Attain Audiences

Powered by live, fully permissioned transaction data, Attain Audiences are precise,
privacy-safe and built to drive sales outcomes.

pubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360MetatiktokpubmaticOpenXLive Rampthe trade Deskyahoo!Google Display & Video 360

Pre-built Audiences for Instant Activation

Browse a selection of our top-performing audience segments, or unlock the full list of 25,000+ through our partners.

the trad desk
LiveRamp
OpenX
PubMatic
Yahoo
Google Display & Video 360
Meta
TikTok
Arts, Crafts & Sewing
Automotive
B2B
Behavioral
CPG (Consumer Packaged Goods)
Demographic
Deterministic
Dining
Electronics
Entertainment
Farm Supplies
General Merchandise
General Services
Health & Medicine
Insurance
Interest & Intent
Life Events
Loan Payments
Medical
Personal Care
Personal Care Hair & Beauty
Personal Finance
Personas
Pets
Pharmacy
Political
Politics
Psychographic
Purchase Behavior
QSR (Fast Food) Restaurants
Real Estate
Rent & Utilities
Retail
Seasonal
Tech/Telco
Tobacco
Transaction Data
Transportation
Travel
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Name
Category
Range/Size
Description
Taxonomy
Name:
Bread Mix > Betty Crocker (Betty Crocker Products)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Baking Mixes
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Baking Mixes > Bread Mix > Betty Crocker (Betty Crocker Products)
Name:
Individual > Asian
Category:
Country of Origin
Demographic
Range/Size:
120M - 140M
Description:
This audience consists of Country of Origin purchasers for Individual
Taxonomy:
Attain > Demographic > Country of Origin > Individual > Asian
Name:
Likely Accessory Purchase > Dress Watches
Category:
Retail
Retail
Range/Size:
120M - 140M
Description:
This audience consists of Retail purchasers for Accessories
Taxonomy:
Attain > Retail > Retail > Accessories > Likely Accessory Purchase > Dress Watches
Name:
Flood Insurance Customers > Highly Likely
Category:
Flood Insurance Customers
Insurance
Range/Size:
120M - 140M
Description:
This audience consists of Flood Insurance Customers purchasers for Highly Likely
Taxonomy:
Attain > Insurance > Flood Insurance Customers > Highly Likely
Name:
Watch Sports On Television > Boxing
Category:
Likely Television Channel
Interest & Intent
Range/Size:
120M - 140M
Description:
This audience consists of Likely Television Channel purchasers for Watch Sports On Television
Taxonomy:
Attain > Interest & Intent > Likely Television Channel > Watch Sports On Television > Boxing
Name:
Granola Bars > Nature Valley
Category:
Snack Bars/Granola Bars/Clusters
CPG (Consumer Packaged Goods)
Range/Size:
260M - 280M
Description:
This audience consists of Snack Bars/Granola Bars/Clusters purchasers for Granola Bars
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Snack Bars/Granola Bars/Clusters > Granola Bars > Nature Valley
Name:
Home Equity Loan Amount > $200,000 - $249,999
Category:
Home Equity Loan Amount
Personal Finance
Range/Size:
200M - 220M
Description:
This audience consists of Home Equity Loan Amount purchasers for $200,000 - $249,999
Taxonomy:
Attain > Personal Finance > Home Equity Loan Amount > $200,000 - $249,999
Name:
Likely Major Appliance Brand > LG Electronics
Category:
Home & Garden
Retail
Range/Size:
200M - 220M
Description:
This audience consists of Home & Garden purchasers for Likely Major Appliance Brand
Taxonomy:
Attain > Retail > Home & Garden > Likely Major Appliance Brand > LG Electronics
Name:
Likely Acquisition Channel > Website Advertising (Financial)
Category:
Home Insurance
General Services
Range/Size:
200M - 220M
Description:
This audience consists of Home Insurance purchasers for Likely Acquisition Channel
Taxonomy:
Attain > General Services > Home Insurance > Likely Acquisition Channel > Website Advertising (Financial)
Name:
QSR (Fast Food) Restaurants > Five Guys
Category:
QSR (Fast Food) Restaurants
Dining
Range/Size:
80M - 100M
Description:
People who have made purchases at Five Guys and are likely to be in-market for fast food chains. This self-declared behavior is seen in actual transactions captured in our consumer facing applications.
Taxonomy:
Attain > Dining > QSR (Fast Food) Restaurants > Five Guys
Name:
Are you typically motivated to buy a product or service because of a Super Bowl ad you see? > No
Category:
Sports
Seasonal
Range/Size:
80M - 100M
Description:
This Attain segment includes data on consumers interested in sports-related activities and events, based on both their survey responses and purchase transactions.
Taxonomy:
Attain > Seasonal > Sports > Interest > Football > Psychographics/Survey > Are you typically motivated to buy a product or service because of a Super Bowl ad you see? > No
Name:
Congressional District > California-31
Category:
State Political Districts
Politics
Range/Size:
300M - 320M
Description:
This audience consists of State Political Districts purchasers for California
Taxonomy:
Attain > Politics > State Political Districts > California > Congressional District > California-31
Name:
Likely Television Channel > Nickelodeon
Category:
Likely Television Channel
Interest & Intent
Range/Size:
280M - 300M
Description:
This audience consists of Likely Television Channel purchasers for Likely Television Channel
Taxonomy:
Attain > Interest & Intent > Likely Television Channel > Likely Television Channel > Nickelodeon
Name:
Home Heat Source > Gas Wall Furnace
Category:
Home Heat Source
Demographic
Range/Size:
260M - 280M
Description:
This audience consists of Home Heat Source purchasers for Gas Wall Furnace
Taxonomy:
Attain > Demographic > Home Heat Source > Gas Wall Furnace
Name:
Rte Cereal > Kellogg's Rice Krispies (Wk Kellogg Co)
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
140M - 160M
Description:
This audience consists of Deterministic Purchasers purchasers for Cereal And Granola
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Cereal And Granola > Rte Cereal > Kellogg's Rice Krispies (Wk Kellogg Co)
Name:
Occupation > Construction or Contractor
Category:
Occupation
B2B
Range/Size:
20M - 40M
Description:
This segment of Attain data consists of psychographic survey based data of consumers who have self declared to be employed in the construction or contractor profession. This data was collected by our consumer facing application, Klover
Taxonomy:
Attain > B2B > Occupation > Construction or Contractor
Name:
Likely Retailer Type > Website Vendor Store
Category:
Likely Television Channel
Retail
Range/Size:
180M - 200M
Description:
This audience consists of Likely Television Channel purchasers for Consumer Electronics & Accessories
Taxonomy:
Attain > Retail > Likely Television Channel > Consumer Electronics & Accessories > Likely Retailer Type > Website Vendor Store
Name:
Television (TV) > Game Show Watchers
Category:
Television (TV)
Interest & Intent
Range/Size:
300M - 320M
Description:
This audience consists of Television (TV) purchasers for Game Show Watchers
Taxonomy:
Attain > Interest & Intent > Television (TV) > Game Show Watchers
Name:
Eggs > Egg Substitutes
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
120M - 140M
Description:
This audience consists of Deterministic Purchasers purchasers for Eggs
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Eggs > Egg Substitutes
Name:
Dedicated Televised > March Madness Games Watcher
Category:
Dedicated Televised
Psychographic
Range/Size:
180M - 200M
Description:
This audience consists of Dedicated Televised purchasers for March Madness Games Watcher
Taxonomy:
Attain > Psychographic > Dedicated Televised > March Madness Games Watcher
Name:
Product > Peanut Butter
Category:
Condiments, Sauces & Spreads
CPG (Consumer Packaged Goods)
Range/Size:
100M - 120M
Description:
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Condiments, Sauces & Spreads > Product > Peanut Butter
Name:
Paint > Paints & Primers
Category:
Home Improvement
Retail
Range/Size:
100M - 120M
Description:
People who have made purchases in Paints & Primers and are likely to be in-market for paints and primers. This activity is noted in actual transactions captured in our consumer-facing applications.
Taxonomy:
Attain > Retail > Home Improvement > Product > Paint > Paints & Primers
Name:
Sugar And Sweeteners > Sugar Substitutes
Category:
Deterministic Purchasers
CPG (Consumer Packaged Goods)
Range/Size:
280M - 300M
Description:
This audience consists of Deterministic Purchasers purchasers for Sugar And Sweeteners
Taxonomy:
Attain > CPG (Consumer Packaged Goods) > Deterministic Purchasers > Sugar And Sweeteners > Sugar Substitutes
Name:
McDonald's > Budget Spenders
Category:
Purchase Habits
Transaction Data
Range/Size:
260M - 280M
Description:
This audience consists of Purchase Habits purchasers for Restaurants
Taxonomy:
Attain > Transaction Data > Purchase Habits > Restaurants > QSR > McDonald's > Budget Spenders
Name:
Congressional District > Texas-14
Category:
State Political Districts
Politics
Range/Size:
240M - 260M
Description:
This audience consists of State Political Districts purchasers for Texas
Taxonomy:
Attain > Politics > State Political Districts > Texas > Congressional District > Texas-14

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