Attain Audiences
Powered by live, fully permissioned transaction data, Attain Audiences are precise, privacy-safe and built to drive sales outcomes.
Pre-built Audiences for Instant Activation
Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Business Employee Size > 20 - 49 Employees
Category:
Business Employee Size
B2B
Range/Size:
160M - 180M
Description:
This audience consists of Business Employee Size purchasers for 20 - 49 Employees
Taxonomy:
Attain > B2B > Business Employee Size > 20 - 49 Employees
Name:
Rock > Skrillex
Category:
Music
Entertainment
Range/Size:
180M - 200M
Description:
This audience consists of Music purchasers for Rock
Taxonomy:
Attain > Entertainment > Music > Rock > Skrillex
Name:
CPG (Consumer Packaged Goods) > Other Health Remedies
Category:
Other Health Remedies
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Other Health Remedies purchasers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Other Health Remedies
Name:
Insurance Financial Personality > Confident, Self-Directed Planner, High Insurance Policy Face Value
Category:
Insurance Financial Personality
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Insurance Financial Personality purchasers for Confident, Self-Directed Planner, High Insurance Policy Face Value
Taxonomy:
Attain > Personal Finance > Insurance Financial Personality > Confident, Self-Directed Planner, High Insurance Policy Face Value
Name:
Arts, Crafts & Sewing > Crafting
Category:
Crafting
Arts, Crafts & Sewing
Range/Size:
80M - 100M
Description:
People who have made purchases in the Crafting category and are likely to be in-market for The Arts, Crafts & Sewing category. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Arts, Crafts & Sewing > Crafting
Name:
Dips > Fritos (Frito-Lay Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Dips/Spreads
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Dips/Spreads > Dips > Fritos (Frito-Lay Inc.)
Name:
GMC > Yukon Denali Hybrid
Category:
Likely In-Market Propensities
Automotive
Range/Size:
180M - 200M
Description:
This audience consists of Likely In-Market Propensities purchasers for GMC
Taxonomy:
Attain > Automotive > Likely In-Market Propensities > GMC > Yukon Denali Hybrid
Name:
Car Renter Last 12 Months > Any Company in Category
Category:
Travel
B2B
Range/Size:
120M - 140M
Description:
This audience consists of Travel purchasers for Likely Auto and Travel
Taxonomy:
Attain > B2B > Travel > Likely Auto and Travel > Car Renter Last 12 Months > Any Company in Category
Name:
Gift Recipient > Adult
Category:
Toys
Retail
Range/Size:
180M - 200M
Description:
This audience consists of Toys purchasers for Gift Recipient
Taxonomy:
Attain > Retail > Toys > Gift Recipient > Adult
Name:
Thrift Stores > The Salvation Army
Category:
Thrift Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases with The Salvation Army and are likely to be in-market for Thrift Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Thrift Stores > The Salvation Army
Name:
Ham Steaks/Slices > Smithfield Anytime Favorites (Smithfield Packing Co)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Ham
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Ham > Ham Steaks/Slices > Smithfield Anytime Favorites (Smithfield Packing Co)
Name:
Coffee Enthusiasts > Highly Likely
Category:
Food & Cooking
CPG (Consumer Packaged Goods)
Range/Size:
220M - 240M
Description:
This audience consists of Food & Cooking purchasers for Coffee Enthusiasts
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food & Cooking > Coffee Enthusiasts > Highly Likely
Name:
Holiday Inn Resorts > Recent
Category:
Hotel
Travel
Range/Size:
180M - 200M
Description:
This audience consists of Hotel purchasers for IHG Chain
Taxonomy:
Attain > Travel > Hotel > IHG Chain > Holiday Inn Resorts > Recent
Name:
Occupation > Military
Category:
Occupation
B2B
Range/Size:
60M - 80M
Description:
This segment of Attain data consists of psychographic survey based data of consumers who have self declared to be employed in the military. This data was collected by our consumer facing application, Klover
Taxonomy:
Attain > B2B > Occupation > Military
Name:
Business Employee Size > 50 - 99 Employees
Category:
Business Employee Size
B2B
Range/Size:
120M - 140M
Description:
This audience consists of Business Employee Size purchasers for 50 - 99 Employees
Taxonomy:
Attain > B2B > Business Employee Size > 50 - 99 Employees
Name:
What applies to you in terms of your health and wellness > I regularly take vitamins and/or supplements to maintain my health
Category:
Psychographics/Survey
Health & Medicine
Range/Size:
100M - 120M
Description:
This Attain segment includes data on consumers interested in health & wellness-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Health & Medicine > Psychographics/Survey > What applies to you in terms of your health and wellness > I regularly take vitamins and/or supplements to maintain my health
Name:
Makes > Subaru
Category:
In-Market
Automotive
Range/Size:
60M - 80M
Description:
People who have owned a Subaru in the past and are in market for a new car in the next 6 months. This deterministic behavior is seen in actual self-reported behavior captured in our consumer facing application, Klover.
Taxonomy:
Attain > Automotive > In-Market > Makes > Subaru
Name:
Likely Business Insurance > Obtained (Financial)
Category:
Other Insurance
General Services
Range/Size:
200M - 220M
Description:
This audience consists of Other Insurance purchasers for Likely Business Insurance
Taxonomy:
Attain > General Services > Other Insurance > Likely Business Insurance > Obtained (Financial)
Name:
Spirits > Jim Beam
Category:
Spirits/Liquor
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Spirits/Liquor purchasers for Spirits
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Spirits/Liquor > Spirits > Jim Beam
Name:
Likely Home Improvement Purchase > Hand Tools
Category:
Home & Garden
Retail
Range/Size:
140M - 160M
Description:
This audience consists of Home & Garden purchasers for Likely Home Improvement Purchase
Taxonomy:
Attain > Retail > Home & Garden > Likely Home Improvement Purchase > Hand Tools
Name:
Lipton > Medium Propensity
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
People who have bought Lipton 1+ times and have a medium propensity to be in-market for Tea. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Product > Tea > Lipton > Medium Propensity
Name:
Head of Household > 35-39
Category:
Age
Demographic
Range/Size:
240M - 260M
Description:
This audience consists of Age purchasers for Head of Household
Taxonomy:
Attain > Demographic > Age > Head of Household > 35-39
Name:
Apparel > Children's Apparel (Clothing): Online High Spenders
Category:
Retail Shoppers: Purchase Based
Retail
Range/Size:
140M - 160M
Description:
This audience consists of Retail Shoppers: Purchase Based purchasers for Apparel
Taxonomy:
Attain > Retail > Retail Shoppers: Purchase Based > Apparel > Children's Apparel (Clothing): Online High Spenders
Name:
Individual > Belgium
Category:
Country of Origin
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Country of Origin purchasers for Individual
Taxonomy:
Attain > Demographic > Country of Origin > Individual > Belgium
Name:
Sauce/ Gravy/ Marinade > Asian Sauce
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Sauce/ Gravy/ Marinade
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sauce/ Gravy/ Marinade > Asian Sauce
