building, suggesting they may be undertaking electrical projects that require installing or replacing electrical wiring.
Taxonomy:
Attain > Retail > Home Improvement > Product > Electrical > Electrical Wires & Cables
Name:
Postage & Shipping > Fedex
Category:
Postage & Shipping
General Services
Range/Size:
100M - 120M
Description:
People who have used Fedex and are likely to be in-market for Postage & Shipping. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > General Services > Postage & Shipping > Fedex
Name:
Cat > Cat Litter Accessories
Category:
Pet
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
People who have purchased Cat Litter Accessories and are likely to be in-market for Pet. this activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pet > Cat > Cat Litter Accessories
Name:
Product > Prepared Pizza
Category:
Deli & Prepared Food
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deli & Prepared Food > Product > Prepared Pizza
Name:
CPG (Consumer Packaged Goods) > Candles
Category:
Candles
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Candles purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Candles
Name:
Interest & Intent > Holiday Big Box and Club Store Shoppers
Category:
Holiday Big Box and Club Store Shoppers
Interest & Intent
Range/Size:
300M - 320M
Description:
This audience consists of Holiday Big Box and Club Store Shoppers purchasers
Taxonomy:
Attain > Interest & Intent > Holiday Big Box and Club Store Shoppers
Name:
Optimized for TV > Marshmallows/Marshmallow Creme
Category:
Optimized for TV
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Optimized for TV purchasers for Marshmallows/Marshmallow Creme
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Optimized for TV > Marshmallows/Marshmallow Creme
Name:
Beer > Pabst Blue Ribbon (Pabst Brewing Company)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Deterministic Purchasers purchasers for Beer/Fmb/Cider/Seltzer
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Beer/Fmb/Cider/Seltzer > Beer > Pabst Blue Ribbon (Pabst Brewing Company)
Name:
Frozen Pizza > Totinos Party Pizza
Category:
Pizza - Frozen
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Pizza - Frozen purchasers for Frozen Pizza
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Pizza - Frozen > Frozen Pizza > Totinos Party Pizza
Name:
Likely to Have > Travel Insurance (Financial)
Category:
Other Insurance
General Services
Range/Size:
100M - 120M
Description:
This audience consists of Other Insurance purchasers for Likely to Have
Taxonomy:
Attain > General Services > Other Insurance > Likely to Have > Travel Insurance (Financial)