Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Baking Chocolate > Baker's (Kraft Foods, Inc.)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
240M - 260M
Description:
This audience consists of Deterministic Purchasers purchasers for Baking Staples
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Baking Staples > Baking Chocolate > Baker's (Kraft Foods, Inc.)
Name:
Fruit Alcoholic Beverage Drinkers > Likely
Category:
Food & Drink
CPG (Consumer Packaged Goods)
Range/Size:
160M - 180M
Description:
This audience consists of Food & Drink purchasers for Fruit Alcoholic Beverage Drinkers
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food & Drink > Fruit Alcoholic Beverage Drinkers > Likely
Name:
Footwear > Full Margin
Category:
Footwear
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Footwear purchasers for Full Margin
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Footwear > Full Margin
Name:
Gas & Convenience Stores > Star Mart
Category:
Gas & Convenience Stores
Retail
Range/Size:
80M - 100M
Description:
People who have made purchases at Star Mart and are likely to be in-market for Gas Stations & Convenience Stores. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Gas & Convenience Stores > Star Mart
Name:
Two-Year Range > 74-75
Category:
Age
Demographic
Range/Size:
280M - 300M
Description:
This audience consists of Age purchasers for Two-Year Range
Taxonomy:
Attain > Demographic > Age > Two-Year Range > 74-75
Name:
Likely Product Type > Home Audio Equipment
Category:
Television
Retail
Range/Size:
220M - 240M
Description:
This audience consists of Television purchasers for Consumer Electronics & Accessories
Taxonomy:
Attain > Retail > Television > Consumer Electronics & Accessories > Likely Product Type > Home Audio Equipment
Name:
What is the top category you are shopping for during the holiday deals? > Something else
Category:
Holiday
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in holiday shopping-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Holiday > Shopping > Retail > Psychographics/Survey > What is the top category you are shopping for during the holiday deals? > Something else
Name:
Watch > Travel Themed Television
Category:
Watch
Entertainment
Range/Size:
260M - 280M
Description:
This audience consists of Watch purchasers for Travel Themed Television
Taxonomy:
Attain > Entertainment > Watch > Travel Themed Television
Name:
Home Goods > High Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
120M - 140M
Description:
This audience consists of Purchase Habits purchasers for Home Decor & Furniture Stores
Taxonomy:
Attain > Transaction Data > Purchase Habits > Home Decor & Furniture Stores > Home Goods > High Spenders
Name:
Usage-Based Auto Insurance Purchase Intenders > Likely
Category:
Usage-Based Auto Insurance Purchase Intenders
Insurance
Range/Size:
120M - 140M
Description:
This audience consists of Usage-Based Auto Insurance Purchase Intenders purchasers for Likely
Taxonomy:
Attain > Insurance > Usage-Based Auto Insurance Purchase Intenders > Likely
Name:
Likely Salty Snacks > Tostitos
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Food purchasers for Snacks
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Snacks > Likely Salty Snacks > Tostitos
Name:
Gaming > Heavy Gamers
Category:
Gaming
Entertainment
Range/Size:
80M - 100M
Description:
People who have made a large amount of purchases in gaming items . This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Entertainment > Gaming > Heavy Gamers
Name:
Cat Food > Purina One (Nestle Purina Pet Care Company)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Pet Food
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Pet Food > Cat Food > Purina One (Nestle Purina Pet Care Company)
Name:
5th Person > 1996
Category:
Household Member
Demographic
Range/Size:
220M - 240M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 5th Person > 1996
Name:
Product > Energy Drinks
Category:
Beverage Categories
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Beverage Categories > Product > Energy Drinks
Name:
Likely Firm > Other Discount Brokerage Firm
Category:
Likely Firm
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Likely Firm purchasers for Other Discount Brokerage Firm
Taxonomy:
Attain > Personal Finance > Likely Firm > Other Discount Brokerage Firm
Name:
Hobbies > Photography
Category:
Hobbies
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Hobbies purchasers for Photography
Taxonomy:
Attain > Interest & Intent > Hobbies > Photography
Name:
Pro Wrestling (WWE) Enthusiasts > Highly Likely
Category:
Pro Wrestling (WWE) Enthusiasts
Interest & Intent
Range/Size:
260M - 280M
Description:
This audience consists of Pro Wrestling (WWE) Enthusiasts purchasers for Highly Likely
Taxonomy:
Attain > Interest & Intent > Pro Wrestling (WWE) Enthusiasts > Highly Likely
Name:
First Mortgage Amount > $500,000 to $749,000
Category:
First Mortgage Amount
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of First Mortgage Amount purchasers for $500,000 to $749,000
Taxonomy:
Attain > Personal Finance > First Mortgage Amount > $500,000 to $749,000
Name:
Brand > Bush's Best
Category:
Food
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
People who have bought Bush's Best and are likely to be in-market for Canned & Jarred Food. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Food > Canned & Jarred Food > Brand > Bush's Best
Name:
Desserts > Pies
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
200M - 220M
Description:
This audience consists of Deterministic Purchasers purchasers for Desserts
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Desserts > Pies
Name:
Standard Building Sets > MEGA Construx Wonder Builders
Category:
Toys
CPG (Consumer Packaged Goods)
Range/Size:
180M - 200M
Description:
This audience consists of Toys purchasers for Standard Building Sets
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Toys > Standard Building Sets > MEGA Construx Wonder Builders
Name:
2nd Person > 1947
Category:
Household Member
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Household Member purchasers for Year of Birth
Taxonomy:
Attain > Demographic > Household Member > Year of Birth > 2nd Person > 1947
Name:
Vehicle Style > Luxury
Category:
Vehicle Style
Automotive
Range/Size:
200M - 220M
Description:
This audience consists of Vehicle Style purchasers for Luxury
Taxonomy:
Attain > Automotive > Vehicle Style > Luxury
Name:
Auto Parts > Steering Components
Category:
In-Market
Automotive
Range/Size:
100M - 120M
Description:
People who have made purchased Steering Components and are likely to be in-market for Auto Parts. This activity is seen in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Automotive > In-Market > Auto Parts > Steering Components

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